Fruit and vegetable juices market in Estonia

Earlier Report Observations

The Estonian fruit and vegetable juice market experienced notable fluctuations in volume from 2018 to 2024, with a peak of 28.8 million liters in 2022. In value terms, the market showed more consistent growth, rising from $23.4 million in 2018 to $29.8 million in 2024. The early period was marked by a production structure focused on a variety of juices, including mixed fruit and vegetable blends.

Market dynamics shifted notably in 2022 when local producers adapted to health and wellness trends by developing new, healthier product lines, which stimulated consumer demand and contributed to volume growth. This expansion occurred alongside global supply chain disruptions due to the Russia-Ukraine conflict, which affected regional availability and moderated price increases. Subsequently, the market volume contracted in 2023 and 2024 as consumer preferences evolved and the market absorbed the previous growth, while the steady rise in market value indicated a gradual shift toward more premium juice products.

Production fruit and vegetable juices in Estonia

In value, 2018-2021, K $ US

Estonia's fruit and vegetable juice production declined for the third consecutive year. In 2021, output was valued at 11 384 K $ US, showing little change from 2020. Between 2018 and 2021, production decreased by 8%, which translates to an annualized rate of 2.7%.

Annual dynamics of production in Estonia in value, 2018-2021, K $ US

In kind, 2018-2021, K l

Top producers of fruit and vegetable juices, 2018-2021

World map of production of fruit and vegetable juices, 2018-2021

Estonia's fruit and vegetable juice production volume declined for the third consecutive year. In 2021, 16 482 K l were produced, representing a 2.0% decrease compared to 2020. Between 2018 and 2021, production fell by 19.5%, equating to an annualized rate of 7.0%.

Annual dynamics of production in Estonia in kind, 2018-2021, K l

Exports fruit and vegetable juices from Estonia

Exports in kind, K l

After two years of decline, Estonia's fruit and vegetable juice export volumes increased in 2021. Exports reached 2 140 K l, reflecting a 22.7% year-over-year rise. Between 2018 and 2021, exports decreased by 12.3%, with an annualized rate of 4.3%. The lowest volume was recorded in 2020 at 1 744 K l, while the largest decline occurred in 2019 at 26.3%.

Annual dynamics of product's exports from Estonia in kind, 2018-2021, K l

From 2018 to 2021, Latvia, Finland, and Lithuania were consistently the main destinations for Estonia's fruit and vegetable juice exports in volume terms. Latvia accounted for 60.7% of exports, Finland for 16.5%, and Lithuania for 12.6%, together making up 89.8% of total flows.

Structure of product's exports in kind by countries, 2018-2021

World map of product's exports from Estonia in kind, 2018-2021

Exports in value, K $ US

Following two years of losses, Estonia's fruit and vegetable juice exports increased in 2021. Exports totaled 2 566 K $ US, up by 52.5% year-over-year. The lowest value was recorded in 2020 at 1 682 K $ US, with the largest decline occurring in 2019 at 19.7%.

Annual dynamics of product's exports from Estonia in value, 2018-2021, K $ US

Between 2018 and 2021, Latvia, Finland, and Lithuania were the primary destinations for Estonia's fruit and vegetable juice exports in value terms. Latvia represented 46.3% of exports, Finland 26.4%, and Lithuania 11.0%, together accounting for 83.7% of total exports.

Structure of product's exports in value by countries, 2018-2021

World map of product's exports from Estonia in value, 2018-2021

Imports fruit and vegetable juices to Estonia

Imports in kind, K l

Foreign fruit and vegetable juice supplies to Estonia increased for the third consecutive year. In 2021, imports reached {value_last_year} K l, marking a solid gain of 24.3% compared to the previous year. Over the period 2018-2021, imports grew by 37%, with a compound annual growth rate of 11.1%.

Annual dynamics of product's imports to Estonia in kind, 2018-2021, K l

From 2018 to 2021, Estonia's fruit and vegetable juice imports in volume terms relied on a diverse range of partner countries. Lithuania accounted for 16.0% of imports, Poland for 14.1%, and Germany for 11.1%, together representing just 41.2% of total flows.

Structure of product's imports in kind by countries, 2018-2021

World map of product's imports to Estonia in kind, 2018-2021

Imports in value, K $ US

Imported fruit and vegetable juice volumes to Estonia increased for the second consecutive year. In 2021, imports totaled 17 679 K $ US, corresponding to a significant gain of 31.3% compared to 2020. Between 2018 and 2021, imports rose by 30.5%, equating to an annualized rate of 9.3%. The minimum value was recorded in 2019 at 12 610 K $ US, with the largest decline also occurring in 2019 at 7.0%.

Annual dynamics of product's imports to Estonia in value, 2018-2021, K $ US

Between 2018 and 2021, Estonia's fruit and vegetable juice imports in value terms depended on a wide array of partner countries. Germany accounted for 14.9% of imports, Lithuania for 13.7%, and Poland for 12.1%, together making up just 40.7% of total flows.

Structure of product's imports in value by countries, 2018-2021

World map of product's imports to Estonia in value, 2018-2021