Fresh grapes market in Eastern Asia

Earlier Report Observations

The production volume of fresh grapes in Eastern Asia grew from 14 million tons in 2018 to 16.5 million tons in 2023, a trend primarily fueled by the rising consumer preference for the Shine Muscat variety. This seedless, high-sugar table grape led to a concentration of cultivation, expanding its planted area even as the overall vineyard acreage for other varieties declined due to ongoing industry restructuring. Government policies aimed at modernizing fruit farming and enhancing competitiveness under free trade agreement adjustments provided further support for domestic output.

Imports of fresh grapes fell from 578 000 tons to 352 000 tons over the same period, a shift linked to domestic support measures that bolstered local supply. The market's value peaked at $38.2 billion in 2020 before declining to $31.8 billion by 2023, as the market experienced pressure from weaker prices and rising costs for agricultural inputs and logistics.

The market continued to evolve with the entry of new organized producers, such as the large-scale production base established in Okayama, Japan, which expanded sales channels. Consumer demand consistently favored seedless, sweet varieties, prompting efforts to diversify cultivars and extend harvest periods. Simultaneously, the industry increasingly focused on managing the impacts of climate change and extreme weather on grape quality and yield.

Production fresh grapes in Eastern Asia

In kind, 2017-2020, K t

Top producers of fresh grapes, 2017-2020

World map of production of fresh grapes, 2017-2020

Eastern Asia's fresh grape production has grown for the third year in a row. In 2020, the region produced 14 643 thousand tonnes of fresh grapes, marking a 0.8% increase from the previous year. From 2017 to 2020, production rose by 8.9%, which translates to an average annual growth rate of 2.9%.

Annual dynamics of production in Eastern Asia in kind, 2017-2020, K t

In value, 2017-2020, M $ US

Eastern Asia's fresh grape production has increased for the third consecutive year. In 2020, the output was valued at 38 389 million US dollars, up 8.7% compared to 2019. Over the 2017-2020 period, production grew by 22.3%, with a compound annual growth rate of 6.9%.

Annual dynamics of production in Eastern Asia in value, 2017-2020, M $ US

Exports fresh grapes from Eastern Asia

Exports in kind, K t

Fresh grape exports from Eastern Asia have risen for the second year in a row. In 2020, exports reached 632.7 thousand tonnes, a 7.1% increase from 2019. Between 2017 and 2020, exports grew by 30.3%, averaging 9.2% per year. The lowest volume was in 2018 at 471.5 thousand tonnes, which saw a 2.9% decline. The largest increase occurred in 2019, with a 25.3% jump.

Annual dynamics of product's exports from Eastern Asia in kind, 2017-2020, K t

From 2017 to 2020, export volumes in kind were distributed among several countries, with no single dominant partner. Thailand accounted for 19.9% of exports, Vietnam for 15.8%, and Indonesia for 9.9%, together making up 45.6% of total flows.

Structure of product's exports in kind by countries, 2017-2020

World map of product's exports from Eastern Asia in kind, 2017-2020

Exports in value, M $ US

Fresh grape exports from Eastern Asia have increased for the second consecutive year. In 2020, export value stood at 1 659 million US dollars, up 15.6% from 2019. Over the 2017-2020 period, exports grew by 46.3%, with a compound annual growth rate of 13.5%. The lowest value was in 2018 at 1 102 million US dollars, which saw a 2.8% decline. The largest increase was in 2019, with a 30.2% rise.

Annual dynamics of product's exports from Eastern Asia in value, 2017-2020, M $ US

From 2017 to 2020, the main buyers of fresh grapes from Eastern Asia in value terms were Thailand with 21.0% of exports, Vietnam with 16.6%, and Indonesia with 12.8%. Together, these three countries accounted for 50.5% of total export value.

Structure of product's exports in value by countries, 2017-2020

World map of product's exports from Eastern Asia in value, 2017-2020

Imports fresh grapes to Eastern Asia

Imports in kind, K t

After two years of growth, fresh grape imports into Eastern Asia declined. In 2020, imports were approximately 608.6 thousand tonnes, down 2.3% from 2019. Between 2017 and 2020, imports increased by 8.4%, averaging 2.7% per year. The highest volume was in 2019 at 622.9 thousand tonnes, which saw a 7.7% increase.

Annual dynamics of product's imports to Eastern Asia in kind, 2017-2020, K t

From 2017 to 2020, the main sources of fresh grape imports in kind to Eastern Asia were Chile with 43.1% of imports, Australia with 20.5%, and Peru with 18.0%. Together, these three countries represented 81.6% of total import volumes.

Structure of product's imports in kind by countries, 2017-2020

World map of product's imports to Eastern Asia in kind, 2017-2020

Imports in value, M $ US

Fresh grape imports into Eastern Asia have grown for the third consecutive year. In 2020, imports totaled 1 511 million US dollars, remaining nearly unchanged from 2019. Over the 2017-2020 period, imports increased by 14.4%, with a compound annual growth rate of 4.6%.

Annual dynamics of product's imports to Eastern Asia in value, 2017-2020, M $ US

From 2017 to 2020, the main sources of fresh grape imports in value terms to Eastern Asia were Chile with 38.7% of imports, Australia with 22.6%, and Peru with 16.9%. Together, these three countries accounted for 78.2% of total import value.

Structure of product's imports in value by countries, 2017-2020

World map of product's imports to Eastern Asia in value, 2017-2020