Market research

Cauliflowers and broccoli market in ASEAN

Release date: Mar 27, 2026

Submission: 15 minutes after payment

Research period: 2017-2025

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"ASEAN" region includes following countries:

Brunei Darussalam

Vietnam

Indonesia

Cambodia

Laos

Malaysia

Myanmar

Singapore

Thailand

the Philippines

Earlier Report Observations

The market volume for fresh or chilled cauliflowers and broccoli in ASEAN showed a recovery and stabilization pattern from 2018 to 2023. After a minor contraction to 433 thousand tons in 2019, consumption expanded sharply to 505 thousand tons in 2020 and remained at a plateau of 518-519 thousand tons through 2023, indicating a period of consolidated growth.

Market value displayed more pronounced swings, falling to $701 million in 2019 before surging to $914 million in 2020. Following a dip in 2021 and 2022, the market's worth rebounded strongly to exceed $1 billion in 2023. This volatility aligns with reports of persistent price instability for fresh broccoli and cauliflower in key markets like the Philippines and globally during the latter part of the period.

Broader regional trends underpinned this activity, including increasing consumer health awareness and the rapid growth of modern distribution channels, which supported steady demand. The market structure is influenced by major international agricultural firms, while the production and consumption dominance of China and India within Asia-Pacific continues to shape regional supply and price dynamics.

Table of content

1. Disclaimer
2. Terms of use of the report
3. Product codes in the statistical classifications used in the report
4. Key Market Indicators and Trends
1. 4.1. Key Market Indicators
  1. 4.1.1. In kind
    1. 4.1.1.1. Production, 2018-2023
    2. 4.1.1.2. Imports, 2018-2024
    3. 4.1.1.3. Exports, 2018-2024
    4. 4.1.1.4. Market size, 2018-2023
  2. 4.1.2. In value
    1. 4.1.2.1. Production, 2018-2023
    2. 4.1.2.2. Imports, 2018-2024
    3. 4.1.2.3. Exports, 2018-2024
    4. 4.1.2.4. Market size, 2018-2023
2. 4.2. Market Trends and Factors
5. Production
1. 5.1. Production in ASEAN
  1. 5.1.1. Annual dynamics of production in ASEAN in kind, 2018-2023, K t
2. 5.2. Global production by Country, 2018-2023
  1. 5.2.1. Annual dynamics of production by macroregions in kind, 2018-2023, K t
  2. 5.2.2. Dynamics of production structure by macroregions in kind, 2018-2023
  3. 5.2.3. Annual dynamics of production by country in kind, 2018-2023, K t
  4. 5.2.4. Structure of production by countries in kind, 2018-2023
  5. 5.2.5. Dynamics of peoduction structure by countries in kind, 2018-2023
6. Imports
1. 6.1. Imports (Direct Data*)
  1. 6.1.1. Imports - Total information
  2. 6.1.2. Imports in kind, K t
    1. 6.1.2.1. Annual dynamics of product's imports to Brunei Darussalam in kind, 2018-2024, K t
    2. 6.1.2.2. Dynamics of product's imports in kind to Brunei Darussalam by countries, 2018-2024, K t
    3. 6.1.2.3. Structure of product's imports in kind by countries, 2018-2024
  3. 6.1.3. Imports in value, M $ US
    1. 6.1.3.1. Annual dynamics of product's imports to Brunei Darussalam in value, 2018-2024, M $ US
    2. 6.1.3.2. Dynamics of product's imports in value to Brunei Darussalam by countries, 2018-2024, M $ US
    3. 6.1.3.3. Structure of product's imports in value by countries, 2018-2024
  4. 6.1.4. Average price of product's imports, $ US/t
    1. 6.1.4.1. Annual dynamics of average price of product's imports to Brunei Darussalam, 2018-2024, $ US/t
    2. 6.1.4.2. Dynamics of average price of product's imports to Brunei Darussalam by countries, 2018-2024, $ US/t
2. 6.2. Imports (Mirror Data)
  1. 6.2.1. Imports - Total information
  2. 6.2.2. Imports in kind, K t
    1. 6.2.2.1. Annual dynamics of product's imports to Brunei Darussalam in kind, 2018-2024, K t
    2. 6.2.2.2. Dynamics of product's imports in kind to Brunei Darussalam by countries, 2018-2024, K t
    3. 6.2.2.3. Structure of product's imports in kind by countries, 2018-2024
  3. 6.2.3. Imports in value, M $ US
    1. 6.2.3.1. Annual dynamics of product's imports to Brunei Darussalam in value, 2018-2024, M $ US
    2. 6.2.3.2. Dynamics of product's imports in value to Brunei Darussalam by countries, 2018-2024, M $ US
    3. 6.2.3.3. Structure of product's imports in value by countries, 2018-2024
  4. 6.2.4. Average price of product's imports, $ US/t
    1. 6.2.4.1. Annual dynamics of average price of product's imports to Brunei Darussalam, 2018-2024, $ US/t
    2. 6.2.4.2. Dynamics of average price of product's imports to Brunei Darussalam by countries, 2018-2024, $ US/t
7. Exports
1. 7.1. Exports (Direct Data*)
  1. 7.1.1. Exports - Total information
  2. 7.1.2. Exports in kind, K t
    1. 7.1.2.1. Annual dynamics of product's exports from Brunei Darussalam in kind, 2018-2024, K t
    2. 7.1.2.2. Dynamics of product's exports in kind from Brunei Darussalam by countries, 2018-2024, K t
    3. 7.1.2.3. Structure of product's exports in kind by countries, 2018-2024
  3. 7.1.3. Exports in value, M $ US
    1. 7.1.3.1. Annual dynamics of product's exports from Brunei Darussalam in value, 2018-2024, M $ US
    2. 7.1.3.2. Dynamics of product's exports in value from Brunei Darussalam by countries, 2018-2024, M $ US
    3. 7.1.3.3. Structure of product's exports in value by countries, 2018-2024
  4. 7.1.4. Average price of product's exports, $ US/t
    1. 7.1.4.1. Annual dynamics of average price of product's exports from Brunei Darussalam, 2018-2024, $ US/t
    2. 7.1.4.2. Dynamics of average price of product's exports from Brunei Darussalam by countries, 2018-2024, $ US/t
2. 7.2. Exports (Mirror Data)
  1. 7.2.1. Exports - Total information
  2. 7.2.2. Exports in kind, K t
    1. 7.2.2.1. Annual dynamics of product's exports from Brunei Darussalam in kind, 2018-2024, K t
    2. 7.2.2.2. Dynamics of product's exports in kind from Brunei Darussalam by countries, 2018-2024, K t
    3. 7.2.2.3. Structure of product's exports in kind by countries, 2018-2024
  3. 7.2.3. Exports in value, M $ US
    1. 7.2.3.1. Annual dynamics of product's exports from Brunei Darussalam in value, 2018-2024, M $ US
    2. 7.2.3.2. Dynamics of product's exports in value from Brunei Darussalam by countries, 2018-2024, M $ US
    3. 7.2.3.3. Structure of product's exports in value by countries, 2018-2024
  4. 7.2.4. Average price of product's exports, $ US/t
    1. 7.2.4.1. Annual dynamics of average price of product's exports from Brunei Darussalam, 2018-2024, $ US/t
    2. 7.2.4.2. Dynamics of average price of product's exports from Brunei Darussalam by countries, 2018-2024, $ US/t
8. Trade balance
1. 8.1. Trade balance (Direct Data)
  1. 8.1.1. In kind, K t
  2. 8.1.2. In value, M $ US
2. 8.2. Trade balance (Mirror Data)
  1. 8.2.1. In kind, K t
  2. 8.2.2. In value, M $ US
9. Top buying and selling countries, 2018-2024
1. 9.1. Direct Data
  1. 9.1.1. Import in Value by Countries-buyers
  2. 9.1.2. Export in Value by Countries-suppliers
2. 9.2. Mirror Data
  1. 9.2.1. Import in Value by Countries-buyers
  2. 9.2.2. Export in Value by Countries-suppliers

Production cauliflowers and broccoli in ASEAN

In kind, 2017-2020, K t

Top producers of cauliflowers and broccoli, 2017-2020

Source: SHEV.io

World map of production of cauliflowers and broccoli, 2017-2020

Source: SHEV.io

ASEAN's production of cauliflowers and broccoli has grown for the third year in a row. In 2020, the region produced 389.8 thousand tonnes, marking a significant 10.3% increase from the previous year. Looking at the period from 2017 to 2020, production rose by 21.8%, which translates to an average annual growth rate of 6.8%.

Annual dynamics of production in ASEAN in kind, 2017-2020, K t

Parameter		2018	2019	2020	CAGR
1	Change from last year	0.3%	10.2%	10.3%	6.8%

Source: SHEV.io

In value, 2017-2020, M $ US

ASEAN's production of cauliflowers and broccoli has continued to expand for the third consecutive year. In 2020, the output was valued at 570.5 million US dollars, showing a sharp 26.9% rise compared to 2019. From 2017 to 2020, production value increased by 50.1%, averaging an annual growth rate of 14.5%.

Annual dynamics of production in ASEAN in value, 2017-2020, M $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	1.9%	16.0%	26.9%	14.5%

Source: SHEV.io

Exports cauliflowers and broccoli from ASEAN

Exports in kind, K t

The market experienced notable volatility during the observed period. Exports hit their lowest point in 2018 at 4.0 thousand tonnes, with a 25.7% decline that year. In 2019, exports surged by 83.4%, reaching a higher level. By 2020, ASEAN exported 8.2 thousand tonnes of cauliflowers and broccoli, a strong 12.8% increase from 2019. Overall, exports fluctuated by a factor of 2.1 between the peak in 2020 and the trough in 2018.

Annual dynamics of product's exports from ASEAN in kind, 2017-2020, K t

Parameter		2018	2019	2020	CAGR
1	Change from last year	(25.7%)	83.4%	12.8%	15.4%

Source: SHEV.io

From 2017 to 2020, the majority of ASEAN's exports of cauliflowers and broccoli in volume terms went to Asia, not elsewhere specified, which accounted for 68.8% of total exports.

Structure of product's exports in kind by countries, 2017-2020

Source: SHEV.io

World map of product's exports from ASEAN in kind, 2017-2020

Source: SHEV.io

Exports in value, M $ US

Market performance showed clear fluctuations over this period. Export values dropped to a minimum in 2018 at 4.8 million US dollars, with a 24.5% decrease that year. In 2019, values rebounded sharply, increasing by 93.2%. By 2020, export volumes from ASEAN totaled 12.0 million US dollars, up 29.8% year-over-year. The overall shift from the low in 2018 to the high in 2020 represented a 2.5-fold change.

Annual dynamics of product's exports from ASEAN in value, 2017-2020, M $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	(24.5%)	93.2%	29.8%	23.7%

Source: SHEV.io

Between 2017 and 2020, Asia, not elsewhere specified, led the country structure of ASEAN's exports in value terms, capturing 68.9% of total flows.

Structure of product's exports in value by countries, 2017-2020

Source: SHEV.io

World map of product's exports from ASEAN in value, 2017-2020

Source: SHEV.io

Imports cauliflowers and broccoli to ASEAN

Imports in kind, K t

After a two-year decline, ASEAN's imports of cauliflowers and broccoli rebounded in 2020. The lowest point was in 2019, with imports at 87.0 thousand tonnes, down 29.3% from the previous year. In 2020, import volume rose to 123.5 thousand tonnes, a 42.0% increase compared to 2019.

Annual dynamics of product's imports to ASEAN in kind, 2017-2020, K t

Parameter		2018	2019	2020	CAGR
1	Change from last year	(0.6%)	(29.3%)	42.0%	(0.1%)

Source: SHEV.io

Throughout 2017 to 2020, China was the primary partner for ASEAN's imports of cauliflowers and broccoli in volume terms, making up 91.4% of total imports.

Structure of product's imports in kind by countries, 2017-2020

Source: SHEV.io

World map of product's imports to ASEAN in kind, 2017-2020

Source: SHEV.io

Imports in value, M $ US

ASEAN's imports of cauliflowers and broccoli totaled 136.1 million US dollars in 2020, reflecting a sharp 29.6% uptick from 2019. The lowest value was recorded in 2019 at 105.1 million US dollars, with a 17.4% decline that year. Over the 2017-2020 period, imports grew by 15.6%, averaging an annual compound growth rate of 4.9%.

Annual dynamics of product's imports to ASEAN in value, 2017-2020, M $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	8.0%	(17.4%)	29.6%	4.9%

Source: SHEV.io

From 2017 to 2020, China dominated ASEAN's imports in value terms, accounting for 83.8% of total flows, while the remainder was distributed among various smaller destinations.

Structure of product's imports in value by countries, 2017-2020

Source: SHEV.io

World map of product's imports to ASEAN in value, 2017-2020

Source: SHEV.io