Crispbread, rusks, toasted bread and similar toasted products market in Russia

Earlier Report Observations

Between 2018 and 2020, the market for crispbread, rusks, and toasted bread in Russia grew from 299.1 thousand tons to 318.4 thousand tons. The COVID-19 pandemic in 2020 significantly increased consumer demand for long-shelf-life products, as lockdowns and supply concerns led households to stock up on items like crispbread and rusks.

Market volume jumped sharply to 423.3 thousand tons in 2021, primarily because rising retail prices for traditional rye and mixed bread made cheaper dry alternatives more attractive to cost-conscious consumers. The subsequent exit of several foreign brands and import restrictions in 2022 accelerated import substitution, strengthening domestic production capabilities even as total market volume adjusted.

Growth continued through 2025, with production reaching 429.0 thousand tons. Ongoing sanctions and limited market access for imports further encouraged local manufacturing, while companies invested in automation and modernization to improve efficiency and meet sustained demand for affordable, long-lasting bakery products.

Production crispbread, rusks and toasted bread in Russia

In kind, 2018-2021, K t

Production of crispbread, rusks, toasted bread, and similar toasted products in Russia has increased for the third consecutive year. In 2021, Russia produced 347.6 thousand tons of these products, marking a moderate increase of 3.9% compared to 2020. From 2018 to 2021, production grew by 10.8%, which translates to an annualized growth rate of 3.5%.

Annual dynamics of production in Russia in kind, 2018-2021, K t

Exports crispbread, rusks and toasted bread from Russia

Exports in kind, t

Exports of crispbread, rusks, toasted bread, and similar toasted products from Russia have risen for the third year in a row. In 2021, Russia exported 19 763 tons of these products, representing a strong increase of 10.9% over the previous year. Between 2018 and 2021, exports surged by 31.3%, averaging an annual growth rate of 9.5%.

Annual dynamics of product's exports from Russia in kind, 2018-2021, t

From 2018 to 2021, Kazakhstan, Belarus, and Ukraine were the top buyers of crispbread, rusks, toasted bread, and similar toasted products from Russia. Kazakhstan accounted for 49.5% of exports in kind, Belarus for 17.4%, and Ukraine for 7.3%. Together, these three countries made up 74.2% of Russia's total exports in this category.

Structure of product's exports in kind by countries, 2018-2021

World map of product's exports from Russia in kind, 2018-2021

Exports in value, K $ US

In 2021, exports of crispbread, rusks, toasted bread, and similar toasted products from Russia reached 33 315 thousand US dollars, showing a substantial increase of 19.6% from the year before. Between 2018 and 2021, exports grew by 36.3%, with an annualized rate of 10.9%. The largest decline occurred in 2020, when exports fell by 3.1%.

Annual dynamics of product's exports from Russia in value, 2018-2021, K $ US

During the period from 2018 to 2021, Kazakhstan, Belarus, and Ukraine continued to lead as the main buyers of crispbread, rusks, toasted bread, and similar toasted products from Russia in value terms. Kazakhstan held 44.8% of exports, Belarus 20.0%, and Ukraine 9.3%. Collectively, they accounted for 74.1% of total export value.

Structure of product's exports in value by countries, 2018-2021

World map of product's exports from Russia in value, 2018-2021

Imports crispbread, rusks and toasted bread to Russia

Imports in kind, t

Imports of crispbread, rusks, toasted bread, and similar toasted products into Russia have increased for the third consecutive year. In 2021, Russia imported a total of value_last_year tons of these products, reflecting a 3.6% improvement compared to 2020. Over the 2018-2021 period, imports rose by 18.2%, with a compound annual growth rate of 5.7%.

Annual dynamics of product's imports to Russia in kind, 2018-2021, t

From 2018 to 2021, Germany, Lithuania, and Finland were the primary suppliers of crispbread, rusks, toasted bread, and similar toasted products to Russia. Germany contributed 26.1% of imports in kind, Lithuania 18.7%, and Finland 15.2%. Together, these countries accounted for 60.1% of total imports in this category.

Structure of product's imports in kind by countries, 2018-2021

World map of product's imports to Russia in kind, 2018-2021

Imports in value, K $ US

Imports of foreign crispbread, rusks, toasted bread, and similar toasted products into Russia have grown for the third year in a row. In 2021, imports amounted to 26 114 thousand US dollars, equivalent to a moderate rise of 7.3% from 2020. Between 2018 and 2021, imports increased by 10.2%, averaging an annual growth rate of 3.3%.

Annual dynamics of product's imports to Russia in value, 2018-2021, K $ US

Over the 2018-2021 period, Finland, Germany, and Lithuania remained the leading sources for imports of crispbread, rusks, toasted bread, and similar toasted products into Russia in value terms. Finland accounted for 32.5% of imports, Germany for 18.4%, and Lithuania for 8.1%. Their combined share made up 59.0% of total import flows.

Structure of product's imports in value by countries, 2018-2021

World map of product's imports to Russia in value, 2018-2021