Hair preparations market in Lithuania

Earlier Report Observations

The market for hair preparations in Lithuania experienced notable fluctuations between 2018 and 2024. After starting at 16.2 million US dollars in 2018, the market size contracted by over 20% the following year to 12.7 million. However, it rebounded strongly in 2020, growing by 40% to reach 17.8 million.

This recovery continued into 2021 with a slight increase to 18.0 million. The most significant surge occurred in 2022, when the market expanded by more than 57% to a peak of 28.3 million. This growth was followed by a contraction, as the market declined to 21.7 million in 2023 and further to 19.8 million in 2024.

Production hair preparations in Lithuania

In value, 2018-2021, K $ US

In Lithuania, the output value of hair preparations reached 2 907 thousand US dollars in 2021, marking a 17.3% increase compared to the previous year. The highest value was recorded in 2019 at 3 136 thousand US dollars, while the lowest was in 2020 at 2 479 thousand US dollars. The most significant decline occurred in 2020, dropping by 20.9%.

Annual dynamics of production in Lithuania in value, 2018-2021, K $ US

Exports hair preparations from Lithuania

Exports in kind, t

Hair preparations exports from Lithuania have declined for the third consecutive year. In 2021, exports amounted to 3 886 tonnes, showing a slight decrease of 2.4% from 2020. From 2018 to 2021, exports fell by 28.7%, which translates to an annualized decline of 10.7%.

Annual dynamics of product's exports from Lithuania in kind, 2018-2021, t

Between 2018 and 2021, Russia, Poland, and Belarus remained the top buyers of hair preparations from Lithuania. Russia accounted for 50.1% of exports in kind, Poland for 8.6%, and Belarus for 4.7%. Together, these three countries represented 63.4% of total exports in kind.

Structure of product's exports in kind by countries, 2018-2021

World map of product's exports from Lithuania in kind, 2018-2021

Exports in value, K $ US

After a two-year decline, hair preparations exports from Lithuania increased in value. In 2021, export volume reached 52 236 thousand US dollars, reflecting a solid year-over-year rise of 18.1%. However, from 2018 to 2021, exports decreased by 7.4%, with an annualized decline of 2.5%. The lowest value was recorded in 2020 at 44 223 thousand US dollars, and the largest drop occurred in 2019, falling by 13.3%.

Annual dynamics of product's exports from Lithuania in value, 2018-2021, K $ US

From 2018 to 2021, Russia, Poland, and Belarus were the largest contributors to hair preparations exports from Lithuania in value terms. Russia made up 42.2% of exports, Poland 8.1%, and Belarus 4.4%. Combined, these three countries accounted for 54.7% of total export flows.

Structure of product's exports in value by countries, 2018-2021

World map of product's exports from Lithuania in value, 2018-2021

Imports hair preparations to Lithuania

Imports in kind, t

Hair preparations imports into Lithuania have declined for the third year in a row. In 2021, imports totaled 6 824 tonnes, down 7.5% from 2020. Over the period from 2018 to 2021, imports decreased by 25.6%, with a compound annual growth rate (CAGR) of -9.4%.

Annual dynamics of product's imports to Lithuania in kind, 2018-2021, t

Between 2018 and 2021, Poland, Italy, and Germany were the main sources of hair preparations imports into Lithuania in kind. Poland accounted for 27.1% of imports, Italy for 18.5%, and Germany for 8.6%. Together, these three countries absorbed 54.2% of total imports in kind.

Structure of product's imports in kind by countries, 2018-2021

World map of product's imports to Lithuania in kind, 2018-2021

Imports in value, K $ US

Lithuania's hair preparations imports have increased for the second consecutive year. In 2021, imports amounted to 67 351 thousand US dollars, showing a strong gain of 13.0% compared to the previous year. Despite this recent growth, imports decreased by 3.3% from 2018 to 2021, with an annualized decline of 1.1%. The lowest value was recorded in 2019 at 58 433 thousand US dollars, and the largest decline also occurred in 2019, dropping by 16.1%.

Annual dynamics of product's imports to Lithuania in value, 2018-2021, K $ US

From 2018 to 2021, the supplier base for hair preparations to Lithuania was diverse. Poland, Italy, and Latvia were the top contributors in value terms, with Poland accounting for 19.4% of imports, Italy for 14.5%, and Latvia for 11.8%. Together, they made up 45.7% of total imports in value, while many other countries held smaller but notable shares.

Structure of product's imports in value by countries, 2018-2021

World map of product's imports to Lithuania in value, 2018-2021