Apple juice market in India

Earlier Report Observations

Between 2018 and 2020, the Indian apple juice market expanded significantly, with volume growing from 31 174 тыс. л to 40 572 тыс. л. This rise was primarily driven by increasing disposable incomes and health awareness among consumers, which boosted demand for fruit juices perceived as healthy. The entry of new players in the fermented and functional beverage segment further stimulated market activity. In 2020, the COVID-19 pandemic accelerated this trend as consumers sought immunity-boosting products, leading to a peak in market size.

After 2020, the market contracted, falling to 28 121 тыс. л by 2023. The decline was most pronounced in 2022 and 2023, with volume dropping by over 15% each year. In value terms, the market also shrank, though at a slower rate in 2023, suggesting possible shifts in pricing or product mix.

Production apple juice in India

In kind, 2017-2020, K l

India ranked 28th globally in apple juice production from 2017 to 2020.

Top producers of apple juice, 2017-2020

World map of production of apple juice, 2017-2020

India's apple juice production rebounded after a two-year decline. In 2020, the country produced 27,872 thousand liters, marking a 37.8% increase from 2019. Over the 2017-2020 period, production grew by 34.7%, with a compound annual growth rate of 10.4%. The lowest production level was recorded in 2019 at 20,228 thousand liters, which represented a 2.1% decrease from the previous year.

Annual dynamics of production in India in kind, 2017-2020, K l

In value, 2017-2020, K $ US

India's apple juice production value increased for the second consecutive year. In 2020, output was valued at 72,310 thousand US dollars, a 40.7% rise compared to 2019. From 2017 to 2020, production value grew by 37%, with a compound annual growth rate of 11.1%. The lowest value was recorded in 2018 at 47,279 thousand US dollars, reflecting a 10.4% decline from the previous year.

Annual dynamics of production in India in value, 2017-2020, K $ US

Exports apple juice from India

Exports in kind, K l

Apple juice export volumes from India showed significant fluctuations during this period. The lowest volume occurred in 2017, while the peak was reached in 2019, with a 3.5-fold difference between these years. In 2020, exports totaled 89 thousand liters, representing a 34.8% year-over-year decrease. The maximum export volume was recorded in 2019 at 137 thousand liters, following a substantial 237.7% increase in 2018.

Annual dynamics of product's exports from India in kind, 2017-2020, K l

From 2017 to 2020, Bhutan, Nepal, and Qatar were the primary destinations for India's apple juice exports by volume. Bhutan accounted for 56.4% of exports, Nepal for 11.1%, and Qatar for 10.4%. Together, these three countries represented 77.8% of India's total apple juice export flows.

Structure of product's exports in kind by countries, 2017-2020

World map of product's exports from India in kind, 2017-2020

Exports in value, K $ US

India's apple juice export values experienced notable volatility during this period. The lowest value was recorded in 2017, while the peak occurred in 2019, with exports changing by 3.5 times between these years. In 2020, export value reached 232 thousand US dollars, showing a significant 33.4% decline from the previous year. The maximum value was 348 thousand US dollars in 2019, following a remarkable 202.9% increase in 2018.

Annual dynamics of product's exports from India in value, 2017-2020, K $ US

From 2017 to 2020, Bhutan, Nepal, and Qatar formed the main group of destinations for India's apple juice exports by value. Bhutan accounted for 53.6% of export value, Nepal for 20.1%, and Qatar for 5.5%. Collectively, these three markets represented 79.2% of India's total apple juice export value.

Structure of product's exports in value by countries, 2017-2020

World map of product's exports from India in value, 2017-2020

Imports apple juice to India

Imports in kind, K l

India's apple juice import volumes declined after two years of growth. In 2020, imports amounted to 12,789 thousand liters, showing a modest 6.3% decrease from 2019. Over the 2017-2020 period, imports increased by 45.9%, equivalent to an annualized growth rate of 13.4%. The highest import volume was recorded in 2019 at 13,656 thousand liters, following a 28.2% increase that year.

Annual dynamics of product's imports to India in kind, 2017-2020, K l

From 2017 to 2020, China remained the dominant source for India's apple juice imports by volume, accounting for 76.0% of total imports. The remaining volume was distributed across numerous other countries.

Structure of product's imports in kind by countries, 2017-2020

World map of product's imports to India in kind, 2017-2020

Imports in value, K $ US

India's apple juice import values decreased after two years of growth. In 2020, imports totaled 13,761 thousand US dollars, representing a 16.4% decline from 2019. Over the 2017-2020 period, import values increased by 48.3%, with a compound annual growth rate of 14.0%. The peak value was recorded in 2019 at 16,461 thousand US dollars, following a 35.0% increase that year.

Annual dynamics of product's imports to India in value, 2017-2020, K $ US

From 2017 to 2020, China remained the leading supplier of apple juice to India by value, accounting for 76.5% of total imports. The remaining import value was spread across many other countries.

Structure of product's imports in value by countries, 2017-2020

World map of product's imports to India in value, 2017-2020