Tomato juice market in Southern Asia

Earlier Report Observations

The tomato juice market in Southern Asia expanded from 66.4 million liters in 2018 to 112.7 million liters in 2020. This growth was initially supported by the launch of the government's 'Operation Greens' scheme, which aimed to stabilize tomato prices and improve supply chain efficiency. A surge in global demand for healthy beverages further boosted consumption in 2020, driving the market to its peak.

Market volume contracted sharply to 77.9 million liters in 2021 as adverse weather and seasonal factors disrupted tomato harvests, reducing raw material availability for processing. The market then stabilized around 78 million liters in 2022, constrained by post-harvest logistical challenges and regional production disparities. By 2023, despite high tomato prices due to supply chain issues, the entry of new large-scale exporters and the adoption of disease-resistant hybrid tomato varieties began strengthening the production base.

In 2024, the government continued price stabilization interventions through state cooperatives, while export forecasts and expanded cultivation area in key states like Telangana pointed to sustained production activity for tomato processing.

Production tomato juice in Southern Asia

In kind, 2017-2020, M l

Top producers of tomato juice, 2017-2020

World map of production of tomato juice, 2017-2020

Southern Asia's tomato juice production increased for the second consecutive year. In 2020, the region produced 112.7 million liters of tomato juice, marking a sharp 51.2% rise compared to 2019. From 2017 to 2020, production grew by 61.4%, which translates to an annualized growth rate of 17.3%. The lowest production volume was recorded in 2018 at 66.1 million liters, with the largest decline that year being 5.4%.

Annual dynamics of production in Southern Asia in kind, 2017-2020, M l

In value, 2017-2020, M $ US

After a two-year decline, tomato juice production in Southern Asia rebounded. In 2020, the output was valued at 141.4 million US dollars, showing a significant 66.3% increase over the previous year. Between 2017 and 2020, production rose by 12.9%, with a compound annual growth rate of 4.1%. The lowest value was recorded in 2019 at 85.0 million US dollars, while the largest drop occurred in 2018 at 30.7%.

Annual dynamics of production in Southern Asia in value, 2017-2020, M $ US

Exports tomato juice from Southern Asia

Exports in kind, K l

The data shows irregular changes, reflecting a volatile market environment. The lowest tomato juice export volume was recorded in 2020, while the highest occurred in 2019, with a peak-to-trough ratio of 10.1 times. In 2020, Southern Asia exported 217 thousand liters of tomato juice, representing a sharp 90.1% decrease from the prior year. The maximum volume was recorded in 2019 at 2 187 thousand liters, with the largest increase that year being 658.9%.

Annual dynamics of product's exports from Southern Asia in kind, 2017-2020, K l

Structure of product's exports in kind by countries, 2017-2020

World map of product's exports from Southern Asia in kind, 2017-2020

Exports in value, K $ US

The data reveals irregular changes, indicating a volatile market environment. Tomato juice exports reached their peak in 2019 and fell to their lowest point in 2020, a swing of 9.2 times. In 2020, exported tomato juice from Southern Asia was valued at 272 thousand US dollars, constituting an abrupt 89.1% decrease from 2019. The maximum value was recorded in 2019 at 2 495 thousand US dollars, with the largest increase that year being 558.7%.

Annual dynamics of product's exports from Southern Asia in value, 2017-2020, K $ US

From 2017 to 2020, Turkmenistan was the leading buyer of tomato juice from Southern Asia, accounting for 0.6% of total exports in value terms.

Structure of product's exports in value by countries, 2017-2020

World map of product's exports from Southern Asia in value, 2017-2020

Imports tomato juice to Southern Asia

Imports in kind, K l

The data reveals irregular changes, indicating a volatile market environment. Tomato juice import volumes varied 12.2 times from the high in 2019 to the low in 2020. In 2020, Southern Asia imported approximately 149 thousand liters of tomato juice, down by 91.8% compared to the previous year. The maximum volume was recorded in 2019 at 1 817 thousand liters, with the largest increase that year being 183.9%.

Annual dynamics of product's imports to Southern Asia in kind, 2017-2020, K l

During 2017 to 2020, tomato juice imports to Southern Asia came from many different markets. Even the largest sources—China, Cyprus, and the United Arab Emirates—together represented only 21.0% of total imports in volume terms.

Structure of product's imports in kind by countries, 2017-2020

World map of product's imports to Southern Asia in kind, 2017-2020

Imports in value, K $ US

The market exhibited an unstable trend throughout the period. Tomato juice import volumes varied 12.7 times from the high in 2019 to the low in 2020. In 2020, Southern Asia imported 143 thousand US dollars worth of tomato juice, showing a steep 92.1% reduction over the past year. The maximum value was recorded in 2019 at 1 823 thousand US dollars, with the largest increase that year being 128.9%.

Annual dynamics of product's imports to Southern Asia in value, 2017-2020, K $ US

From 2017 to 2020, the country breakdown of imports in value terms was scattered. China (10.4% of imports in value terms), the United Arab Emirates (4.8%), and Cyprus (3.5%) together accounted for just 18.7% of total flows, with no single partner emerging as clearly dominant.

Structure of product's imports in value by countries, 2017-2020

World map of product's imports to Southern Asia in value, 2017-2020