Market research

Citrus fruit jJams, marmalades, jellies, purees or pastes market in Denmark

Citrus fruit jJams, marmalades, jellies, purees or pastes market in Denmark

Release date: Mar 29, 2026

Submission: 15 minutes after payment

Research period: 2017-2025

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Earlier Report Observations

Between 2018 and 2022, the Danish market for citrus jams and marmalades experienced significant fluctuations in both volume and value. The market volume dropped from 1 203 tons to 1 030 tons in 2019 before recovering steadily to reach 1 334 tons by 2022. In parallel, the market's value fell to 3 007 thousand US dollars in 2019 but climbed back to 4 129 thousand US dollars in 2022, indicating periods of both contraction and growth in consumer demand.

A sharp decline occurred in 2023, with the market volume falling to 910 tons and value dropping to 3 506 thousand US dollars. However, a rebound followed in 2024, with volume rising to 969 tons and value increasing to 3 951 thousand US dollars. This recovery aligned with the implementation of updated EU breakfast directives, which introduced new composition rules requiring higher fruit content in marmalades and jellies. The regulatory change, aimed at harmonizing standards and enhancing consumer protection, prompted producers to adapt their recipes and labeling practices, influencing both production costs and market offerings.

Table of content

  1. 1. Disclaimer
  2. 2. Terms of use of the report
  3. 3. Product codes in the statistical classifications used in the report
  4. 4. Key Market Indicators and Trends
    1. 4.1. Key Market Indicators
      1. 4.1.1. In kind
        1. 4.1.1.1. Production, 2018-2024
        2. 4.1.1.2. Imports, 2018-2025
        3. 4.1.1.3. Exports, 2018-2025
        4. 4.1.1.4. Market size, 2018-2024
      2. 4.1.2. In value
        1. 4.1.2.1. Production, 2018-2024
        2. 4.1.2.2. Imports, 2018-2025
        3. 4.1.2.3. Exports, 2018-2025
        4. 4.1.2.4. Market size, 2018-2024
    2. 4.2. Market Trends and Factors
  5. 5. Production
    1. 5.1. Production in Denmark
      1. 5.1.1. In kind, 2018-2024, t
      2. 5.1.2. In value, 2018-2024, K $ US
    2. 5.2. Production in the EU, 2018-2024
      1. 5.2.1. In kind, 2018-2024, t
      2. 5.2.2. In value, 2018-2024, K $ US
  6. 6. Exports
    1. 6.1. Exports (Direct Data)
      1. 6.1.1. Exports - Total information
      2. 6.1.2. Exports in kind, t
        1. 6.1.2.1. Annual dynamics of product's exports from Denmark in kind, 2018-2025, t
        2. 6.1.2.2. Dynamics of product's exports in kind from Denmark by countries, 2018-2025, t
        3. 6.1.2.3. Structure of product's exports in kind by countries, 2018-2025
      3. 6.1.3. Exports in value, K $ US
        1. 6.1.3.1. Annual dynamics of product's exports from Denmark in value, 2018-2025, K $ US
        2. 6.1.3.2. Dynamics of product's exports in value from Denmark by countries, 2018-2025, K $ US
        3. 6.1.3.3. Structure of product's exports in value by countries, 2018-2025
      4. 6.1.4. Average price of product's exports, $ US/t
        1. 6.1.4.1. Annual dynamics of average price of product's exports from Denmark, 2018-2025, $ US/t
        2. 6.1.4.2. Dynamics of average price of product's exports from Denmark by countries, 2018-2025, $ US/t
    2. 6.2. Exports (Mirror Data)
      1. 6.2.1. Exports - Total information
      2. 6.2.2. Exports in kind, t
        1. 6.2.2.1. Annual dynamics of product's exports from Denmark in kind, 2018-2025, t
        2. 6.2.2.2. Dynamics of product's exports in kind from Denmark by countries, 2018-2025, t
        3. 6.2.2.3. Structure of product's exports in kind by countries, 2018-2025
      3. 6.2.3. Exports in value, K $ US
        1. 6.2.3.1. Annual dynamics of product's exports from Denmark in value, 2018-2025, K $ US
        2. 6.2.3.2. Dynamics of product's exports in value from Denmark by countries, 2018-2025, K $ US
        3. 6.2.3.3. Structure of product's exports in value by countries, 2018-2025
      4. 6.2.4. Average price of product's exports, $ US/t
        1. 6.2.4.1. Annual dynamics of average price of product's exports from Denmark, 2018-2025, $ US/t
        2. 6.2.4.2. Dynamics of average price of product's exports from Denmark by countries, 2018-2025, $ US/t
  7. 7. Imports
    1. 7.1. Imports (Direct Data)
      1. 7.1.1. Imports - Total information
      2. 7.1.2. Imports in kind, t
        1. 7.1.2.1. Annual dynamics of product's imports to Denmark in kind, 2018-2025, t
        2. 7.1.2.2. Dynamics of product's imports in kind to Denmark by countries, 2018-2025, t
        3. 7.1.2.3. Structure of product's imports in kind by countries, 2018-2025
      3. 7.1.3. Imports in value, K $ US
        1. 7.1.3.1. Annual dynamics of product's imports to Denmark in value, 2018-2025, K $ US
        2. 7.1.3.2. Dynamics of product's imports in value to Denmark by countries, 2018-2025, K $ US
        3. 7.1.3.3. Structure of product's imports in value by countries, 2018-2025
      4. 7.1.4. Average price of product's imports, $ US/t
        1. 7.1.4.1. Annual dynamics of average price of product's imports to Denmark, 2018-2025, $ US/t
        2. 7.1.4.2. Dynamics of average price of product's imports to Denmark by countries, 2018-2025, $ US/t
    2. 7.2. Imports (Mirror Data)
      1. 7.2.1. Imports - Total information
      2. 7.2.2. Imports in kind, t
        1. 7.2.2.1. Annual dynamics of product's imports to Denmark in kind, 2018-2025, t
        2. 7.2.2.2. Dynamics of product's imports in kind to Denmark by countries, 2018-2025, t
        3. 7.2.2.3. Structure of product's imports in kind by countries, 2018-2025
      3. 7.2.3. Imports in value, K $ US
        1. 7.2.3.1. Annual dynamics of product's imports to Denmark in value, 2018-2025, K $ US
        2. 7.2.3.2. Dynamics of product's imports in value to Denmark by countries, 2018-2025, K $ US
        3. 7.2.3.3. Structure of product's imports in value by countries, 2018-2025
      4. 7.2.4. Average price of product's imports, $ US/t
        1. 7.2.4.1. Annual dynamics of average price of product's imports to Denmark, 2018-2025, $ US/t
        2. 7.2.4.2. Dynamics of average price of product's imports to Denmark by countries, 2018-2025, $ US/t
  8. 8. Trade balance
    1. 8.1. Trade balance (Direct Data)
      1. 8.1.1. In kind, t
      2. 8.1.2. In value, K $ US
    2. 8.2. Trade balance (Mirror Data)
      1. 8.2.1. In kind, t
      2. 8.2.2. In value, K $ US
  9. 9. Top buying and selling countries, 2018-2025
    1. 9.1. Direct Data
      1. 9.1.1. Import in Value by Countries-buyers
      2. 9.1.2. Export in Value by Countries-suppliers
    2. 9.2. Mirror Data
      1. 9.2.1. Import in Value by Countries-buyers
      2. 9.2.2. Export in Value by Countries-suppliers

Production citrus fruit jJams, marmalades, jellies, purees or pastes in Denmark

In value, 2018-2021, K $ US

Denmark's production of citrus fruit jams, marmalades, jellies, purees, and pastes has increased for the second consecutive year. In 2021, output was valued at 6 397 thousand US dollars, marking a 1.0% rise compared to the previous year. However, looking at the broader period from 2018 to 2021, production decreased by 11.4%, which translates to an annualized decline of 3.9%. The lowest value was recorded in 2019 at 5 626 thousand US dollars, when production saw its largest drop of 22.1%. In contrast, the most significant increase occurred in 2020, with a 12.6% rise.

Annual dynamics of production in Denmark in value, 2018-2021, K $ US

Parameter201920202021CAGR
1Change from last year(22.1%)12.6%1.0%(3.9%)
Source: SHEV.io

In kind, 2018-2021, t

In 2021, Denmark produced 2 556 tonnes of citrus fruit jams, marmalades, jellies, purees, and pastes, representing a 1.5% decrease from 2020. Over the period from 2018 to 2021, production fell by 13.6%, with a compound annual growth rate (CAGR) of -4.7%. The lowest volume was in 2019 at 2 481 tonnes, which also saw the largest decline of 16.1%. The biggest increase happened in 2020, with a 4.5% growth.

Annual dynamics of production in Denmark in kind, 2018-2021, t

Parameter201920202021CAGR
1Change from last year(16.1%)4.5%(1.5%)(4.7%)
Source: SHEV.io

Exports citrus fruit jJams, marmalades, jellies, purees or pastes from Denmark

Exports in kind, t

After two years of decline, Denmark's exports of citrus fruit jams, marmalades, jellies, purees, and pastes have started to recover. In 2021, export volume reached 1 641 tonnes, showing a slight increase of 1.0% compared to 2020. However, from 2018 to 2021, exports decreased by 17.6%, with a CAGR of -6.3%. The lowest volume was recorded in 2020 at 1 625 tonnes, while the largest drop occurred in 2019, with a 16.6% decline.

Annual dynamics of product's exports from Denmark in kind, 2018-2021, t

Parameter201920202021CAGR
1Change from last year(16.6%)(2.1%)1.0%(6.3%)
Source: SHEV.io

From 2018 to 2021, three key markets—Germany, Sweden, and Japan—collectively accounted for 78.3% of Denmark's total exports of citrus fruit jams, marmalades, jellies, purees, and pastes in volume terms.

Structure of product's exports in kind by countries, 2018-2021

Source: SHEV.io

World map of product's exports from Denmark in kind, 2018-2021

Source: SHEV.io

Exports in value, K $ US

Denmark's exports of citrus fruit jams, marmalades, jellies, purees, and pastes have grown for the second year in a row. In 2021, exports were valued at 3 548 thousand US dollars, reflecting a 0.7% year-over-year increase. Despite this recent uptick, exports fell by 11.8% between 2018 and 2021, equivalent to an annualized decline of 4.1%. The lowest value was in 2019 at 3 433 thousand US dollars, when exports experienced their largest decrease of 14.7%. The most notable increase was in 2020, with a 2.7% rise.

Annual dynamics of product's exports from Denmark in value, 2018-2021, K $ US

Parameter201920202021CAGR
1Change from last year(14.7%)2.7%0.7%(4.1%)
Source: SHEV.io

Between 2018 and 2021, Sweden, Germany, and Japan were the leading destinations for Denmark's exports of citrus fruit jams, marmalades, jellies, purees, and pastes in value terms. Sweden accounted for 27.6% of exports, Germany for 27.2%, and Japan for 18.3%, together making up 73.1% of total export flows.

Structure of product's exports in value by countries, 2018-2021

Source: SHEV.io

World map of product's exports from Denmark in value, 2018-2021

Source: SHEV.io

Imports citrus fruit jJams, marmalades, jellies, purees or pastes to Denmark

Imports in kind, t

Following two years of decline, Denmark's imports of citrus fruit jams, marmalades, jellies, purees, and pastes have rebounded. In 2021, import volume stood at 254 tonnes, representing a dramatic 36.1% increase compared to the previous year. Over the period from 2018 to 2021, imports grew by 6.4%, with a CAGR of 2.1%. The lowest volume was in 2020 at 186 tonnes, while the largest decrease occurred in 2019, with an 11.8% drop.

Annual dynamics of product's imports to Denmark in kind, 2018-2021, t

Parameter201920202021CAGR
1Change from last year(11.8%)(11.3%)36.1%2.1%
Source: SHEV.io

From 2018 to 2021, Sweden, the United Kingdom, and Germany were the primary sources for Denmark's imports of citrus fruit jams, marmalades, jellies, purees, and pastes in volume terms. Sweden contributed 43.2% of imports, the United Kingdom 29.7%, and Germany 14.8%, collectively accounting for 87.8% of total import flows.

Structure of product's imports in kind by countries, 2018-2021

Source: SHEV.io

World map of product's imports to Denmark in kind, 2018-2021

Source: SHEV.io

Imports in value, K $ US

After two years of contraction, Denmark's imports of citrus fruit jams, marmalades, jellies, purees, and pastes have turned upward. In 2021, imports were valued at 963 thousand US dollars, showing a solid 18.8% year-over-year gain. Between 2018 and 2021, imports increased by 2.7%, equating to an annualized growth rate of 0.9%. The lowest value was recorded in 2020 at 811 thousand US dollars, with the largest decline in 2019 at 13.0%.

Annual dynamics of product's imports to Denmark in value, 2018-2021, K $ US

Parameter201920202021CAGR
1Change from last year(13.0%)(0.5%)18.8%0.9%
Source: SHEV.io

During 2018–2021, Sweden, the United Kingdom, and France formed the main group of destinations for Denmark's imports of citrus fruit jams, marmalades, jellies, purees, and pastes in value terms. Sweden accounted for 38.7% of imports, the United Kingdom for 35.7%, and France for 11.1%, together representing 85.5% of total import flows.

Structure of product's imports in value by countries, 2018-2021

Source: SHEV.io

World map of product's imports to Denmark in value, 2018-2021

Source: SHEV.io

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