Grape wine market in Finland

Earlier Report Observations

The Finnish grape wine market experienced considerable volume swings from 2018 to 2024, starting at 82 thousand liters. Early consumer interest was shaped by a growing preference for premium and organic wines, evidenced by award-winning entries and a diversifying range of styles introduced by importers. This demand environment was disrupted in 2020 when the COVID-19 pandemic fundamentally changed consumption patterns, leading to a sharp rise in online sales and home delivery services that pushed the total market volume to a high of 85 thousand liters.

Following the pandemic surge, the market volume corrected to 74 thousand liters in 2021. A recovery to 77 thousand liters in 2022 coincided with the return of key industry events like the Viini & Ruoka fair and prominent wine competitions, which helped stimulate consumer engagement. The market then contracted slightly to 73 thousand liters in 2023 before growing again to 78 thousand liters in 2024, completing a period of post-pandemic adjustment and volatility.

Production grape wine in Finland

In value, 2017-2020, K $ US

The market exhibited significant volatility during this period. In 2017, volumes reached their lowest point, then peaked in 2018, with a {ampRatio}-fold difference between these years. In 2020, grape wine output in Finland was valued at 27 945 K $ US, marking a modest increase of 4.5% from 2019. The highest value was recorded in 2018 at 28 941 K $ US, while the largest decline occurred in 2019, dropping by 7.6%.

Annual dynamics of production in Finland in value, 2017-2020, K $ US

In kind, 2017-2020, K l

Top producers of grape wine, 2017-2020

World map of production of grape wine, 2017-2020

The market demonstrated volatility throughout the observed period. Production hit its lowest point in 2017 and peaked in 2020, showing a {ampRatio}-fold swing. In 2020, Finland produced 14 771 K l of grape wine, representing a substantial increase of 32.9% from the previous year. The largest decline was recorded in 2019, falling by 12.6%.

Annual dynamics of production in Finland in kind, 2017-2020, K l

Exports grape wine from Finland

Exports in kind, K l

Foreign grape wine supplies from Finland declined for the second consecutive year. In 2020, exports amounted to 8 979 K l, which is 1.8% lower than the previous year. The highest value was recorded in 2018 at 9 508 K l. The largest decline occurred in 2019, dropping by 3.8%, while the largest increase was in 2018, rising by 7.0%.

Annual dynamics of product's exports from Finland in kind, 2017-2020, K l

From 2017 to 2020, three main markets—Sweden, Denmark, and Norway—collectively accounted for 82.1% of Finland's total grape wine exports in volume terms.

Structure of product's exports in kind by countries, 2017-2020

World map of product's exports from Finland in kind, 2017-2020

Exports in value, M $ US

After a two-year increase, foreign grape wine supplies from Finland declined. In 2020, exports totaled 21.4 M $ US, representing a significant decline of 18.0% from the previous year. Over the period from 2017 to 2020, exports decreased by 10.2%, with a compound annual growth rate (CAGR) of -3.5%. The highest value was recorded in 2019 at 26.1 M $ US, and the largest increase occurred in 2018, rising by 5.6%.

Annual dynamics of product's exports from Finland in value, 2017-2020, M $ US

From 2017 to 2020, Sweden (47.2% of exports in value terms), Estonia (15.1% of exports in value terms), and Norway (11.3% of exports in value terms) consistently held leading positions in Finland's export structure, jointly accounting for 73.6% of total flows.

Structure of product's exports in value by countries, 2017-2020

World map of product's exports from Finland in value, 2017-2020

Imports grape wine to Finland

Imports in kind, K l

In 2020, grape wine imports to Finland reached 79 639 K l, which is 51.6% higher than the previous year. Between 2017 and 2020, imports increased by 7.2%, equating to an annualized growth rate of 2.4%. The lowest value was recorded in 2019 at 52 518 K l, with the largest decline occurring that year, dropping by 33.0%.

Annual dynamics of product's imports to Finland in kind, 2017-2020, K l

From 2017 to 2020, grape wine imports to Finland were sourced from a wide range of partner countries. Chile (17.0% of imports in volume terms), Italy (15.5% of imports in volume terms), and Spain (15.0% of imports in volume terms) together accounted for 47.6% of total flows.

Structure of product's imports in kind by countries, 2017-2020

World map of product's imports to Finland in kind, 2017-2020

Imports in value, M $ US

In 2020, the value of grape wine imports to Finland reached 246.8 M $ US, showing a slight uptick of 2.3% compared to 2019. The lowest value was recorded in 2019 at 241.2 M $ US, while the highest was in 2018 at 263.6 M $ US. The largest decline occurred in 2019, falling by 8.5%, and the largest increase was in 2018, rising by 8.9%.

Annual dynamics of product's imports to Finland in value, 2017-2020, M $ US

Throughout 2017 to 2020, Italy (19.6% of imports in value terms), France (18.8% of imports in value terms), and Chile (13.9% of imports in value terms) remained the key sources for Finland's grape wine imports, together accounting for 52.3% of total flows.

Structure of product's imports in value by countries, 2017-2020

World map of product's imports to Finland in value, 2017-2020