Market research

Strawberries market in Southern Asia

Release date: Mar 28, 2026

Submission: 15 minutes after payment

Research period: 2017-2025

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"Southern Asia" region includes following countries:

Afghanistan

Bangladesh

Bhutan

Sri Lanka

India

Iran

Maldives

Nepal

Pakistan

Earlier Report Observations

The strawberry market volume in Southern Asia rose from 69 950 t in 2018 to 86 485 t in 2021, a 24% increase over three years. Early support from agricultural university projects helped farmers adopt better cultivation practices and direct marketing. In 2021, the Food Safety and Standards Authority of India implemented new labelling rules for pre-packaged foods, which raised quality expectations and likely stimulated processing segment demand.

Market volume dipped to 78 386 t in 2022 before recovering to 85 989 t in 2023. The rebound was powered by two key developments: the spread of strawberry farming to new districts such as Cuttack in Odisha, where horticulture schemes enabled local farmers to enter production, and a notable rise in exports to markets like the United States and Nepal, which created additional outlets for fresh strawberries.

Table of content

1. Disclaimer
2. Terms of use of the report
3. Product codes in the statistical classifications used in the report
4. Key Market Indicators and Trends
1. 4.1. Key Market Indicators
  1. 4.1.1. In kind
    1. 4.1.1.1. Production, 2018-2023
    2. 4.1.1.2. Imports, 2018-2024
    3. 4.1.1.3. Exports, 2018-2024
    4. 4.1.1.4. Market size, 2018-2023
2. 4.2. Market Trends and Factors
5. Production
1. 5.1. Production in Southern Asia
  1. 5.1.1. Annual dynamics of production in Southern Asia in kind, 2018-2023, t
2. 5.2. Global production by Country, 2018-2023
  1. 5.2.1. Annual dynamics of production by macroregions in kind, 2018-2023, t
  2. 5.2.2. Dynamics of production structure by macroregions in kind, 2018-2023
  3. 5.2.3. Annual dynamics of production by country in kind, 2018-2023, t
  4. 5.2.4. Structure of production by countries in kind, 2018-2023
  5. 5.2.5. Dynamics of peoduction structure by countries in kind, 2018-2023
6. Imports
1. 6.1. Imports (Direct Data*)
  1. 6.1.1. Imports - Total information
  2. 6.1.2. Imports in kind, t
    1. 6.1.2.1. Annual dynamics of product's imports to Afghanistan in kind, 2018-2024, t
    2. 6.1.2.2. Dynamics of product's imports in kind to Afghanistan by countries, 2018-2024, t
    3. 6.1.2.3. Structure of product's imports in kind by countries, 2018-2024
  3. 6.1.3. Imports in value, K $ US
    1. 6.1.3.1. Annual dynamics of product's imports to Afghanistan in value, 2018-2024, K $ US
    2. 6.1.3.2. Dynamics of product's imports in value to Afghanistan by countries, 2018-2024, K $ US
    3. 6.1.3.3. Structure of product's imports in value by countries, 2018-2024
  4. 6.1.4. Average price of product's imports, $ US/kg
    1. 6.1.4.1. Annual dynamics of average price of product's imports to Afghanistan, 2018-2024, $ US/kg
    2. 6.1.4.2. Dynamics of average price of product's imports to Afghanistan by countries, 2018-2024, $ US/kg
2. 6.2. Imports (Mirror Data)
  1. 6.2.1. Imports - Total information
  2. 6.2.2. Imports in kind, t
    1. 6.2.2.1. Annual dynamics of product's imports to Afghanistan in kind, 2018-2024, t
    2. 6.2.2.2. Dynamics of product's imports in kind to Afghanistan by countries, 2018-2024, t
    3. 6.2.2.3. Structure of product's imports in kind by countries, 2018-2024
  3. 6.2.3. Imports in value, K $ US
    1. 6.2.3.1. Annual dynamics of product's imports to Afghanistan in value, 2018-2024, K $ US
    2. 6.2.3.2. Dynamics of product's imports in value to Afghanistan by countries, 2018-2024, K $ US
    3. 6.2.3.3. Structure of product's imports in value by countries, 2018-2024
  4. 6.2.4. Average price of product's imports, $ US/kg
    1. 6.2.4.1. Annual dynamics of average price of product's imports to Afghanistan, 2018-2024, $ US/kg
    2. 6.2.4.2. Dynamics of average price of product's imports to Afghanistan by countries, 2018-2024, $ US/kg
7. Exports
1. 7.1. Exports (Direct Data*)
  1. 7.1.1. Exports - Total information
  2. 7.1.2. Exports in kind, t
    1. 7.1.2.1. Annual dynamics of product's exports from Afghanistan in kind, 2018-2024, t
    2. 7.1.2.2. Dynamics of product's exports in kind from Afghanistan by countries, 2018-2024, t
    3. 7.1.2.3. Structure of product's exports in kind by countries, 2018-2024
  3. 7.1.3. Exports in value, K $ US
    1. 7.1.3.1. Annual dynamics of product's exports from Afghanistan in value, 2018-2024, K $ US
    2. 7.1.3.2. Dynamics of product's exports in value from Afghanistan by countries, 2018-2024, K $ US
    3. 7.1.3.3. Structure of product's exports in value by countries, 2018-2024
  4. 7.1.4. Average price of product's exports, $ US/kg
    1. 7.1.4.1. Annual dynamics of average price of product's exports from Afghanistan, 2018-2024, $ US/kg
    2. 7.1.4.2. Dynamics of average price of product's exports from Afghanistan by countries, 2018-2024, $ US/kg
2. 7.2. Exports (Mirror Data)
  1. 7.2.1. Exports - Total information
  2. 7.2.2. Exports in kind, t
    1. 7.2.2.1. Annual dynamics of product's exports from Afghanistan in kind, 2018-2024, t
    2. 7.2.2.2. Dynamics of product's exports in kind from Afghanistan by countries, 2018-2024, t
    3. 7.2.2.3. Structure of product's exports in kind by countries, 2018-2024
  3. 7.2.3. Exports in value, K $ US
    1. 7.2.3.1. Annual dynamics of product's exports from Afghanistan in value, 2018-2024, K $ US
    2. 7.2.3.2. Dynamics of product's exports in value from Afghanistan by countries, 2018-2024, K $ US
    3. 7.2.3.3. Structure of product's exports in value by countries, 2018-2024
  4. 7.2.4. Average price of product's exports, $ US/kg
    1. 7.2.4.1. Annual dynamics of average price of product's exports from Afghanistan, 2018-2024, $ US/kg
    2. 7.2.4.2. Dynamics of average price of product's exports from Afghanistan by countries, 2018-2024, $ US/kg
8. Trade balance
1. 8.1. Trade balance (Direct Data)
  1. 8.1.1. In kind, t
  2. 8.1.2. In value, K $ US
2. 8.2. Trade balance (Mirror Data)
  1. 8.2.1. In kind, t
  2. 8.2.2. In value, K $ US
9. Top buying and selling countries, 2018-2024
1. 9.1. Direct Data
  1. 9.1.1. Import in Value by Countries-buyers
  2. 9.1.2. Export in Value by Countries-suppliers
2. 9.2. Mirror Data
  1. 9.2.1. Import in Value by Countries-buyers
  2. 9.2.2. Export in Value by Countries-suppliers

Production strawberries in Southern Asia

In kind, 2017-2020, t

Top producers of strawberries, 2017-2020

Source: SHEV.io

World map of production of strawberries, 2017-2020

Source: SHEV.io

Southern Asia's strawberry production has grown for the third year in a row. In 2020, the region produced 74 967 tonnes of strawberries, marking a moderate increase of 3.9% from 2019. From 2017 to 2020, production rose by 12.6%, which translates to an average annual growth rate of 4.0%.

Annual dynamics of production in Southern Asia in kind, 2017-2020, t

Parameter		2018	2019	2020	CAGR
1	Change from last year	5.7%	2.6%	3.9%	4.0%

Source: SHEV.io

In value, 2017-2020, M $ US

After declining for two years, Southern Asia's strawberry production value rebounded in 2020. The output was valued at 110.2 million US dollars, showing a moderate rise of 9.3% compared to 2019. However, over the 2017-2020 period, production value fell by 35.7%, with a compound annual growth rate of -13.7%. The lowest value was recorded in 2019 at 100.8 million US dollars, while the largest drop occurred in 2018 with a 25.8% decrease.

Annual dynamics of production in Southern Asia in value, 2017-2020, M $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	(25.8%)	(20.7%)	9.3%	(13.7%)

Source: SHEV.io

Exports strawberries from Southern Asia

Exports in kind, t

The export volume of strawberries from Southern Asia showed significant fluctuations during this period. The lowest exports were in 2017, while the highest were in 2019, with a 12.9-fold difference between these years. In 2020, exports totaled 641.0 tonnes, representing a 17.0% year-on-year decline. The peak volume was recorded in 2019 at 772.1 tonnes, and the largest increase occurred in 2018 with an 802.8% surge.

Annual dynamics of product's exports from Southern Asia in kind, 2017-2020, t

Parameter		2018	2019	2020	CAGR
1	Change from last year	802.8%	42.6%	(17.0%)	120.2%

Source: SHEV.io

From 2017 to 2020, Iraq dominated Southern Asia's strawberry exports in volume, accounting for 79.0% of total shipments. Other markets played a relatively minor role in the export structure.

Structure of product's exports in kind by countries, 2017-2020

Source: SHEV.io

World map of product's exports from Southern Asia in kind, 2017-2020

Source: SHEV.io

Exports in value, K $ US

Export values for strawberries from Southern Asia were highly volatile during these years. The lowest value was in 2017, and the highest in 2019, with a 7-fold increase between them. In 2020, exports amounted to 942 thousand US dollars, down 12.5% from 2019. The peak value was recorded in 2019 at 1 076 thousand US dollars, while the largest increase happened in 2018 with a 487.9% jump.

Annual dynamics of product's exports from Southern Asia in value, 2017-2020, K $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	487.9%	19.0%	(12.5%)	82.9%

Source: SHEV.io

Between 2017 and 2020, Iraq was the leading buyer of strawberries from Southern Asia in value terms, making up 72.8% of total exports. The remaining exports were distributed among various other countries.

Structure of product's exports in value by countries, 2017-2020

Source: SHEV.io

World map of product's exports from Southern Asia in value, 2017-2020

Source: SHEV.io

Imports strawberries to Southern Asia

Imports in kind, t

Strawberry imports into Southern Asia have increased for the second consecutive year. In 2020, imports reached 197.4 tonnes, up 51.8% from the previous year. However, from 2017 to 2020, overall imports decreased by 18.4%, equivalent to an average annual decline of 6.6%. The lowest volume was in 2018 at 110.4 tonnes, which also saw the largest drop of 54.4%.

Annual dynamics of product's imports to Southern Asia in kind, 2017-2020, t

Parameter		2018	2019	2020	CAGR
1	Change from last year	(54.4%)	17.8%	51.8%	(6.6%)

Source: SHEV.io

From 2017 to 2020, three key markets—the United Arab Emirates, Australia, and Egypt—collectively accounted for 71.2% of Southern Asia's strawberry imports by volume.

Structure of product's imports in kind by countries, 2017-2020

Source: SHEV.io

World map of product's imports to Southern Asia in kind, 2017-2020

Source: SHEV.io

Imports in value, K $ US

Strawberry imports into Southern Asia have risen for the second year in a row. In 2020, imports were valued at approximately 1 293 thousand US dollars, a 24.9% increase from the prior year. Over the 2017-2020 period, import value grew by 32%, with a compound annual growth rate of 9.7%. The lowest value was in 2018 at 939 thousand US dollars, which also experienced the largest decline of 4.2%.

Annual dynamics of product's imports to Southern Asia in value, 2017-2020, K $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	(4.2%)	10.3%	24.9%	9.7%

Source: SHEV.io

During 2017-2020, the United Arab Emirates (57.4% of import value), Egypt (9.6%), and Australia (9.4%) formed the main cluster of markets for strawberry imports into Southern Asia, together representing 76.4% of total import value.

Structure of product's imports in value by countries, 2017-2020

Source: SHEV.io

World map of product's imports to Southern Asia in value, 2017-2020

Source: SHEV.io