Tomato juice market in Northern Africa

Earlier Report Observations

The market for unfermented tomato juice in Northern Africa showed considerable volatility in physical volume from 2018 to 2023. Consumption expanded markedly in 2019 and 2020, reaching a peak of 4.85 million liters. This growth phase was followed by a pronounced two-year contraction, with the market volume falling to 3.43 million liters in 2022, before a strong recovery in 2023 brought it back to 4.63 million liters.

In value terms, the market followed a different rhythm, with its highest point occurring in 2019 at $3.2 million. After a decline through 2021, a modest increase in 2022 preceded a sharp jump in 2023 to over $4 million. This final surge in market value significantly outpaced the volume recovery, suggesting shifts in average pricing or product composition during the period.

Overall, the market dynamics from 2018 to 2023 were defined by a cycle of expansion, contraction, and recovery. The rebound in 2023 restored volume to levels close to the 2020 peak while simultaneously driving the market's monetary value to a new record high for the observed period.

Production tomato juice in Northern Africa

In kind, 2017-2020, K l

Top producers of tomato juice, 2017-2020

World map of production of tomato juice, 2017-2020

In 2019, Northern Africa produced 4,480 thousand liters of tomato juice, the lowest level during the period. Production then increased to 4,741 thousand liters in 2020, marking a 5.8% rise compared to the previous year. Over the 2017-2020 period, production grew by 4.7%, with an average annual growth rate of 1.5%. The largest decline occurred in 2019, when production fell by 3.0%.

Annual dynamics of production in Northern Africa in kind, 2017-2020, K l

In value, 2017-2020, K $ US

In 2020, the value of tomato juice production in Northern Africa was $2,775 thousand, representing a significant 11.2% decrease from the previous year. Over the 2017-2020 period, production value declined by 24.4%, with an average annual decrease of 8.9%. The largest drop was recorded in 2018 at 19.1%, while the largest increase occurred in 2019 with a 5.2% rise.

Annual dynamics of production in Northern Africa in value, 2017-2020, K $ US

Exports tomato juice from Northern Africa

Exports in kind, K l

Northern Africa's tomato juice exports showed notable fluctuations during the period. In 2020, exports totaled 55 thousand liters, a sharp 64.7% decrease from the previous year. The highest export volume was recorded in 2018 at 1,059 thousand liters, while the lowest was in 2020. Between these years, exports varied by 19 times. The largest decline occurred in 2019 at 85.4%, while the largest increase was in 2018 at 1,036.7%.

Annual dynamics of product's exports from Northern Africa in kind, 2017-2020, K l

From 2017 to 2020, Romania accounted for 46.7% of Northern Africa's tomato juice exports by volume, Kenya contributed 11.8%, and Russia made up 7.2%. Together, these three countries represented 65.8% of total export flows.

Structure of product's exports in kind by countries, 2017-2020

World map of product's exports from Northern Africa in kind, 2017-2020

Exports in value, K $ US

The value of tomato juice exports from Northern Africa demonstrated volatility during these years. In 2020, exports were valued at $32.0 thousand, a 70.3% decrease from the previous year. The peak value was recorded in 2018 at $681.9 thousand, while the lowest was in 2020. Between these extremes, export values changed by 21 times. The largest decline occurred in 2019 at 84.2%, while the largest increase was in 2018 at 802.8%.

Annual dynamics of product's exports from Northern Africa in value, 2017-2020, K $ US

During 2017-2020, Romania represented 44.1% of Northern Africa's tomato juice export value, Kenya accounted for 11.2%, and Russia contributed 6.4%. These three markets together formed 61.6% of total export value flows.

Structure of product's exports in value by countries, 2017-2020

World map of product's exports from Northern Africa in value, 2017-2020

Imports tomato juice to Northern Africa

Imports in kind, K l

Northern Africa's tomato juice imports experienced irregular changes, indicating market volatility. In 2020, imports stood at 168 thousand liters, a steep 49.3% decrease from the previous year. The highest import volume was recorded in 2019 at 331 thousand liters, while imports varied by 13.2 times between 2017 and 2019. The largest increase occurred in 2019 at 556.2%.

Annual dynamics of product's imports to Northern Africa in kind, 2017-2020, K l

From 2017 to 2020, Cyprus and Spain played the leading roles in Northern Africa's tomato juice imports by volume, together accounting for 82.4% of total import flows, with the remainder distributed among other destinations.

Structure of product's imports in kind by countries, 2017-2020

World map of product's imports to Northern Africa in kind, 2017-2020

Imports in value, K $ US

The value of tomato juice imports into Northern Africa showed volatile behavior during these years. In 2020, imports were approximately $91.5 thousand, down 47.5% from the previous year. The peak value was recorded in 2019 at $174.3 thousand, while imports changed by 7 times between 2017 and 2019. The largest increase occurred in 2019 at 317.9%.

Annual dynamics of product's imports to Northern Africa in value, 2017-2020, K $ US

Throughout 2017-2020, Cyprus accounted for 41.2% of Northern Africa's tomato juice import value, Spain represented 29.7%, and France contributed 13.4%. These three countries formed the core of imports, together taking 84.3% of total value flows.

Structure of product's imports in value by countries, 2017-2020

World map of product's imports to Northern Africa in value, 2017-2020