Tablecloths and serviettes of paper, cellulose wadding or fibres market in Hungary

Earlier Report Observations

The market for paper tablecloths and serviettes in Hungary demonstrated initial stability, with market size hovering around USD 11.9 million from 2018 to 2019. A contraction followed in 2020, reducing the market to USD 10.2 million, coinciding with widespread pandemic-related disruptions to commercial and social activities.

A robust recovery unfolded by 2022, driving the market to USD 14.2 million. This growth was primarily propelled by the rapid expansion of e-commerce, which broadened product availability and consumer access. Concurrently, the industry navigated significant cost pressures from rising prices for raw materials, cellulose, and logistics, which contributed to higher market valuations. The period also saw the paper market adapting to stronger sustainability preferences, which spurred innovation in product design and the emergence of textile-like alternatives.

Market expansion continued, reaching USD 14.6 million in 2024. This sustained growth through the period to 2025 was supported by resilient domestic production and import volumes, even as export levels experienced some fluctuation.

Production paper tablecloths and serviettes in Hungary

In value, 2018-2021, K $ US

In 2020, Hungary's production of tablecloths and serviettes made from paper, cellulose wadding, or fibers was valued at 7,080 thousand US dollars, marking a significant decline of 18.3% compared to 2019. Over the three-year period from 2018 to 2020, production decreased by 16.7%, with an average annual decline of 5.9%. The peak value was recorded in 2019 at 8,660 thousand US dollars, which also saw the largest increase of 1.9% during this timeframe.

Annual dynamics of production in Hungary in value, 2018-2021, K $ US

In kind, 2018-2021, t

In 2020, Hungary produced 2,956 tonnes of tablecloths and serviettes made from paper, cellulose wadding, or fibers, representing an 18.8% decrease from the previous year. From 2018 to 2020, production fell by 18.3%, translating to an average annual decline of 6.5%. The highest output was achieved in 2019 with 3,640 tonnes, which also experienced the largest increase of 0.7% over the period.

Annual dynamics of production in Hungary in kind, 2018-2021, t

Exports paper tablecloths and serviettes from Hungary

Exports in kind, t

In 2021, Hungary's exports of tablecloths and serviettes made from paper, cellulose wadding, or fibers reached 1,383 tonnes, showing a substantial year-on-year increase of 42.1%. Between 2018 and 2021, exports grew by 26.2%, with an average annual growth rate of 8.1%. The lowest export volume was recorded in 2020 at 974 tonnes, which saw the largest decline of 31.5%. In contrast, the peak was in 2019 with 1,421 tonnes.

Annual dynamics of product's exports from Hungary in kind, 2018-2021, t

From 2018 to 2021, Italy, Romania, and Slovakia were the top buyers of Hungary's tablecloths and serviettes made from paper, cellulose wadding, or fibers in terms of volume. Italy accounted for 23.0% of exports, Romania for 16.7%, and Slovakia for 11.0%. Together, these three countries represented 50.7% of Hungary's total exports in kind during this period.

Structure of product's exports in kind by countries, 2018-2021

World map of product's exports from Hungary in kind, 2018-2021

Exports in value, K $ US

In 2021, Hungary's export value of tablecloths and serviettes made from paper, cellulose wadding, or fibers amounted to 3,975 thousand US dollars, reflecting a 39.1% increase from the previous year. Over the period from 2018 to 2021, exports rose by 32.9%, with an average annual growth rate of 10.0%. The lowest value was recorded in 2020 at 2,857 thousand US dollars, which experienced the largest decline of 26.0%.

Annual dynamics of product's exports from Hungary in value, 2018-2021, K $ US

Between 2018 and 2021, Italy, Romania, and Slovakia formed the largest group of buyers for Hungary's tablecloths and serviettes made from paper, cellulose wadding, or fibers in value terms. Italy contributed 23.6% of exports, Romania 16.5%, and Slovakia 9.2%. However, their combined share was 49.2% of total export value, indicating a diversified market structure with significant contributions from other countries.

Structure of product's exports in value by countries, 2018-2021

World map of product's exports from Hungary in value, 2018-2021

Imports paper tablecloths and serviettes to Hungary

Imports in kind, t

In 2021, Hungary imported 2,499 tonnes of tablecloths and serviettes made from paper, cellulose wadding, or fibers, representing a robust 16.3% increase compared to the prior year. From 2018 to 2021, imports grew by 12.9%, with an average annual growth rate of 4.1%. The lowest import volume was in 2020 at 2,150 tonnes, which saw the largest decline of 19.7%. The peak was in 2019 with 2,676 tonnes, marking the largest increase of 20.9% during the period.

Annual dynamics of product's imports to Hungary in kind, 2018-2021, t

From 2018 to 2021, Germany, Austria, and Italy were the main sources for Hungary's imports of tablecloths and serviettes made from paper, cellulose wadding, or fibers in terms of volume. Germany accounted for 29.2% of imports, Austria for 17.9%, and Italy for 15.7%. Together, these three countries represented 62.8% of total import flows in kind.

Structure of product's imports in kind by countries, 2018-2021

World map of product's imports to Hungary in kind, 2018-2021

Imports in value, K $ US

In 2021, Hungary's imports of tablecloths and serviettes made from paper, cellulose wadding, or fibers totaled 8,112 thousand US dollars, indicating a dramatic year-on-year rise of 35.3%. Over the period from 2018 to 2021, imports increased by 25.9%, with an average annual growth rate of 8.0%. The lowest value was recorded in 2020 at 5,995 thousand US dollars, which experienced the largest decline of 16.6%.

Annual dynamics of product's imports to Hungary in value, 2018-2021, K $ US

Between 2018 and 2021, Germany, Austria, and Italy stood out as the primary markets for Hungary's imports of tablecloths and serviettes made from paper, cellulose wadding, or fibers in value terms. Germany contributed 33.0% of imports, Austria 14.7%, and Italy 13.6%. Collectively, these three countries accounted for 61.2% of total import flows in value.

Structure of product's imports in value by countries, 2018-2021

World map of product's imports to Hungary in value, 2018-2021