Mixtures of fruit juices or vegetable juices market in Estonia, 2026

Earlier Report Observations

The market for unfermented fruit and vegetable juice mixtures in Estonia expanded in volume from 6 926 thousand liters in 2018 to 7 983 thousand liters by 2024. This overall growth was interrupted by a notable contraction in 2020 and 2021, reducing consumption to 5 634 thousand liters, before a sustained recovery commenced.

The rebound in market volume after 2021 was supported by the entry of new product lines from international beverage companies and the rising importance of online retail channels, which broadened consumer access and choice. These developments helped lift volume to 6 002 thousand liters in 2022, with growth continuing to a peak in 2024.

In value terms, the market remained relatively stable between $3.8 million and $3.9 million from 2018 through 2021. A shift occurred in 2022 when the market value dipped to $3.5 million, likely reflecting competitive pricing or product mix changes, before recovering to $4.3 million by 2024 alongside the volume expansion.

Production mixtures of fruit juices or vegetable juices in Estonia

In value, 2018-2021, K $ US

Estonia's production of fruit and vegetable juice mixtures declined for the second consecutive year. In 2021, output was valued at 999 thousand US dollars, representing a 15.8% decrease from 2020. Production peaked in 2019 at 1,456 thousand US dollars, with a 7.2% increase that year. The most significant decline occurred in 2020, dropping by 18.5%. Overall, between 2018 and 2021, production fell by 26.5%, equivalent to an annualized decline of 9.7%.

Annual dynamics of production in Estonia in value, 2018-2021, K $ US

In kind, 2018-2021, K l

Production of fruit and vegetable juice mixtures in Estonia declined for the second year in a row. In 2021, Estonia produced 3,861 thousand liters, marking a modest 7.2% decrease compared to 2020. Output reached its highest level in 2019 at 5,500 thousand liters, with a 2.8% increase that year. The sharpest decline was recorded in 2020, falling by 24.4%. From 2018 to 2021, production decreased by 27.8%, translating to an annualized decline of 10.3%.

Annual dynamics of production in Estonia in kind, 2018-2021, K l

Exports mixtures of fruit juices or vegetable juices from Estonia

Exports in kind, K l

Estonia's exports of fruit and vegetable juice mixtures increased for the second consecutive year. In 2021, the country exported 242 thousand liters, representing a substantial 62.5% year-over-year growth. Exports hit their lowest point in 2019 at 97 thousand liters, with a 32.8% decline that year. Between 2018 and 2021, exports grew by 67.8%, equivalent to an annualized increase of 18.8%.

Annual dynamics of product's exports from Estonia in kind, 2018-2021, K l

From 2018 to 2021, the main destinations for Estonia's exports of fruit and vegetable juice mixtures were Latvia, Finland, and Lithuania. Latvia accounted for 40.2% of exports, Finland for 34.8%, and Lithuania for 13.4%. Together, these three countries represented 88.5% of total export volumes.

Structure of product's exports in kind by countries, 2018-2021

World map of product's exports from Estonia in kind, 2018-2021

Exports in value, K $ US

Estonia's exports of fruit and vegetable juice mixtures increased in value for the second year running. In 2021, exports totaled 444 thousand US dollars, showing a sharp 63.4% rise compared to the previous year. The lowest value was recorded in 2019 at 180 thousand US dollars, with a 16.9% decline that year. Between 2018 and 2021, export value grew by 104.9%, equivalent to an annualized increase of 27.0%.

Annual dynamics of product's exports from Estonia in value, 2018-2021, K $ US

Between 2018 and 2021, Latvia and Finland consistently accounted for 81.4% of Estonia's total export value for fruit and vegetable juice mixtures, indicating a highly concentrated market with a long tail of smaller trading partners.

Structure of product's exports in value by countries, 2018-2021

World map of product's exports from Estonia in value, 2018-2021

Imports mixtures of fruit juices or vegetable juices to Estonia

Imports in kind, K l

After two years of growth, Estonia's imports of fruit and vegetable juice mixtures declined. In 2021, imports amounted to 2,015 thousand liters, a slight 1.3% decrease year-over-year. Imports peaked in 2020 at 2,042 thousand liters, with a 13.3% increase that year. Overall, between 2018 and 2021, imports increased by 17%, equivalent to an annualized growth rate of 5.4%.

Annual dynamics of product's imports to Estonia in kind, 2018-2021, K l

From 2018 to 2021, Estonia's imports of fruit and vegetable juice mixtures were widely distributed across partner countries. Lithuania accounted for 16.9% of imports, Sweden for 12.8%, and Latvia for 12.3%. Together, these three countries represented only 42.0% of total import volumes.

Structure of product's imports in kind by countries, 2018-2021

World map of product's imports to Estonia in kind, 2018-2021

Imports in value, K $ US

Estonia's imports of fruit and vegetable juice mixtures increased in value for the third consecutive year. In 2021, imports totaled 3,360 thousand US dollars, marking an 11.2% rise compared to the previous year. Between 2018 and 2021, import value grew by 26.9%, equivalent to an annualized increase of 8.3%.

Annual dynamics of product's imports to Estonia in value, 2018-2021, K $ US

Between 2018 and 2021, Estonia's imports of fruit and vegetable juice mixtures in value terms were widely dispersed across trading partners. Sweden accounted for 18.5% of imports, Lithuania for 16.1%, and the Netherlands for 14.0%. Together, these three countries represented only 48.6% of total import value.

Structure of product's imports in value by countries, 2018-2021

World map of product's imports to Estonia in value, 2018-2021