Crispbread, rusks, toasted bread and similar toasted products market in Italy

Earlier Report Observations

The market for crispbread, rusks, and toasted bread in Italy demonstrated substantial growth from 2018 to 2024. In physical volume, the market expanded from 181.9 thousand tons to 300.1 thousand tons, with a significant increase observed between 2019 and 2020, and further growth from 2022 onward. In value terms, the market rose from $530 million to $943 million, although a temporary contraction to $623 million occurred in 2020.

This growth was underpinned by a strong increase in domestic production, which climbed from 207.4 thousand tons to 329.9 thousand tons over the period. Imports saw a moderate rise from 15.7 thousand tons to 22.2 thousand tons, while exports grew consistently from 41.1 thousand tons to 52.0 thousand tons, indicating robust external demand for Italian products.

Production crispbread, rusks and toasted bread in Italy

In value, 2017-2020, M $ US

In Italy, the production value of crispbread, rusks, toasted bread, and similar toasted products reached 719.5 million US dollars in 2020, showing a gradual year-over-year decline of 5.2%. Over the period from 2017 to 2020, production decreased by 11.7%, with a compound annual growth rate (CAGR) of 4.1%. The lowest value was recorded in 2018 at 638.3 million US dollars, which also saw the largest decline of 21.6%. In contrast, 2019 experienced the largest increase of 18.9%.

Annual dynamics of production in Italy in value, 2017-2020, M $ US

In kind, 2017-2020, K t

Italy's production of crispbread, rusks, toasted bread, and similar toasted products increased for the second consecutive year. In 2020, the country produced 246.0 thousand tonnes, marking a slight year-over-year gain of 1.8%. However, over the period from 2017 to 2020, overall production decreased by 8.8%, with a compound annual growth rate (CAGR) of 3.0%. The lowest volume was recorded in 2018 at 207.4 thousand tonnes, which also saw the largest decline of 23.1%. In 2019, production rebounded with the largest increase of 16.6%.

Annual dynamics of production in Italy in kind, 2017-2020, K t

Exports crispbread, rusks and toasted bread from Italy

Exports in kind, t

After a two-year rise, exports of crispbread, rusks, toasted bread, and similar toasted products from Italy declined. In 2020, exports totaled 40 784 tonnes, down by 4.2% year-over-year. Over the period from 2017 to 2020, exports increased by 7.9%, with a compound annual growth rate (CAGR) of 2.6%. The highest volume was recorded in 2019 at 42 564 tonnes, while the largest increase occurred in 2018 at 8.7%.

Annual dynamics of product's exports from Italy in kind, 2017-2020, t

From 2017 to 2020, the geographical structure of exports in kind was highly diversified. France accounted for 17.3% of exports, the Netherlands for 10.8%, and Spain for 9.0%, with these three countries together representing only 37.1% of total flows. The remaining 62.9% was distributed among numerous smaller partner countries.

Structure of product's exports in kind by countries, 2017-2020

World map of product's exports from Italy in kind, 2017-2020

Exports in value, M $ US

Italy's exports of crispbread, rusks, toasted bread, and similar toasted products declined for the second consecutive year. In 2020, exports were valued at 142.0 million US dollars, indicating a gradual decline of 3.3% from 2019. Between 2017 and 2020, exports increased by 13.2%, equating to an annualized rate of 4.2%. The highest value was recorded in 2018 at 148.6 million US dollars, which also saw the largest increase of 18.5%.

Annual dynamics of product's exports from Italy in value, 2017-2020, M $ US

From 2017 to 2020, exports in value terms of crispbread, rusks, toasted bread, and similar toasted products from Italy were widely dispersed across partner countries. France accounted for 16.8% of exports, Spain for 12.9%, and the United States for 11.2%, with these three countries together representing only 40.9% of total flows.

Structure of product's exports in value by countries, 2017-2020

World map of product's exports from Italy in value, 2017-2020

Imports crispbread, rusks and toasted bread to Italy

Imports in kind, t

After a two-year decline, the volume of crispbread, rusks, toasted bread, and similar toasted products imported by Italy increased. In 2020, imports reached approximately 17 443 tonnes, corresponding to a strong improvement of 20.3% compared to the previous year. Over the period from 2017 to 2020, imports decreased by 2.6%, with a compound annual growth rate (CAGR) of 0.9%. The lowest volume was recorded in 2019 at 14 504 tonnes, while the largest decline occurred in 2018 at 12.6%.

Annual dynamics of product's imports to Italy in kind, 2017-2020, t

From 2017 to 2020, Germany stood out as the main market for imports in kind, accounting for 39.9% of the total. Sweden followed with 15.1%, and France with 14.9%, with these three countries together representing 69.9% of total flows.

Structure of product's imports in kind by countries, 2017-2020

World map of product's imports to Italy in kind, 2017-2020

Imports in value, M $ US

In 2020, Italy's imports of crispbread, rusks, toasted bread, and similar toasted products amounted to 45.1 million US dollars, constituting a substantial rise of 13.5% year-over-year. Between 2017 and 2020, imports increased by 14.7%, equating to an annualized rate of 4.7%. The largest decline was recorded in 2019 at 0.6%.

Annual dynamics of product's imports to Italy in value, 2017-2020, M $ US

Throughout 2017 to 2020, Germany formed the core of the market for imports in value terms, accounting for 39.9%. France followed with 16.8%, and Sweden with 12.8%, with these three countries together representing 69.5% of total flows.

Structure of product's imports in value by countries, 2017-2020

World map of product's imports to Italy in value, 2017-2020