Market research

Homogenised jams, jellies, marmalades, purées and pastes market in SADC

Release date: Mar 29, 2026

Submission: 15 minutes after payment

Research period: 2017-2025

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File format: docx, xlsx

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"SADC" region includes following countries:

Angola

Botswana

Comoros

Democratic Republic of the Congo

Eswatini

Lesotho

Madagascar

Malawi

Mauritius

Mozambique

Namibia

Seychelles

South Africa

Tanzania

Zambia

Zimbabwe

Earlier Report Observations

The market volume for homogenised jams, jellies, marmalades, purées and pastes in SADC showed considerable movement between 2018 and 2023. It began at 3 472 tons in 2018, declined to 2 663 tons in 2019, then gradually recovered to 3 912 tons by 2022 before contracting to 3 306 tons in 2023.

From 2023, consumer preferences shifted markedly towards natural, nutrient-rich ingredients, including the use of dehydrated fruits as sweeteners in pastes and syrups, spurring product innovation. This health-conscious and plant-based trend, along with a demand for clean-label offerings, continued into 2024, where a focus on sustainability and organic products further influenced the market while global food price trends impacted production costs.

Table of content

1. Disclaimer
2. Terms of use of the report
3. Product codes in the statistical classifications used in the report
4. Key Market Indicators and Trends
1. 4.1. Key Market Indicators
  1. 4.1.1. In kind
    1. 4.1.1.1. Production, 2018-2023
    2. 4.1.1.2. Imports, 2018-2024
    3. 4.1.1.3. Exports, 2018-2024
    4. 4.1.1.4. Market size, 2018-2023
2. 4.2. Market Trends and Factors
5. Production
1. 5.1. Production in SADC
  1. 5.1.1. Annual dynamics of production in SADC in kind, 2018-2023, t
2. 5.2. Global production by Country, 2018-2023
  1. 5.2.1. Annual dynamics of production by macroregions in kind, 2018-2023, t
  2. 5.2.2. Dynamics of production structure by macroregions in kind, 2018-2023
  3. 5.2.3. Annual dynamics of production by country in kind, 2018-2023, t
  4. 5.2.4. Structure of production by countries in kind, 2018-2023
  5. 5.2.5. Dynamics of peoduction structure by countries in kind, 2018-2023
6. Imports
1. 6.1. Imports (Direct Data*)
  1. 6.1.1. Imports - Total information
  2. 6.1.2. Imports in kind, t
    1. 6.1.2.1. Annual dynamics of product's imports to Angola in kind, 2018-2024, t
    2. 6.1.2.2. Dynamics of product's imports in kind to Angola by countries, 2018-2024, t
    3. 6.1.2.3. Structure of product's imports in kind by countries, 2018-2024
  3. 6.1.3. Imports in value, K $ US
    1. 6.1.3.1. Annual dynamics of product's imports to Angola in value, 2018-2024, K $ US
    2. 6.1.3.2. Dynamics of product's imports in value to Angola by countries, 2018-2024, K $ US
    3. 6.1.3.3. Structure of product's imports in value by countries, 2018-2024
  4. 6.1.4. Average price of product's imports, $ US/t
    1. 6.1.4.1. Annual dynamics of average price of product's imports to Angola, 2018-2024, $ US/t
    2. 6.1.4.2. Dynamics of average price of product's imports to Angola by countries, 2018-2024, $ US/t
2. 6.2. Imports (Mirror Data)
  1. 6.2.1. Imports - Total information
  2. 6.2.2. Imports in kind, t
    1. 6.2.2.1. Annual dynamics of product's imports to Angola in kind, 2018-2024, t
    2. 6.2.2.2. Dynamics of product's imports in kind to Angola by countries, 2018-2024, t
    3. 6.2.2.3. Structure of product's imports in kind by countries, 2018-2024
  3. 6.2.3. Imports in value, K $ US
    1. 6.2.3.1. Annual dynamics of product's imports to Angola in value, 2018-2024, K $ US
    2. 6.2.3.2. Dynamics of product's imports in value to Angola by countries, 2018-2024, K $ US
    3. 6.2.3.3. Structure of product's imports in value by countries, 2018-2024
  4. 6.2.4. Average price of product's imports, $ US/t
    1. 6.2.4.1. Annual dynamics of average price of product's imports to Angola, 2018-2024, $ US/t
    2. 6.2.4.2. Dynamics of average price of product's imports to Angola by countries, 2018-2024, $ US/t
7. Exports
1. 7.1. Exports (Direct Data*)
  1. 7.1.1. Exports - Total information
  2. 7.1.2. Exports in kind, t
    1. 7.1.2.1. Annual dynamics of product's exports from Angola in kind, 2018-2024, t
    2. 7.1.2.2. Dynamics of product's exports in kind from Angola by countries, 2018-2024, t
    3. 7.1.2.3. Structure of product's exports in kind by countries, 2018-2024
  3. 7.1.3. Exports in value, K $ US
    1. 7.1.3.1. Annual dynamics of product's exports from Angola in value, 2018-2024, K $ US
    2. 7.1.3.2. Dynamics of product's exports in value from Angola by countries, 2018-2024, K $ US
    3. 7.1.3.3. Structure of product's exports in value by countries, 2018-2024
  4. 7.1.4. Average price of product's exports, $ US/t
    1. 7.1.4.1. Annual dynamics of average price of product's exports from Angola, 2018-2024, $ US/t
    2. 7.1.4.2. Dynamics of average price of product's exports from Angola by countries, 2018-2024, $ US/t
2. 7.2. Exports (Mirror Data)
  1. 7.2.1. Exports - Total information
  2. 7.2.2. Exports in kind, t
    1. 7.2.2.1. Annual dynamics of product's exports from Angola in kind, 2018-2024, t
    2. 7.2.2.2. Dynamics of product's exports in kind from Angola by countries, 2018-2024, t
    3. 7.2.2.3. Structure of product's exports in kind by countries, 2018-2024
  3. 7.2.3. Exports in value, K $ US
    1. 7.2.3.1. Annual dynamics of product's exports from Angola in value, 2018-2024, K $ US
    2. 7.2.3.2. Dynamics of product's exports in value from Angola by countries, 2018-2024, K $ US
    3. 7.2.3.3. Structure of product's exports in value by countries, 2018-2024
  4. 7.2.4. Average price of product's exports, $ US/t
    1. 7.2.4.1. Annual dynamics of average price of product's exports from Angola, 2018-2024, $ US/t
    2. 7.2.4.2. Dynamics of average price of product's exports from Angola by countries, 2018-2024, $ US/t
8. Trade balance
1. 8.1. Trade balance (Direct Data)
  1. 8.1.1. In kind, t
  2. 8.1.2. In value, K $ US
2. 8.2. Trade balance (Mirror Data)
  1. 8.2.1. In kind, t
  2. 8.2.2. In value, K $ US
9. Top buying and selling countries, 2018-2024
1. 9.1. Direct Data
  1. 9.1.1. Import in Value by Countries-buyers
  2. 9.1.2. Export in Value by Countries-suppliers
2. 9.2. Mirror Data
  1. 9.2.1. Import in Value by Countries-buyers
  2. 9.2.2. Export in Value by Countries-suppliers

Production homogenised jams, jellies, marmalades, purées and pastes in SADC

In kind, 2017-2020, t

Top producers of homogenised jams, jellies, marmalades, purées and pastes, 2017-2020

Source: SHEV.io

World map of production of homogenised jams, jellies, marmalades, purées and pastes, 2017-2020

Source: SHEV.io

In 2020, SADC produced 2,702 tonnes of homogenised jams, jellies, marmalades, purées, and pastes, marking a 10.5% increase from the previous year. Over the 2017-2020 period, production grew by 27.8%, with an average annual growth rate of 8.5%. The largest decline occurred in 2019, at 2.9%, while the biggest increase was in 2018, reaching 19.2%.

Annual dynamics of production in SADC in kind, 2017-2020, t

Parameter		2018	2019	2020	CAGR
1	Change from last year	19.2%	(2.9%)	10.5%	8.5%

Source: SHEV.io

Exports homogenised jams, jellies, marmalades, purées and pastes from SADC

Exports in kind, t

The export market displayed volatility during the observed period. Exports hit a low in 2018 at 56 tonnes and a high in 2017, with a 12.1-fold difference between these years. In 2020, exports from SADC totalled 508 tonnes, a sharp decline of 18.6% compared to 2019. The largest drop was in 2018, at 91.7%, while the most significant increase occurred in 2019, soaring by 1,016.1%.

Annual dynamics of product's exports from SADC in kind, 2017-2020, t

Parameter		2018	2019	2020	CAGR
1	Change from last year	(91.7%)	1 016.1%	(18.6%)	(9.0%)

Source: SHEV.io

From 2017 to 2020, Italy, France, and Ghana were the key markets for exports in kind, accounting for 1.6%, 1.5%, and 1.1% of total exports, respectively. Together, they formed a main cluster with a combined share of 4.2% of total flows.

Structure of product's exports in kind by countries, 2017-2020

Source: SHEV.io

World map of product's exports from SADC in kind, 2017-2020

Source: SHEV.io

Exports in value, K $ US

In 2020, exports of homogenised jams, jellies, marmalades, purées, and pastes from SADC reached 1,390 thousand US dollars, a 12.7% decrease from 2019. Between 2017 and 2020, exports fell by 23.1%, translating to an annualised decline of 8.4%. The largest increase was recorded in 2019, at 0.7%.

Annual dynamics of product's exports from SADC in value, 2017-2020, K $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	(12.5%)	0.7%	(12.7%)	(8.4%)

Source: SHEV.io

During 2017-2020, France, Italy, and Ghana played leading roles in exports by value, contributing 3.2%, 1.4%, and 1.2% of total exports, respectively. Collectively, they accounted for 5.8% of total flows.

Structure of product's exports in value by countries, 2017-2020

Source: SHEV.io

World map of product's exports from SADC in value, 2017-2020

Source: SHEV.io

Imports homogenised jams, jellies, marmalades, purées and pastes to SADC

Imports in kind, t

SADC's imports of homogenised jams, jellies, marmalades, purées, and pastes declined for the third year in a row. In 2020, imports stood at 554 tonnes, down 34.2% from the previous year. From 2017 to 2020, imports decreased by 57%, equivalent to an annualised rate of 24.5%.

Annual dynamics of product's imports to SADC in kind, 2017-2020, t

Parameter		2018	2019	2020	CAGR
1	Change from last year	(21.7%)	(16.5%)	(34.2%)	(24.5%)

Source: SHEV.io

The country composition of imports in kind from 2017 to 2020 was dispersed. India, Portugal, and France accounted for 15.5%, 9.6%, and 8.6% of imports, respectively, together making up just 33.7% of total flows. The remaining 66.3% was distributed among a wide range of other destinations.

Structure of product's imports in kind by countries, 2017-2020

Source: SHEV.io

World map of product's imports to SADC in kind, 2017-2020

Source: SHEV.io

Imports in value, K $ US

Cross-border shipments of homogenised jams, jellies, marmalades, purées, and pastes into SADC fell for the third consecutive year. In 2020, imports amounted to 1,931 thousand US dollars, a 16.5% decrease year-over-year. Over the 2017-2020 period, imports dropped by 36.8%, with a compound annual growth rate of -14.2%.

Annual dynamics of product's imports to SADC in value, 2017-2020, K $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	(6.6%)	(19.0%)	(16.5%)	(14.2%)

Source: SHEV.io

From 2017 to 2020, the country breakdown of imports by value remained scattered. France, Portugal, and India contributed 17.0%, 8.4%, and 5.3% of imports, respectively, together accounting for just 30.7% of total flows, with no single partner emerging as clearly dominant.

Structure of product's imports in value by countries, 2017-2020

Source: SHEV.io

World map of product's imports to SADC in value, 2017-2020

Source: SHEV.io