Homogenised jams, jellies, marmalades, purées and pastes market in Asia

Earlier Report Observations

The market volume for homogenised jams, jellies, marmalades, purées and pastes grew from 131 thousand tons in 2018 to 171.4 thousand tons in 2023, with the most significant expansion occurring in 2021 and a temporary contraction in 2022.

Increased demand during the COVID-19 pandemic drove a 12% rise in jam sales in hypermarkets in 2020, supporting overall market growth. However, by 2022, food inflation pushed prices higher, leading to a decline in volume sales despite increased value, which explains the market's dip that year.

The period also saw the development of regional brands responding to demand for local products, while the market remained concentrated with the Andros group holding a dominant share. Public health policies, including discussions on a sugar tax that was later abandoned, reflected ongoing regulatory focus on product composition.

Production homogenised jams, jellies, marmalades, purées and pastes in Asia

In kind, 2017-2020, K t

Top producers of homogenised jams, jellies, marmalades, purées and pastes, 2017-2020

World map of production of homogenised jams, jellies, marmalades, purées and pastes, 2017-2020

Asia's production of homogenised jams, jellies, marmalades, purées and pastes grew for the second year in a row. In 2020, output reached 158.5 thousand tonnes, up 5.5% from the previous year. Over the period from 2017 to 2020, production increased by 9.9%, averaging 3.2% growth per year. The lowest production level was recorded in 2018 at 140.1 thousand tonnes, which also saw the largest decline of 2.8%. The strongest growth occurred in 2019 with a 7.2% increase.

Annual dynamics of production in Asia in kind, 2017-2020, K t

Exports homogenised jams, jellies, marmalades, purées and pastes from Asia

Exports in kind, t

The market showed significant volatility during these years. Export volumes fluctuated 2.5 times between the low point in 2017 and the peak in 2020. In 2020, Asia's exports of homogenised jams, jellies, marmalades, purées and pastes amounted to 32 700 tonnes, rising 12.1% compared to 2019. The largest decrease was recorded in 2019 at 0.9%, while the most substantial increase occurred in 2018 with a dramatic 121.9% surge.

Annual dynamics of product's exports from Asia in kind, 2017-2020, t

Between 2017 and 2020, Russia, Asia not elsewhere specified, and the United States were notable but not dominant buyers of homogenised jams, jellies, marmalades, purées and pastes from Asia. Russia accounted for 9.3% of exports in volume, Asia not elsewhere specified for 4.2%, and the United States for 3.6%. Together, these three markets represented just 17.0% of total export volume, indicating a diversified buyer base.

Structure of product's exports in kind by countries, 2017-2020

World map of product's exports from Asia in kind, 2017-2020

Exports in value, K $ US

Following two years of growth, Asia's exports of homogenised jams, jellies, marmalades, purées and pastes declined in value terms. In 2020, export value stood at 67 423 thousand US dollars, down 15.3% year-over-year. From 2017 to 2020, exports increased by 36.8% overall, averaging 11.0% annual growth. The highest value was recorded in 2019 at 79 566 thousand US dollars, while the largest increase occurred in 2018 with a 51.7% jump.

Annual dynamics of product's exports from Asia in value, 2017-2020, K $ US

From 2017 to 2020, the United States, Asia not elsewhere specified, and Russia formed the largest group of buyers for Asia's homogenised jams, jellies, marmalades, purées and pastes in value terms. The United States accounted for 4.8% of export value, Asia not elsewhere specified for 2.9%, and Russia for 2.5%. Their combined share reached only 10.3% of total export value, reflecting a highly diversified country structure.

Structure of product's exports in value by countries, 2017-2020

World map of product's exports from Asia in value, 2017-2020

Imports homogenised jams, jellies, marmalades, purées and pastes to Asia

Imports in kind, t

Asia's imports of homogenised jams, jellies, marmalades, purées and pastes rose for the third consecutive year. In 2020, imports reached 27 945 tonnes, showing a modest 4.6% increase compared to 2019. Over the 2017-2020 period, imports grew by 54.4%, with an average annual growth rate of 15.6%.

Annual dynamics of product's imports to Asia in kind, 2017-2020, t

Between 2017 and 2020, Asia sourced homogenised jams, jellies, marmalades, purées and pastes from a wide range of suppliers. Russia was the largest source with 14.5% of import volume, followed by Spain at 9.3% and Czechia at 3.4%. Together, these three countries accounted for just 27.2% of total import volume, while numerous other nations contributed smaller but meaningful shares.

Structure of product's imports in kind by countries, 2017-2020

World map of product's imports to Asia in kind, 2017-2020

Imports in value, K $ US

Asia's imports of homogenised jams, jellies, marmalades, purées and pastes increased in value for the third year running. In 2020, import value totaled 96 164 thousand US dollars, edging up 2.4% from the previous year. From 2017 to 2020, imports grew by 54.4%, averaging 15.6% annual growth.

Annual dynamics of product's imports to Asia in value, 2017-2020, K $ US

From 2017 to 2020, Asia imported homogenised jams, jellies, marmalades, purées and pastes from many countries. Even the top three suppliers — Spain, Russia, and the United States — together represented only 36.4% of total import value, highlighting the broad geographic distribution of sources.

Structure of product's imports in value by countries, 2017-2020

World map of product's imports to Asia in value, 2017-2020