Market research

Roasted, not decaffeinated coffee market in Croatia

Release date: Mar 28, 2026

Submission: 15 minutes after payment

Research period: 2017-2025

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File format: docx, xlsx

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Earlier Report Observations

Between 2018 and 2020, the Croatian roasted coffee market's physical volume contracted from 15 091 tons to 13 682 tons. Industry focus shifted toward premiumization, which cushioned the decline in retail value. From 2021 onward, climate change started impacting global coffee availability and costs, pushing market value upward despite uneven volume movements.

In 2022, soaring coffee prices—driven by climate-related supply shortages, higher production expenses, logistics bottlenecks, and new tariffs—curbed domestic consumption, further reducing market volume. Concurrently, rising consumer preference for quality and natural ingredients fueled growth in specialty and decaffeinated coffee offerings.

The period 2023‑2024 saw stricter regulations on decaffeination chemicals and EU-wide labeling rules for food products, altering production standards. Major players such as Nescafe rolled out new strategies to attract younger drinkers, while climate disruptions in key growing regions and global logistics woes maintained price pressure, lifting market value to 176.3 million USD in 2024 as volume modestly recovered to 14 162 tons.

Table of content

1. Disclaimer
2. Terms of use of the report
3. Product codes in the statistical classifications used in the report
4. Key Market Indicators and Trends
1. 4.1. Key Market Indicators
  1. 4.1.1. In kind
    1. 4.1.1.1. Production, 2018-2024
    2. 4.1.1.2. Imports, 2018-2024
    3. 4.1.1.3. Exports, 2018-2024
    4. 4.1.1.4. Market size, 2018-2024
  2. 4.1.2. In value
    1. 4.1.2.1. Production, 2018-2024
    2. 4.1.2.2. Imports, 2018-2024
    3. 4.1.2.3. Exports, 2018-2024
    4. 4.1.2.4. Market size, 2018-2024
2. 4.2. Market Trends and Factors
5. Production
1. 5.1. Production in Croatia
  1. 5.1.1. In kind, 2018-2024, t
  2. 5.1.2. In value, 2018-2024, M $ US
2. 5.2. Production in the EU, 2018-2024
  1. 5.2.1. In kind, 2018-2024, t
  2. 5.2.2. In value, 2018-2024, M $ US
6. Imports
1. 6.1. Imports (Direct Data)
  1. 6.1.1. Imports - Total information
  2. 6.1.2. Imports in kind, t
    1. 6.1.2.1. Annual dynamics of product's imports to Croatia in kind, 2018-2024, t
    2. 6.1.2.2. Dynamics of product's imports in kind to Croatia by countries, 2018-2024, t
    3. 6.1.2.3. Structure of product's imports in kind by countries, 2018-2024
  3. 6.1.3. Imports in value, K $ US
    1. 6.1.3.1. Annual dynamics of product's imports to Croatia in value, 2018-2024, K $ US
    2. 6.1.3.2. Dynamics of product's imports in value to Croatia by countries, 2018-2024, K $ US
    3. 6.1.3.3. Structure of product's imports in value by countries, 2018-2024
  4. 6.1.4. Average price of product's imports, $ US/t
    1. 6.1.4.1. Annual dynamics of average price of product's imports to Croatia, 2018-2024, $ US/t
    2. 6.1.4.2. Dynamics of average price of product's imports to Croatia by countries, 2018-2024, $ US/t
2. 6.2. Imports (Mirror Data)
  1. 6.2.1. Imports - Total information
  2. 6.2.2. Imports in kind, t
    1. 6.2.2.1. Annual dynamics of product's imports to Croatia in kind, 2018-2024, t
    2. 6.2.2.2. Dynamics of product's imports in kind to Croatia by countries, 2018-2024, t
    3. 6.2.2.3. Structure of product's imports in kind by countries, 2018-2024
  3. 6.2.3. Imports in value, K $ US
    1. 6.2.3.1. Annual dynamics of product's imports to Croatia in value, 2018-2024, K $ US
    2. 6.2.3.2. Dynamics of product's imports in value to Croatia by countries, 2018-2024, K $ US
    3. 6.2.3.3. Structure of product's imports in value by countries, 2018-2024
  4. 6.2.4. Average price of product's imports, $ US/t
    1. 6.2.4.1. Annual dynamics of average price of product's imports to Croatia, 2018-2024, $ US/t
    2. 6.2.4.2. Dynamics of average price of product's imports to Croatia by countries, 2018-2024, $ US/t
7. Exports
1. 7.1. Exports (Direct Data)
  1. 7.1.1. Exports - Total information
  2. 7.1.2. Exports in kind, t
    1. 7.1.2.1. Annual dynamics of product's exports from Croatia in kind, 2018-2024, t
    2. 7.1.2.2. Dynamics of product's exports in kind from Croatia by countries, 2018-2024, t
    3. 7.1.2.3. Structure of product's exports in kind by countries, 2018-2024
  3. 7.1.3. Exports in value, K $ US
    1. 7.1.3.1. Annual dynamics of product's exports from Croatia in value, 2018-2024, K $ US
    2. 7.1.3.2. Dynamics of product's exports in value from Croatia by countries, 2018-2024, K $ US
    3. 7.1.3.3. Structure of product's exports in value by countries, 2018-2024
  4. 7.1.4. Average price of product's exports, $ US/t
    1. 7.1.4.1. Annual dynamics of average price of product's exports from Croatia, 2018-2024, $ US/t
    2. 7.1.4.2. Dynamics of average price of product's exports from Croatia by countries, 2018-2024, $ US/t
2. 7.2. Exports (Mirror Data)
  1. 7.2.1. Exports - Total information
  2. 7.2.2. Exports in kind, t
    1. 7.2.2.1. Annual dynamics of product's exports from Croatia in kind, 2018-2024, t
    2. 7.2.2.2. Dynamics of product's exports in kind from Croatia by countries, 2018-2024, t
    3. 7.2.2.3. Structure of product's exports in kind by countries, 2018-2024
  3. 7.2.3. Exports in value, K $ US
    1. 7.2.3.1. Annual dynamics of product's exports from Croatia in value, 2018-2024, K $ US
    2. 7.2.3.2. Dynamics of product's exports in value from Croatia by countries, 2018-2024, K $ US
    3. 7.2.3.3. Structure of product's exports in value by countries, 2018-2024
  4. 7.2.4. Average price of product's exports, $ US/t
    1. 7.2.4.1. Annual dynamics of average price of product's exports from Croatia, 2018-2024, $ US/t
    2. 7.2.4.2. Dynamics of average price of product's exports from Croatia by countries, 2018-2024, $ US/t
8. Trade balance
1. 8.1. Trade balance (Direct Data)
  1. 8.1.1. In kind, t
  2. 8.1.2. In value, K $ US
2. 8.2. Trade balance (Mirror Data)
  1. 8.2.1. In kind, t
  2. 8.2.2. In value, K $ US
9. Top buying and selling countries, 2018-2024
1. 9.1. Direct Data
  1. 9.1.1. Import in Value by Countries-buyers
  2. 9.1.2. Export in Value by Countries-suppliers
2. 9.2. Mirror Data
  1. 9.2.1. Import in Value by Countries-buyers
  2. 9.2.2. Export in Value by Countries-suppliers

Production roasted, not decaffeinated coffee in Croatia

In value, 2017-2020, M $ US

Croatia's production of roasted, not decaffeinated coffee has declined for the third consecutive year. In 2020, the output was valued at 90.4 million US dollars, representing a 10.6% decrease from the previous year. Over the period from 2017 to 2020, production fell by 24.4%, with an average annual decline of 8.9%.

Annual dynamics of production in Croatia in value, 2017-2020, M $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	(9.3%)	(6.8%)	(10.6%)	(8.9%)

Source: SHEV.io

In kind, 2017-2020, t

Production of roasted, not decaffeinated coffee in Croatia has decreased for the third year in a row. In 2020, Croatia produced 11 030 tonnes, marking a 4.2% drop compared to 2019. From 2017 to 2020, production declined by 17.7%, with an average annual decrease of 6.3%.

Annual dynamics of production in Croatia in kind, 2017-2020, t

Parameter		2018	2019	2020	CAGR
1	Change from last year	(4.1%)	(10.5%)	(4.2%)	(6.3%)

Source: SHEV.io

Exports roasted, not decaffeinated coffee from Croatia

Exports in kind, t

Exports of roasted, not decaffeinated coffee from Croatia have increased for the third consecutive year. In 2020, exports reached 3 490 tonnes, showing a 16.3% improvement from 2019. Between 2017 and 2020, exports grew by 30.4%, equating to an average annual rate of 9.2%.

Annual dynamics of product's exports from Croatia in kind, 2017-2020, t

Parameter		2018	2019	2020	CAGR
1	Change from last year	7.6%	4.2%	16.3%	9.2%

Source: SHEV.io

From 2017 to 2020, Slovenia, Serbia, and Italy were the core markets for Croatia's exports in kind. Slovenia accounted for 38.3% of exports, Serbia for 14.2%, and Italy for 9.4%, together representing 61.9% of total export flows.

Structure of product's exports in kind by countries, 2017-2020

Source: SHEV.io

World map of product's exports from Croatia in kind, 2017-2020

Source: SHEV.io

Exports in value, K $ US

Exports of roasted, not decaffeinated coffee from Croatia have risen for the third year in a row. In 2020, Croatia exported 19 553 thousand US dollars worth of this coffee, indicating a strong 13.9% increase year-over-year. Between 2017 and 2020, exports increased by 23.5%, with an average annual growth rate of 7.3%.

Annual dynamics of product's exports from Croatia in value, 2017-2020, K $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	8.2%	0.3%	13.9%	7.3%

Source: SHEV.io

Over the period 2017–2020, Slovenia, Serbia, and Bulgaria were the top buyers of roasted, not decaffeinated coffee from Croatia in value terms. Slovenia made up 37.1% of exports, Serbia 13.9%, and Bulgaria 10.0%, with their combined share reaching 60.9% of total export value.

Structure of product's exports in value by countries, 2017-2020

Source: SHEV.io

World map of product's exports from Croatia in value, 2017-2020

Source: SHEV.io

Imports roasted, not decaffeinated coffee to Croatia

Imports in kind, t

Imports of roasted, not decaffeinated coffee into Croatia have grown for the third consecutive year. In 2020, Croatia imported 6 142 tonnes, reflecting a moderate 4.3% uptick compared to 2019. From 2017 to 2020, imports increased by 26%, with an average annual growth rate of 8.0%.

Annual dynamics of product's imports to Croatia in kind, 2017-2020, t

Parameter		2018	2019	2020	CAGR
1	Change from last year	4.8%	15.3%	4.3%	8.0%

Source: SHEV.io

Between 2017 and 2020, Italy, Slovenia, and Germany were the main suppliers of roasted, not decaffeinated coffee to Croatia in kind. Italy contributed 44.5% of imports, Slovenia 33.9%, and Germany 5.8%, together comprising 84.2% of total import volume.

Structure of product's imports in kind by countries, 2017-2020

Source: SHEV.io

World map of product's imports to Croatia in kind, 2017-2020

Source: SHEV.io

Imports in value, K $ US

Imports of roasted, not decaffeinated coffee into Croatia have increased for the third year in a row. In 2020, Croatia imported 42 604 thousand US dollars worth of this coffee, up by 5.5% from 2019. Over the period 2017-2020, imports rose by 23.1%, with an average annual increase of 7.2%.

Annual dynamics of product's imports to Croatia in value, 2017-2020, K $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	12.0%	4.1%	5.5%	7.2%

Source: SHEV.io

Throughout 2017–2020, Italy, Slovenia, and Germany remained the key sources for Croatia's imports in value terms. Italy accounted for 44.2% of imports, Slovenia for 32.8%, and Germany for 6.0%, together taking 83.1% of total import flows.

Structure of product's imports in value by countries, 2017-2020

Source: SHEV.io

World map of product's imports to Croatia in value, 2017-2020

Source: SHEV.io