Market research

Tomato juice market in Morocco

Release date: Mar 29, 2026

Submission: 15 minutes after payment

Research period: 2017-2025

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File format: docx, xlsx

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Earlier Report Observations

From 2018 to 2020, the market volume for unfermented tomato juice in Morocco fluctuated between 4.4 million liters and 4.7 million liters, with a peak of 4.7 million liters in 2020.

The market then contracted over the next two years, falling to 3.7 million liters in 2022. This period coincided with Morocco's rise as a top global exporter of fresh tomatoes, which strengthened the country's position in the international tomato trade.

In 2023, the market rebounded to 4.6 million liters. This recovery occurred despite climatic difficulties and the spread of the ToBRFV virus, which affected tomato production. The production of tomato juice is governed by national juice standards established in 2020.

Table of content

1. Disclaimer
2. Terms of use of the report
3. Product codes in the statistical classifications used in the report
4. Key Market Indicators and Trends
1. 4.1. Key Market Indicators
  1. 4.1.1. In kind
    1. 4.1.1.1. Production, 2018-2023
    2. 4.1.1.2. Imports, 2018-2024
    3. 4.1.1.3. Exports, 2018-2024
    4. 4.1.1.4. Market size, 2018-2023
  2. 4.1.2. In value
    1. 4.1.2.1. Production, 2018-2023
    2. 4.1.2.2. Imports, 2018-2024
    3. 4.1.2.3. Exports, 2018-2024
    4. 4.1.2.4. Market size, 2018-2023
2. 4.2. Market Trends and Factors
5. Production
1. 5.1. Production in Morocco
  1. 5.1.1. Annual dynamics of production in Morocco in kind, 2018-2023, K l
  2. 5.1.2. Annual dynamics of production in Morocco in value, 2018-2023, $ US
2. 5.2. Global production by Country, 2018-2023
  1. 5.2.1. Annual dynamics of production by macroregions in kind, 2018-2023, K l
  2. 5.2.2. Dynamics of production structure by macroregions in kind, 2018-2023
  3. 5.2.3. Annual dynamics of production by country in kind, 2018-2023, K l
  4. 5.2.4. Structure of production by countries in kind, 2018-2023
  5. 5.2.5. Dynamics of peoduction structure by countries in kind, 2018-2023
6. Imports
1. 6.1. Imports (Direct Data)
  1. 6.1.1. Imports - Total information
  2. 6.1.2. Imports in kind, K l
    1. 6.1.2.1. Annual dynamics of product's imports to Morocco in kind, 2018-2024, K l
    2. 6.1.2.2. Dynamics of product's imports in kind to Morocco by countries, 2018-2024, K l
    3. 6.1.2.3. Structure of product's imports in kind by countries, 2018-2024
  3. 6.1.3. Imports in value, $ US
    1. 6.1.3.1. Annual dynamics of product's imports to Morocco in value, 2018-2024, $ US
    2. 6.1.3.2. Dynamics of product's imports in value to Morocco by countries, 2018-2024, $ US
    3. 6.1.3.3. Structure of product's imports in value by countries, 2018-2024
  4. 6.1.4. Average price of product's imports, $ US/K l
    1. 6.1.4.1. Annual dynamics of average price of product's imports to Morocco, 2018-2024, $ US/K l
    2. 6.1.4.2. Dynamics of average price of product's imports to Morocco by countries, 2018-2024, $ US/K l
2. 6.2. Imports (Mirror Data)
  1. 6.2.1. Imports - Total information
  2. 6.2.2. Imports in kind, K l
    1. 6.2.2.1. Annual dynamics of product's imports to Morocco in kind, 2018-2024, K l
    2. 6.2.2.2. Dynamics of product's imports in kind to Morocco by countries, 2018-2024, K l
    3. 6.2.2.3. Structure of product's imports in kind by countries, 2018-2024
  3. 6.2.3. Imports in value, $ US
    1. 6.2.3.1. Annual dynamics of product's imports to Morocco in value, 2018-2024, $ US
    2. 6.2.3.2. Dynamics of product's imports in value to Morocco by countries, 2018-2024, $ US
    3. 6.2.3.3. Structure of product's imports in value by countries, 2018-2024
  4. 6.2.4. Average price of product's imports, $ US/K l
    1. 6.2.4.1. Annual dynamics of average price of product's imports to Morocco, 2018-2024, $ US/K l
    2. 6.2.4.2. Dynamics of average price of product's imports to Morocco by countries, 2018-2024, $ US/K l
7. Exports
1. 7.1. Exports (Direct Data)
  1. 7.1.1. Exports - Total information
  2. 7.1.2. Exports in kind, K l
    1. 7.1.2.1. Annual dynamics of product's exports from Morocco in kind, 2018-2024, K l
    2. 7.1.2.2. Dynamics of product's exports in kind from Morocco by countries, 2018-2024, K l
    3. 7.1.2.3. Structure of product's exports in kind by countries, 2018-2024
  3. 7.1.3. Exports in value, $ US
    1. 7.1.3.1. Annual dynamics of product's exports from Morocco in value, 2018-2024, $ US
    2. 7.1.3.2. Dynamics of product's exports in value from Morocco by countries, 2018-2024, $ US
    3. 7.1.3.3. Structure of product's exports in value by countries, 2018-2024
  4. 7.1.4. Average price of product's exports, $ US/K l
    1. 7.1.4.1. Annual dynamics of average price of product's exports from Morocco, 2018-2024, $ US/K l
    2. 7.1.4.2. Dynamics of average price of product's exports from Morocco by countries, 2018-2024, $ US/K l
2. 7.2. Exports (Mirror Data)
  1. 7.2.1. Exports - Total information
  2. 7.2.2. Exports in kind, K l
    1. 7.2.2.1. Annual dynamics of product's exports from Morocco in kind, 2018-2024, K l
    2. 7.2.2.2. Dynamics of product's exports in kind from Morocco by countries, 2018-2024, K l
    3. 7.2.2.3. Structure of product's exports in kind by countries, 2018-2024
  3. 7.2.3. Exports in value, $ US
    1. 7.2.3.1. Annual dynamics of product's exports from Morocco in value, 2018-2024, $ US
    2. 7.2.3.2. Dynamics of product's exports in value from Morocco by countries, 2018-2024, $ US
    3. 7.2.3.3. Structure of product's exports in value by countries, 2018-2024
  4. 7.2.4. Average price of product's exports, $ US/K l
    1. 7.2.4.1. Annual dynamics of average price of product's exports from Morocco, 2018-2024, $ US/K l
    2. 7.2.4.2. Dynamics of average price of product's exports from Morocco by countries, 2018-2024, $ US/K l
8. Trade balance
1. 8.1. Trade balance (Direct Data)
  1. 8.1.1. In kind, K l
  2. 8.1.2. In value, $ US
2. 8.2. Trade balance (Mirror Data)
  1. 8.2.1. In kind, K l
  2. 8.2.2. In value, $ US
9. Top buying and selling countries, 2018-2024
1. 9.1. Direct Data
  1. 9.1.1. Import in Value by Countries-buyers
  2. 9.1.2. Export in Value by Countries-suppliers
2. 9.2. Mirror Data
  1. 9.2.1. Import in Value by Countries-buyers
  2. 9.2.2. Export in Value by Countries-suppliers

Production tomato juice in Morocco

In kind, 2017-2020, K l

Morocco was among the world's leading producers of tomato juice from 2017 to 2020, ranking 22nd globally by production volume during this period.

Top producers of tomato juice, 2017-2020

Source: SHEV.io

World map of production of tomato juice, 2017-2020

Source: SHEV.io

In 2020, Morocco produced 4 741 thousand liters of tomato juice, marking a 5.8% increase from the previous year. Over the 2017-2020 period, production grew by 4.7%, with an average annual growth rate of 1.5%. The lowest production level was recorded in 2019 at 4 480 thousand liters, which saw a decline of 3.0%.

Annual dynamics of production in Morocco in kind, 2017-2020, K l

Parameter		2018	2019	2020	CAGR
1	Change from last year	1.9%	(3.0%)	5.8%	1.5%

Source: SHEV.io

In value, 2017-2020, K $ US

Morocco's tomato juice production declined for the third consecutive year. In 2020, the output was valued at 2 767 thousand US dollars, representing a 16.5% decrease compared to 2019. From 2017 to 2020, production fell by 24.6%, with an average annual decline of 9.0%.

Annual dynamics of production in Morocco in value, 2017-2020, K $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	(7.2%)	(2.7%)	(16.5%)	(9.0%)

Source: SHEV.io

Exports tomato juice from Morocco

Exports in kind, K l

Morocco's tomato juice export volume declined for the second consecutive year. In 2020, exports stood at 54.7 thousand liters, which is 48.6% lower than the previous year. Over the 2017-2020 period, exports decreased by 41.3%, with an average annual decline of 16.3%. The highest export volume was recorded in 2018 at 112.4 thousand liters, which saw an increase of 20.6%.

Annual dynamics of product's exports from Morocco in kind, 2017-2020, K l

Parameter		2018	2019	2020	CAGR
1	Change from last year	20.6%	(5.3%)	(48.6%)	(16.3%)

Source: SHEV.io

From 2017 to 2020, Morocco's tomato juice exports in kind were not heavily concentrated. Russia accounted for 28.1% of exports, France for 19.6%, and Libya for 1.2%, with these three countries together capturing 48.9% of total export flows.

Structure of product's exports in kind by countries, 2017-2020

Source: SHEV.io

World map of product's exports from Morocco in kind, 2017-2020

Source: SHEV.io

Exports in value, $ US

Tomato juice exports from Morocco declined for the second consecutive year. In 2020, export value reached 31 927 US dollars, amounting to a 59.5% decrease from the previous year. Between 2017 and 2020, exports fell by 57.7%, equating to an average annual decline of 25.0%. The highest export value was recorded in 2018 at 82 943 US dollars, which saw an increase of 9.8%.

Annual dynamics of product's exports from Morocco in value, 2017-2020, $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	9.8%	(5.0%)	(59.5%)	(25.0%)

Source: SHEV.io

From 2017 to 2020, Russia was the main market for Morocco's tomato juice exports in value terms, accounting for 21.2% of exports, followed by France at 20.5% and Liberia at 0.6%. Together, these three countries accounted for 42.3% of total export flows.

Structure of product's exports in value by countries, 2017-2020

Source: SHEV.io

World map of product's exports from Morocco in value, 2017-2020

Source: SHEV.io

Imports tomato juice to Morocco

Imports in kind, K l

In 2020, Morocco imported 13.4 thousand liters of tomato juice, amounting to a significant decline of 22.1% year-over-year. Over the 2017-2020 period, imports decreased by 35.1%, with an average annual decline of 13.4%. The largest decline was recorded in 2018 at 32.2%, while the largest increase occurred in 2019 at 22.7%.

Annual dynamics of product's imports to Morocco in kind, 2017-2020, K l

Parameter		2018	2019	2020	CAGR
1	Change from last year	(32.2%)	22.7%	(22.1%)	(13.4%)

Source: SHEV.io

From 2017 to 2020, Morocco's imports of tomato juice in kind were strongly concentrated on Austria and France, which together accounted for 83.6% of total import flows, with other partners forming a residual share.

Structure of product's imports in kind by countries, 2017-2020

Source: SHEV.io

World map of product's imports to Morocco in kind, 2017-2020

Source: SHEV.io

Imports in value, $ US

Morocco's tomato juice imports declined for the second consecutive year. In 2020, imports totaled 14 477 US dollars, indicating a 4.2% fall relative to the prior year. Between 2017 and 2020, imports decreased by 10.1%, equating to an average annual decline of 3.5%. The highest import value was recorded in 2018 at 17 105 US dollars, which saw an increase of 6.2%, while the largest decline occurred in 2019 at 11.6%.

Annual dynamics of product's imports to Morocco in value, 2017-2020, $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	6.2%	(11.6%)	(4.2%)	(3.5%)

Source: SHEV.io

From 2017 to 2020, two markets—France and Austria—played the leading roles in Morocco's tomato juice imports in value terms, together taking 87.1% of total import flows, while the rest was distributed among other destinations.

Structure of product's imports in value by countries, 2017-2020

Source: SHEV.io

World map of product's imports to Morocco in value, 2017-2020

Source: SHEV.io