Unroasted, not decaffeinated coffee market in Eastern Asia

Earlier Report Observations

The market volume for unroasted, not decaffeinated coffee in Eastern Asia increased from 624 thousand tons in 2018 to 749 thousand tons in 2023, with a peak of 755 thousand tons in 2021. This growth was primarily fueled by a surge in imports, as domestic production remained stable around 108-120 thousand tons. The rising demand is reflected in China's jump from 17th to 7th place in global coffee imports and per capita consumption growing from 9 cups in 2016 to 16.74 cups in 2023.

Market expansion was supported by the rapid development of specialty coffee in Yunnan province, where the specialty coffee ratio rose from 8% in 2021 to 31.6% by 2024, and deep-processing rates increased from 20% to 80%. Major companies like Nestlé and Starbucks launched product lines featuring Yunnan coffee, while new players such as Buencafé expanded into western regions. Investments in large-scale storage and distribution centers, like the one in Kunshan which saw a 206.5% year-on-year growth in coffee bean imports in early 2023, enhanced supply chain efficiency.

Coffee shop proliferation, led by Shanghai with over 9,500 outlets by end-2023, and integrated logistics networks like Mixue Bingcheng's cold-chain system enabled 12-hour delivery to 90% of counties. This infrastructure drove a 97% surge in coffee delivery orders in county-level areas and a 159% increase in coffee shops, facilitating market penetration into smaller cities and shifting consumer preferences towards premiumization.

Production unroasted, not decaffeinated coffee in Eastern Asia

In kind, 2017-2020, K t

Top producers of unroasted, not decaffeinated coffee, 2017-2020

World map of production of unroasted, not decaffeinated coffee, 2017-2020

After two years of growth, unroasted, non-decaffeinated coffee production in Eastern Asia declined. In 2019, production reached its peak at 120.0 K t, marking a 3.9% increase. However, by 2020, output fell to 114.0 K t, representing a 5.0% decrease from the previous year.

Annual dynamics of production in Eastern Asia in kind, 2017-2020, K t

In value, 2017-2020, M $ US

Following a two-year decline, the value of unroasted, non-decaffeinated coffee production in Eastern Asia rebounded. In 2019, production hit its lowest point at 239.7 M $ US, with the sharpest drop of 23.2% occurring in 2018. By 2020, the value rose to 291.4 M $ US, a 21.6% year-over-year increase. Overall, from 2017 to 2020, production decreased by 9.9%, averaging an annual decline of 3.4%.

Annual dynamics of production in Eastern Asia in value, 2017-2020, M $ US

Exports unroasted, not decaffeinated coffee from Eastern Asia

Exports in kind, K t

Eastern Asia's exports of unroasted, non-decaffeinated coffee declined for the second year in a row. In 2018, exports peaked at 90.1 K t, surging by 47.3%. By 2020, exports dropped to 49.5 K t, a sharp 26.1% decrease from 2019. Over the 2017-2020 period, exports fell by 19.1%, with an average annual decline of 6.8%.

Annual dynamics of product's exports from Eastern Asia in kind, 2017-2020, K t

From 2017 to 2020, Germany, Vietnam, and the United States were the primary destinations for Eastern Asia's unroasted, non-decaffeinated coffee exports in volume terms. Germany accounted for 28.9% of exports, Vietnam for 12.9%, and the United States for 9.4%, together making up 51.2% of the total.

Structure of product's exports in kind by countries, 2017-2020

World map of product's exports from Eastern Asia in kind, 2017-2020

Exports in value, M $ US

Foreign supplies of unroasted, non-decaffeinated coffee from Eastern Asia declined for the second consecutive year. In 2018, export value reached its highest point at 194 M $ US, with an 11.9% increase. In 2019, it saw the largest decline of 31.0%. By 2020, exports stood at 126 M $ US, a moderate 5.4% decrease from the previous year. Overall, from 2017 to 2020, exports dropped by 27%, averaging an annual decline of 10.0%.

Annual dynamics of product's exports from Eastern Asia in value, 2017-2020, M $ US

Between 2017 and 2020, the buyer portfolio for unroasted, non-decaffeinated coffee from Eastern Asia was diverse. Germany led with 30.7% of export value, followed by the United States at 10.4%, and Belgium at 8.1%, together accounting for 49.2% of total exports. Many other countries held smaller but notable shares.

Structure of product's exports in value by countries, 2017-2020

World map of product's exports from Eastern Asia in value, 2017-2020

Imports unroasted, not decaffeinated coffee to Eastern Asia

Imports in kind, K t

Eastern Asia imported 607.8 K t of unroasted, non-decaffeinated coffee in 2020, a modest 5.3% year-over-year decline. In 2018, imports were at their lowest at 598.5 K t. In 2019, they peaked at 641.8 K t, with the largest increase of 7.2%.

Annual dynamics of product's imports to Eastern Asia in kind, 2017-2020, K t

From 2017 to 2020, Brazil, Vietnam, and Colombia formed the core of Eastern Asia's unroasted, non-decaffeinated coffee imports in volume terms. Brazil contributed 26.8%, Vietnam 23.7%, and Colombia 15.9%, together accounting for 66.3% of total imports.

Structure of product's imports in kind by countries, 2017-2020

World map of product's imports to Eastern Asia in kind, 2017-2020

Imports in value, M $ US

Eastern Asia's imports of unroasted, non-decaffeinated coffee declined for the third year in a row. In 2020, imports amounted to 1 677 M $ US, down 2.4% year-over-year. Over the 2017-2020 period, imports decreased by 14%, averaging an annual decline of 4.9%.

Annual dynamics of product's imports to Eastern Asia in value, 2017-2020, M $ US

Throughout 2017-2020, Brazil, Colombia, and Vietnam remained the key sources for Eastern Asia's unroasted, non-decaffeinated coffee imports in value terms, together accounting for 59.4% of total flows.

Structure of product's imports in value by countries, 2017-2020

World map of product's imports to Eastern Asia in value, 2017-2020