Printed labels of paper or paperboard market in Croatia

Earlier Report Observations

The Croatian market for printed labels of paper or paperboard saw its volume decline from 5 631 tonnes in 2018 to 4 718 tonnes in 2020, followed by a recovery to 5 115 tonnes in 2021. In value terms, the market mirrored this trend, dropping to 37 833 USD thousand in 2020 before a sharp increase to 53 132 USD thousand in 2021.

A period of strong expansion occurred from 2021 to 2023, with market volume rising to 6 757 tonnes and value reaching 59 853 USD thousand. This growth aligned with increased global production capacity, notably Avery Dennison's investment of over €60 million to meet label demand, and rising consumer preference for detailed and customizable product labels.

In 2024, the market volume contracted to 5 894 tonnes while its value increased to 65 150 USD thousand, indicating a shift in the product mix or price levels within the sector.

Production printed labels of paper or paperboard in Croatia

In value, 2017-2020, K $ US

Croatia's production of printed paper or paperboard labels declined for the second year in a row. In 2020, output was valued at 41 445 thousand US dollars, down 1.4% from 2019. Over the 2017-2020 period, production grew by 7.3%, with an average annual growth rate of 2.4%. The highest value was recorded in 2018 at 42 436 thousand US dollars, which also saw the largest increase of 9.9%.

Annual dynamics of production in Croatia in value, 2017-2020, K $ US

In kind, 2017-2020, t

In 2020, Croatia produced 5 247 tonnes of printed paper or paperboard labels, a 2.2% increase from the previous year. From 2017 to 2020, production rose by 5.5%, with an average annual growth rate of 1.8%. The peak was in 2018 at 6 103 tonnes, which experienced the largest increase of 22.7%. The largest decline occurred in 2019, falling by 15.8%.

Annual dynamics of production in Croatia in kind, 2017-2020, t

Exports printed labels of paper or paperboard from Croatia

Exports in kind, t

Croatia's exports of printed paper or paperboard labels reached 1 219 tonnes in 2020, showing a strong year-on-year increase of 20.2%. Between 2017 and 2020, exports grew by 35.9%, equivalent to an annualized rate of 10.8%. The largest decline was in 2019 at 12.0%, while the largest increase was in 2018 at 28.4%.

Annual dynamics of product's exports from Croatia in kind, 2017-2020, t

From 2017 to 2020, the main markets for Croatia's exports of printed paper or paperboard labels in volume terms were Austria, accounting for 29.8% of exports, Italy with 26.3%, and Bosnia and Herzegovina at 13.3%. Together, these three countries represented 69.3% of total export flows.

Structure of product's exports in kind by countries, 2017-2020

World map of product's exports from Croatia in kind, 2017-2020

Exports in value, K $ US

Croatia's exports of printed paper or paperboard labels increased for the third consecutive year. In 2020, exports were valued at 9 227 thousand US dollars, up 9.8% from the previous year. Over the 2017-2020 period, exports grew by 28.3%, with an average annual growth rate of 8.7%.

Annual dynamics of product's exports from Croatia in value, 2017-2020, K $ US

Between 2017 and 2020, the primary markets for Croatia's exports of printed paper or paperboard labels in value terms were Austria, representing 31.1% of exports, Italy at 22.5%, and Bosnia and Herzegovina with 14.6%. Collectively, these three destinations accounted for 68.2% of total export value.

Structure of product's exports in value by countries, 2017-2020

World map of product's exports from Croatia in value, 2017-2020

Imports printed labels of paper or paperboard to Croatia

Imports in kind, t

In 2020, Croatia imported 689 tonnes of printed paper or paperboard labels, marking a modest increase of 8.0% compared to 2019. From 2017 to 2020, imports rose by 44.7%, equating to an annualized rate of 13.1%. The largest decline was in 2019 at 6.1%, while the largest increase was in 2018 at 42.7%.

Annual dynamics of product's imports to Croatia in kind, 2017-2020, t

During 2017-2020, the main sources for Croatia's imports of printed paper or paperboard labels in volume terms were Italy, contributing 23.6% of imports, Hungary with 22.3%, and Germany at 10.8%. Together, these three countries made up 56.7% of total import flows.

Structure of product's imports in kind by countries, 2017-2020

World map of product's imports to Croatia in kind, 2017-2020

Imports in value, K $ US

Croatia's imports of printed paper or paperboard labels declined for the second year in a row. In 2020, imports were valued at 5 615 thousand US dollars, showing no significant change from 2019. Over the 2017-2020 period, imports increased by 10.8%, with an average annual growth rate of 3.5%. The highest value was in 2018 at 5 647 thousand US dollars, which saw the largest increase of 11.5%. The largest decline occurred in 2019, dropping by 0.3%.

Annual dynamics of product's imports to Croatia in value, 2017-2020, K $ US

From 2017 to 2020, the main sources for Croatia's imports of printed paper or paperboard labels in value terms were Italy, accounting for 33.8% of imports, Germany with 13.4%, and Slovenia at 11.4%. These three countries together absorbed 58.6% of total import value.

Structure of product's imports in value by countries, 2017-2020

World map of product's imports to Croatia in value, 2017-2020