Coffee, husks, skins and substitutes market in the Philippines

Earlier Report Observations

From 2018 to 2021, the coffee market volume in the Philippines declined from 102 thousand tons to 81 thousand tons. This contraction was primarily driven by a sustained drop in imports, which began after the implementation of Safeguard Measures (SSG) duties on certain imported coffee products in 2018. Domestic production remained relatively stable but constrained by persistent challenges such as low yields from aging coffee trees and inadequate farm management, limiting its ability to offset the import reduction.

A reversal began in 2022, with market volume growing to 84 thousand tons and further to 89 thousand tons in 2023. This rebound was fueled by a sharp increase in coffee imports to compensate for the ongoing shortfall in local production. Rising consumer demand, particularly for premium and specialty coffee for home brewing, supported market expansion. The period also saw intensified competition with the entry and scaling of new local players like PICKUP COFFEE and ZUS Coffee, alongside the growing nationwide presence of major retail brands.

Government policy shaped the market throughout the period, notably through the Philippine Coffee Industry Roadmap aiming to boost production and the legislative move to institutionalize a national coffee development program. In 2024, further structural efforts were made with the creation of the Coffee Industry Development Office (CIDO) to centralize support, while the competitive landscape intensified with the entry of the Indonesian brand Kopi Kenangan.

Production coffee, husks, skins and substitutes in the Philippines

In kind, 2017-2020, t

From 2017 to 2020, the Philippines was one of the world's leading producers of coffee, husks, skins, and substitutes, ranking 19th globally by production volume.

Top producers of coffee, husks, skins and substitutes, 2017-2020

World map of production of coffee, husks, skins and substitutes, 2017-2020

After two years of decline, coffee, husks, skins, and substitutes production in the Philippines rebounded in 2020, reaching 60 641 tonnes—a 1.0% increase from the previous year. Over the 2017–2020 period, overall production decreased by 2.3%, with a compound annual growth rate of 0.8%. The lowest production level was recorded in 2019 at 60 044 tonnes, while the largest annual decline occurred in 2018 at 2.8%.

Annual dynamics of production in the Philippines in kind, 2017-2020, t

In value, 2017-2020, M $ US

Following two years of growth, the production value of coffee, husks, skins, and substitutes in the Philippines declined in 2020, reaching 391.1 million US dollars—remaining relatively stable compared to 2019. Between 2017 and 2020, production value increased by 34.5%, equivalent to an annualized rate of 10.4%. The highest value was recorded in 2019 at 392.9 million US dollars, with the largest annual increase also occurring that year at 21.7%.

Annual dynamics of production in the Philippines in value, 2017-2020, M $ US

Exports coffee, husks, skins and substitutes from the Philippines

Exports in kind, t

Export volumes showed significant volatility throughout the period. The lowest point was in 2018 at 24 tonnes, while exports peaked in 2020 at 258 tonnes—a 10.8-fold difference between these years. In 2020, cross-border shipments of coffee, husks, skins, and substitutes from the Philippines surged by 597.9% compared to the previous year. The largest annual decline occurred in 2018 at 27.9%.

Annual dynamics of product's exports from the Philippines in kind, 2017-2020, t

From 2017 to 2020, Hong Kong (46.0% of exports in kind), Japan (20.7%), and the United States (12.8%) were the primary markets for Philippine exports of coffee, husks, skins, and substitutes, collectively representing 79.5% of total export flows.

Structure of product's exports in kind by countries, 2017-2020

World map of product's exports from the Philippines in kind, 2017-2020

Exports in value, K $ US

Export values exhibited notable volatility during the observed period. The lowest point was in 2018 at 129 000 US dollars, while the peak occurred in 2020 at 1 667 000 US dollars—a 13-fold difference. In 2020, the Philippines' export value of coffee, husks, skins, and substitutes increased by 587.8% compared to 2019. The largest annual decline was recorded in 2018 at 17.6%.

Annual dynamics of product's exports from the Philippines in value, 2017-2020, K $ US

Between 2017 and 2020, Hong Kong (63.9% of exports in value terms), Japan (13.3%), and the United States (5.7%) were the main destinations for Philippine exports of coffee, husks, skins, and substitutes, together accounting for 82.8% of total export value.

Structure of product's exports in value by countries, 2017-2020

World map of product's exports from the Philippines in value, 2017-2020

Imports coffee, husks, skins and substitutes to the Philippines

Imports in kind, t

Import volumes of coffee, husks, skins, and substitutes to the Philippines declined for the second consecutive year in 2020, reaching 26 002 tonnes—a 29.3% decrease from 2019. Over the 2017–2020 period, imports increased by 3.9%, equivalent to an annualized rate of 1.3%. The highest import volume was recorded in 2018 at 41 965 tonnes, with the largest annual increase also occurring that year at 67.6%.

Annual dynamics of product's imports to the Philippines in kind, 2017-2020, t

From 2017 to 2020, Vietnam was the dominant source for coffee, husks, skins, and substitutes imports to the Philippines, accounting for 87.6% of total import volumes, while other countries played a relatively minor role.

Structure of product's imports in kind by countries, 2017-2020

World map of product's imports to the Philippines in kind, 2017-2020

Imports in value, K $ US

In 2020, the import value of coffee, husks, skins, and substitutes to the Philippines stood at 83 090 000 US dollars, reflecting a strong 12.2% increase from 2019. Between 2017 and 2020, import values rose by 41.9%, equivalent to an annualized rate of 12.4%. The peak value was recorded in 2018 at 91 453 000 US dollars, with the largest annual increase that year at 56.2% and the largest decline in 2019 at 19.0%.

Annual dynamics of product's imports to the Philippines in value, 2017-2020, K $ US

Throughout 2017–2020, Vietnam dominated the import structure in value terms, accounting for 80.3% of total import flows, while other sources contributed relatively small shares.

Structure of product's imports in value by countries, 2017-2020

World map of product's imports to the Philippines in value, 2017-2020