Orange juice market in Indonesia

Earlier Report Observations

The Indonesian orange juice market grew to 13.4 million liters in 2019 as agricultural cooperation with China under the ACFTA framework facilitated imports, while domestic demand remained strong. The COVID-19 pandemic in 2020 disrupted supply chains and dampened consumption, reducing the market volume to 11.1 million liters.

A recovery to 12.0 million liters occurred in 2021, driven by a rise in national orange production to 2.4 million tons and the government's Gelar Buah Nusantara campaign to boost local fruit consumption. However, the market volume fell to 11.3 million liters in 2022 due to policies that restricted orange imports to protect domestic growers, and further declined to 10.2 million liters in 2023 as orange harvests dropped by nearly 30%, tightening the raw material supply for juice.

Imports of orange juice continued to drop in 2024, reaching 2.1 million liters, reflecting persistent low import quotas and new packaging regulations for fruit juices introduced by the Minister of Trade.

Production orange juice in Indonesia

In kind, 2018-2021, K l

Top producers of orange juice, 2018-2021

World map of production of orange juice, 2018-2021

In 2019, Indonesia's orange juice production reached its peak at 5,417 thousand liters. However, in 2020, it dropped to its lowest point of 4,098 thousand liters, marking a significant decline of 24.3%. By 2021, production rebounded sharply to 5,310 thousand liters, representing a dramatic 29.6% increase compared to the previous year.

Annual dynamics of production in Indonesia in kind, 2018-2021, K l

Exports orange juice from Indonesia

Exports in kind, K l

Indonesia's orange juice exports experienced a two-year decline before increasing in 2021. The lowest export volume was recorded in 2020 at 285 thousand liters, following a 9.2% drop in 2019. In 2021, exports rose to 389 thousand liters, a substantial 36.1% year-over-year increase. Overall, from 2018 to 2021, exports grew by 15%, averaging an annual growth rate of 4.8%.

Annual dynamics of product's exports from Indonesia in kind, 2018-2021, K l

From 2018 to 2021, the primary markets for Indonesia's orange juice exports by volume were Timor-Leste, accounting for 36.7% of exports, Hong Kong with 28.4%, and Australia at 12.4%. Together, these three destinations represented 77.4% of Indonesia's total orange juice export flows during this period.

Structure of product's exports in kind by countries, 2018-2021

World map of product's exports from Indonesia in kind, 2018-2021

Exports in value, K $ US

Indonesia's orange juice exports in value terms have increased for three consecutive years. In 2021, exports amounted to 412 thousand US dollars, showing a solid 14.5% year-over-year rise. From 2018 to 2021, the total increase was 63.1%, which translates to an average annual growth rate of 17.7%.

Annual dynamics of product's exports from Indonesia in value, 2018-2021, K $ US

Between 2018 and 2021, the top buyers of Indonesian orange juice by value were Hong Kong, contributing 28.8% of exports, Timor-Leste at 23.7%, and Australia with 20.7%. Collectively, these markets accounted for 73.3% of Indonesia's total orange juice export value during these years.

Structure of product's exports in value by countries, 2018-2021

World map of product's exports from Indonesia in value, 2018-2021

Imports orange juice to Indonesia

Imports in kind, K l

Indonesia's orange juice import volume declined for the second year in a row in 2021. The highest import volume was recorded in 2019 at 8,336 thousand liters, following a substantial 47.0% increase that year. In 2020, imports fell by 13.0% to a lower level. By 2021, imports stood at 7,103 thousand liters, a slight 2.0% decrease year-over-year. Over the entire 2018-2021 period, imports grew by 25.2%, with a compound annual growth rate of 7.8%.

Annual dynamics of product's imports to Indonesia in kind, 2018-2021, K l

From 2018 to 2021, Brazil dominated Indonesia's orange juice imports by volume, accounting for 82.4% of total flows. The remaining imports were spread across various other markets, each with smaller individual shares.

Structure of product's imports in kind by countries, 2018-2021

World map of product's imports to Indonesia in kind, 2018-2021

Imports in value, K $ US

Indonesia's orange juice imports in value terms declined for the second consecutive year. The peak was in 2019 at 12,361 thousand US dollars, after a 29.5% increase that year. In 2020, imports dropped by 10.5%. By 2021, imports remained stable year-on-year. Overall, from 2018 to 2021, imports increased by 15.5%, averaging an annual growth rate of 4.9%.

Annual dynamics of product's imports to Indonesia in value, 2018-2021, K $ US

Throughout 2018 to 2021, Brazil and China together concentrated 86.5% of Indonesia's total orange juice import value. The rest was distributed among other destinations, each contributing smaller amounts.

Structure of product's imports in value by countries, 2018-2021

World map of product's imports to Indonesia in value, 2018-2021