Market research

Rusks, toasted bread and similar toasted products market in Estonia

Release date: Mar 29, 2026

Submission: 15 minutes after payment

Research period: 2017-2025

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File format: docx, xlsx

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Earlier Report Observations

From 2018 to 2024, the Estonian market for rusks, toasted bread and similar toasted products showed notable fluctuations in physical volume, peaking at 2 623 t in 2022 after a strong increase from 2021. In value terms, the market demonstrated a clear upward trend, rising from 3 984 тыс. $ US in 2018 to 6 894 тыс. $ US in 2024, despite a minor contraction in the final year.

The market's value growth accelerated significantly in 2022, coinciding with a reported 23% expansion in Estonia's broader bread and bakery product market that year. This sector-wide recovery, following a period of decline, helped drive increased consumption and higher market value for toasted products.

Table of content

1. Disclaimer
2. Terms of use of the report
3. Product codes in the statistical classifications used in the report
4. Key Market Indicators and Trends
1. 4.1. Key Market Indicators
  1. 4.1.1. In kind
    1. 4.1.1.1. Production, 2018-2024
    2. 4.1.1.2. Imports, 2018-2025
    3. 4.1.1.3. Exports, 2018-2025
    4. 4.1.1.4. Market size, 2018-2024
  2. 4.1.2. In value
    1. 4.1.2.1. Production, 2018-2024
    2. 4.1.2.2. Imports, 2018-2025
    3. 4.1.2.3. Exports, 2018-2025
    4. 4.1.2.4. Market size, 2018-2024
2. 4.2. Market Trends and Factors
5. Production
1. 5.1. Production in Estonia
  1. 5.1.1. In kind, 2018-2024, t
  2. 5.1.2. In value, 2018-2024, K $ US
2. 5.2. Production in the EU, 2018-2024
  1. 5.2.1. In kind, 2018-2024, t
  2. 5.2.2. In value, 2018-2024, K $ US
6. Exports
1. 6.1. Exports (Direct Data)
  1. 6.1.1. Exports - Total information
  2. 6.1.2. Exports in kind, t
    1. 6.1.2.1. Annual dynamics of product's exports from Estonia in kind, 2018-2025, t
    2. 6.1.2.2. Dynamics of product's exports in kind from Estonia by countries, 2018-2025, t
    3. 6.1.2.3. Structure of product's exports in kind by countries, 2018-2025
  3. 6.1.3. Exports in value, K $ US
    1. 6.1.3.1. Annual dynamics of product's exports from Estonia in value, 2018-2025, K $ US
    2. 6.1.3.2. Dynamics of product's exports in value from Estonia by countries, 2018-2025, K $ US
    3. 6.1.3.3. Structure of product's exports in value by countries, 2018-2025
  4. 6.1.4. Average price of product's exports, $ US/t
    1. 6.1.4.1. Annual dynamics of average price of product's exports from Estonia, 2018-2025, $ US/t
    2. 6.1.4.2. Dynamics of average price of product's exports from Estonia by countries, 2018-2025, $ US/t
2. 6.2. Exports (Mirror Data)
  1. 6.2.1. Exports - Total information
  2. 6.2.2. Exports in kind, t
    1. 6.2.2.1. Annual dynamics of product's exports from Estonia in kind, 2018-2025, t
    2. 6.2.2.2. Dynamics of product's exports in kind from Estonia by countries, 2018-2025, t
    3. 6.2.2.3. Structure of product's exports in kind by countries, 2018-2025
  3. 6.2.3. Exports in value, K $ US
    1. 6.2.3.1. Annual dynamics of product's exports from Estonia in value, 2018-2025, K $ US
    2. 6.2.3.2. Dynamics of product's exports in value from Estonia by countries, 2018-2025, K $ US
    3. 6.2.3.3. Structure of product's exports in value by countries, 2018-2025
  4. 6.2.4. Average price of product's exports, $ US/t
    1. 6.2.4.1. Annual dynamics of average price of product's exports from Estonia, 2018-2025, $ US/t
    2. 6.2.4.2. Dynamics of average price of product's exports from Estonia by countries, 2018-2025, $ US/t
7. Imports
1. 7.1. Imports (Direct Data)
  1. 7.1.1. Imports - Total information
  2. 7.1.2. Imports in kind, t
    1. 7.1.2.1. Annual dynamics of product's imports to Estonia in kind, 2018-2025, t
    2. 7.1.2.2. Dynamics of product's imports in kind to Estonia by countries, 2018-2025, t
    3. 7.1.2.3. Structure of product's imports in kind by countries, 2018-2025
  3. 7.1.3. Imports in value, K $ US
    1. 7.1.3.1. Annual dynamics of product's imports to Estonia in value, 2018-2025, K $ US
    2. 7.1.3.2. Dynamics of product's imports in value to Estonia by countries, 2018-2025, K $ US
    3. 7.1.3.3. Structure of product's imports in value by countries, 2018-2025
  4. 7.1.4. Average price of product's imports, $ US/t
    1. 7.1.4.1. Annual dynamics of average price of product's imports to Estonia, 2018-2025, $ US/t
    2. 7.1.4.2. Dynamics of average price of product's imports to Estonia by countries, 2018-2025, $ US/t
2. 7.2. Imports (Mirror Data)
  1. 7.2.1. Imports - Total information
  2. 7.2.2. Imports in kind, t
    1. 7.2.2.1. Annual dynamics of product's imports to Estonia in kind, 2018-2025, t
    2. 7.2.2.2. Dynamics of product's imports in kind to Estonia by countries, 2018-2025, t
    3. 7.2.2.3. Structure of product's imports in kind by countries, 2018-2025
  3. 7.2.3. Imports in value, K $ US
    1. 7.2.3.1. Annual dynamics of product's imports to Estonia in value, 2018-2025, K $ US
    2. 7.2.3.2. Dynamics of product's imports in value to Estonia by countries, 2018-2025, K $ US
    3. 7.2.3.3. Structure of product's imports in value by countries, 2018-2025
  4. 7.2.4. Average price of product's imports, $ US/t
    1. 7.2.4.1. Annual dynamics of average price of product's imports to Estonia, 2018-2025, $ US/t
    2. 7.2.4.2. Dynamics of average price of product's imports to Estonia by countries, 2018-2025, $ US/t
8. Trade balance
1. 8.1. Trade balance (Direct Data)
  1. 8.1.1. In kind, t
  2. 8.1.2. In value, K $ US
2. 8.2. Trade balance (Mirror Data)
  1. 8.2.1. In kind, t
  2. 8.2.2. In value, K $ US
9. Top buying and selling countries, 2018-2025
1. 9.1. Direct Data
  1. 9.1.1. Import in Value by Countries-buyers
  2. 9.1.2. Export in Value by Countries-suppliers
2. 9.2. Mirror Data
  1. 9.2.1. Import in Value by Countries-buyers
  2. 9.2.2. Export in Value by Countries-suppliers

Production rusks, toasted bread and similar toasted products in Estonia

In value, 2018-2021, K $ US

Estonia's production of rusks, toasted bread, and similar toasted products has increased for the third consecutive year. In 2021, the output was valued at 1 958 K $ US, marking a 0.6% rise compared to 2020. Over the period from 2018 to 2021, production grew by 3.8%, with a compound annual growth rate (CAGR) of 1.2%.

Annual dynamics of production in Estonia in value, 2018-2021, K $ US

Parameter		2019	2020	2021	CAGR
1	Change from last year	0.9%	2.3%	0.6%	1.2%

Source: SHEV.io

In kind, 2018-2021, t

In 2021, Estonia produced 622.9 tonnes of rusks, toasted bread, and similar toasted products, showing no significant change from 2020. Over the period from 2018 to 2021, production increased by 6%, with a CAGR of 1.9%. The highest production volume was recorded in 2019 at 666.6 tonnes, which represented a 13.4% increase from the previous year. In contrast, 2020 saw the largest decline of 6.6%.

Annual dynamics of production in Estonia in kind, 2018-2021, t

Parameter		2019	2020	2021	CAGR
1	Change from last year	13.4%	(6.6%)	0.0%	1.9%

Source: SHEV.io

Exports rusks, toasted bread and similar toasted products from Estonia

Exports in kind, t

After a two-year decline, Estonia's exports of rusks, toasted bread, and similar toasted products have increased. In 2021, exports totaled 149 tonnes, reflecting a moderate 6.7% rise compared to 2020. Over the period from 2018 to 2021, exports decreased by 36.1%, with a CAGR of 13.9%. The lowest export volume was recorded in 2020 at 140 tonnes, which also saw the largest decline of 26.7%.

Annual dynamics of product's exports from Estonia in kind, 2018-2021, t

Parameter		2019	2020	2021	CAGR
1	Change from last year	(18.2%)	(26.7%)	6.7%	(13.9%)

Source: SHEV.io

From 2018 to 2021, Latvia, Finland, and Norway were the main destinations for Estonia's exports of rusks, toasted bread, and similar toasted products in kind. Latvia accounted for 40.9% of exports, Finland for 37.2%, and Norway for 10.9%, together making up 89.0% of total exports.

Structure of product's exports in kind by countries, 2018-2021

Source: SHEV.io

World map of product's exports from Estonia in kind, 2018-2021

Source: SHEV.io

Exports in value, K $ US

Following a two-year drop, Estonia's foreign supplies of rusks, toasted bread, and similar toasted products have increased. In 2021, exports amounted to 576 K $ US, up by 11.6% from the previous year. Over the period from 2018 to 2021, exports decreased by 3.2%, with a CAGR of 1.1%. The lowest value was recorded in 2020 at 516 K $ US, which also experienced the largest decline of 7.2%.

Annual dynamics of product's exports from Estonia in value, 2018-2021, K $ US

Parameter		2019	2020	2021	CAGR
1	Change from last year	(6.6%)	(7.2%)	11.6%	(1.1%)

Source: SHEV.io

From 2018 to 2021, Finland and Latvia together accounted for 83.5% of Estonia's total exports in value terms, while other countries contributed to a more diversified but less significant portion.

Structure of product's exports in value by countries, 2018-2021

Source: SHEV.io

World map of product's exports from Estonia in value, 2018-2021

Source: SHEV.io

Imports rusks, toasted bread and similar toasted products to Estonia

Imports in kind, t

In 2021, Estonia's import volume of rusks, toasted bread, and similar toasted products reached 1 944 tonnes, showing a dramatic 51.0% improvement from 2020. Between 2018 and 2021, imports increased by 38.5%, equating to an annualized rate of 11.5%. The lowest import volume was recorded in 2020 at 1 287 tonnes, which also saw the largest decline of 10.5%.

Annual dynamics of product's imports to Estonia in kind, 2018-2021, t

Parameter		2019	2020	2021	CAGR
1	Change from last year	2.5%	(10.5%)	51.0%	11.5%

Source: SHEV.io

Over the period from 2018 to 2021, Europe (not elsewhere specified), the United Kingdom, and Lithuania were the main markets for Estonia's imports in kind. Europe accounted for 26.3% of imports, the United Kingdom for 23.4%, and Lithuania for 12.4%, together representing 62.2% of total import flows.

Structure of product's imports in kind by countries, 2018-2021

Source: SHEV.io

World map of product's imports to Estonia in kind, 2018-2021

Source: SHEV.io

Imports in value, K $ US

In 2021, Estonia imported a total of 3 372 K $ US of rusks, toasted bread, and similar toasted products, up by 27.3% year-on-year. Over the period from 2018 to 2021, imports increased by 25.3%, with a CAGR of 7.8%. The lowest value was recorded in 2020 at 2 650 K $ US, which also experienced the largest decline of 8.1%.

Annual dynamics of product's imports to Estonia in value, 2018-2021, K $ US

Parameter		2019	2020	2021	CAGR
1	Change from last year	7.1%	(8.1%)	27.3%	7.8%

Source: SHEV.io

From 2018 to 2021, Lithuania, Finland, and Latvia were the main markets for Estonia's imports in value terms. Lithuania accounted for 24.1% of imports, Finland for 16.3%, and Latvia for 10.5%, together making up 50.8% of total import flows.

Structure of product's imports in value by countries, 2018-2021

Source: SHEV.io

World map of product's imports to Estonia in value, 2018-2021

Source: SHEV.io