Bread, pastry, cakes, biscuits and bakers’ wares market in India

Earlier Report Observations

From 2018 to 2020, the market volume for bakery products in India increased from 109.7 thousand tons to 136.5 thousand tons. This growth was supported by the expansion of online marketplaces and mobile payment options, which improved distribution and increased orders from tier 2 and tier 3 cities. Additionally, rising exports of sweet biscuits indicated growing international demand, while domestically, consumer preference shifted towards healthier options like multigrain bread, supporting segment growth.

After 2020, the market volume declined, reaching 41.0 thousand tons in 2023. During this period, production and exports continued to rise, while domestic consumption contracted. For 2023, creative bakery trends such as edible flowers and miniature pastries emerged, reflecting consumer interest in novelty, and home baking remained popular, facilitated by online tutorials and smart kitchen appliances.

For 2024, industry factors point to a continued consumer shift towards products that balance health and indulgence, with high-protein, fiber-rich versions and plant-based bakery items gaining traction. Premiumisation trends also persist, emphasizing quality over quantity.

Production bread, pastry, cakes, biscuits and bakers’ wares in India

In kind, 2017-2020, K t

From 2017 to 2020, India ranked 16th globally in the production of bread, pastry, cakes, biscuits, and bakers' wares.

Top producers of bread, pastry, cakes, biscuits and bakers’ wares, 2017-2020

World map of production of bread, pastry, cakes, biscuits and bakers’ wares, 2017-2020

In 2020, India produced 334.9 K t of bread, pastry, cakes, biscuits, and bakers' wares, showing little change from 2019. Over the 2017-2020 period, production grew by 3.3%, with a compound annual growth rate (CAGR) of 1.1%. The lowest production level was in 2018 at 313.7 K t, while the highest was in 2019 at 336.1 K t. The most significant decrease occurred in 2018 at 3.2%, and the largest increase was in 2019 at 7.1%.

Annual dynamics of production in India in kind, 2017-2020, K t

In value, 2017-2020, M $ US

In 2020, the output of bread, pastry, cakes, biscuits, and bakers' wares in India was valued at 516.4 M $ US, with no substantial difference from 2019. Between 2017 and 2020, production value increased by 6.9%, translating to an annualized growth rate of 2.3%. The minimum value was recorded in 2018 at 480.5 M $ US, and the maximum in 2019 at 518.0 M $ US. The largest decline was in 2018 at 0.5%, while the biggest rise was in 2019 at 7.8%.

Annual dynamics of production in India in value, 2017-2020, M $ US

Exports bread, pastry, cakes, biscuits and bakers’ wares from India

Exports in kind, K t

In 2020, India exported 224.9 K t of bread, pastry, cakes, biscuits, and bakers' wares, remaining nearly unchanged from 2019. The lowest export volume was in 2018 at 220.4 K t. The most notable decrease occurred in 2018 at 3.8%, and the largest increase was in 2019 at 2.4%.

Annual dynamics of product's exports from India in kind, 2017-2020, K t

From 2017 to 2020, India's exports in kind were widely dispersed across countries. The United States (13.9% of exports in kind), Angola (6.4%), and the United Arab Emirates (5.3%) together accounted for just 25.6% of total flows, with the remaining 74.4% distributed among a broad range of other destinations.

Structure of product's exports in kind by countries, 2017-2020

World map of product's exports from India in kind, 2017-2020

Exports in value, M $ US

In 2020, India's export value for bread, pastry, cakes, biscuits, and bakers' wares was 346.9 M $ US, showing minimal year-over-year change. The minimum value was in 2018 at 337.5 M $ US, and the maximum in 2019 at 347.7 M $ US. The largest decline was in 2018 at 1.2%, while the biggest increase was in 2019 at 3.0%.

Annual dynamics of product's exports from India in value, 2017-2020, M $ US

The structure of exports in value terms from 2017 to 2020 indicates a diversified set of trading partners. The United States (20.0% of exports in value terms), the United Arab Emirates (7.3%), and the United Kingdom (6.9%) jointly represented only 34.2% of total flows, with the remaining 65.8% spread across numerous smaller markets.

Structure of product's exports in value by countries, 2017-2020

World map of product's exports from India in value, 2017-2020

Imports bread, pastry, cakes, biscuits and bakers’ wares to India

Imports in kind, K t

India's imports of bread, pastry, cakes, biscuits, and bakers' wares increased for the third consecutive year. In 2020, imports amounted to 26.6 K t, reflecting a robust year-over-year growth of 16.7%. Over the 2017-2020 period, imports surged by 141.3%, with a compound annual growth rate (CAGR) of 34.1%.

Annual dynamics of product's imports to India in kind, 2017-2020, K t

From 2017 to 2020, Bangladesh (37.2% of imports in kind), Indonesia (28.5%), and Malaysia (13.6%) were the leading sources in India's import structure, together accounting for 79.3% of total flows.

Structure of product's imports in kind by countries, 2017-2020

World map of product's imports to India in kind, 2017-2020

Imports in value, M $ US

India's imports of bread, pastry, cakes, biscuits, and bakers' wares grew for the third year in a row. In 2020, imports were valued at 346.9 M $ US, marking an uptick of 9.5% compared to 2019. Over the 2017-2020 period, import value increased by 109.6%, with a compound annual growth rate (CAGR) of 28.0%.

Annual dynamics of product's imports to India in value, 2017-2020, M $ US

In the 2017-2020 period, Bangladesh (27.4% of imports in value terms), Indonesia (24.9%), and Malaysia (23.3%) dominated the structure of imports in value terms, collectively representing 75.6% of total flows.

Structure of product's imports in value by countries, 2017-2020

World map of product's imports to India in value, 2017-2020