Apple juice market in Belgium

Earlier Report Observations

The market volume of unfermented apple juice in Belgium declined from 94 282 thousand liters in 2018 to 44 964 thousand liters in 2024, with a temporary increase to 63 270 thousand liters in 2022 interrupting the downward trend. In value terms, the market fell from 55 592 thousand dollars to 35 455 thousand dollars over the period, though 2024 saw a rebound from the previous year.

A 15% drop in the Belgian apple harvest in 2023 constrained raw material availability, contributing to a 19% contraction in market volume that year. In 2024, the launch of local producer Pépipom with its 100% local, sustainably packaged juice represented new market entry, while growing consumer preference for organic and preservative-free apple juice supported a rise in market value despite further volume decline.

Production apple juice in Belgium

In value, 2017-2020, K $ US

Apple juice production in Belgium declined for the second consecutive year. In 2020, output was valued at 25 606 thousand US dollars, marking a 10.2% drop compared to 2019. The largest decline occurred in 2019 at 13.0%, while the peak value was recorded in 2018 at 32 782 thousand US dollars, which also saw the largest increase of 25.9%.

Annual dynamics of production in Belgium in value, 2017-2020, K $ US

In kind, 2017-2020, K l

From 2017 to 2020, Belgium ranked 20th globally in apple juice production volume.

Top producers of apple juice, 2017-2020

World map of production of apple juice, 2017-2020

After two years of growth, Belgium's apple juice production volume declined. In 2020, 34 461 thousand liters were produced, representing a 9.8% decrease from the previous year. Over the 2017-2020 period, production increased by 3.1%, with a compound annual growth rate of 1.0%. The highest volume was recorded in 2019 at 38 226 thousand liters, which also saw the largest increase of 7.4%.

Annual dynamics of production in Belgium in kind, 2017-2020, K l

Exports apple juice from Belgium

Exports in kind, K l

Following a two-year increase, apple juice exports from Belgium declined. In 2020, exports stood at 26 917 thousand liters, down 5.5% from 2019. Between 2017 and 2020, exports grew by 20.7%, equating to an annualized rate of 6.5%. The peak was in 2019 at 28 473 thousand liters, while the largest increase occurred in 2018 at 23.1%.

Annual dynamics of product's exports from Belgium in kind, 2017-2020, K l

From 2017 to 2020, the three largest markets—France, the United Kingdom, and the Netherlands—remained central to exports in kind, collectively accounting for 91.2% of total flows.

Structure of product's exports in kind by countries, 2017-2020

World map of product's exports from Belgium in kind, 2017-2020

Exports in value, K $ US

Foreign apple juice supplies from Belgium declined for the second consecutive year. In 2020, Belgium exported 29 139 thousand US dollars worth of apple juice, a 2.9% decrease year-over-year. Between 2017 and 2020, exports increased by 43.9%, with an annualized rate of 12.9%. The highest value was recorded in 2018 at 32 735 thousand US dollars, which also saw the largest increase of 61.6%, while the largest decline occurred in 2019 at 8.4%.

Annual dynamics of product's exports from Belgium in value, 2017-2020, K $ US

From 2017 to 2020, France (40.1% of exports in value terms), the United Kingdom (29.1%), and the Netherlands (19.3%) formed the main cluster of markets for exports in value terms, together representing 88.5% of total flows.

Structure of product's exports in value by countries, 2017-2020

World map of product's exports from Belgium in value, 2017-2020

Imports apple juice to Belgium

Imports in kind, K l

Belgium's apple juice imports declined for the second consecutive year. In 2020, imports amounted to 61 633 thousand liters, a 4.0% decrease from the previous year. Between 2017 and 2020, imports decreased by 6.5%, with an annualized rate of 2.2%. The peak was in 2018 at 86 123 thousand liters, which also saw the largest increase of 30.7%, while the largest decline occurred in 2019 at 25.4%.

Annual dynamics of product's imports to Belgium in kind, 2017-2020, K l

From 2017 to 2020, Germany (29.7% of imports in kind), Italy (23.8%), and the Netherlands (17.7%) continued to be the main suppliers of apple juice to Belgium, jointly forming 71.2% of total imports in kind.

Structure of product's imports in kind by countries, 2017-2020

World map of product's imports to Belgium in kind, 2017-2020

Imports in value, K $ US

In 2020, apple juice shipments to Belgium from abroad stood at 42 865 thousand US dollars, reflecting a 4.4% increase compared to the previous year. Over the 2017-2020 period, imports decreased by 6.6%, with a compound annual growth rate of 2.3%. The lowest value was recorded in 2019 at 41 059 thousand US dollars, which also saw the largest decline of 26.1%, while the peak was in 2018 at 55 545 thousand US dollars, with the largest increase of 21.0%.

Annual dynamics of product's imports to Belgium in value, 2017-2020, K $ US

From 2017 to 2020, Germany (30.4% of imports in value terms), the Netherlands (23.6%), and Austria (13.6%) were the principal destinations for imports in value terms, jointly accounting for 67.7% of total flows.

Structure of product's imports in value by countries, 2017-2020

World map of product's imports to Belgium in value, 2017-2020