Bread, pastry, cakes, biscuits and bakers’ wares market in Finland

Earlier Report Observations

From 2018, declining demand for domestic bakery products, partially replaced by imports, coupled with weakened consumer purchasing power and heightened price competition, contributed to a 3.4% drop in market volume to 311 thousand tonnes in 2019. Market value, however, rose by 2.8% to 1 149 million USD, suggesting price adjustments or a shift in product mix. In 2020, market volume stabilized near 311 thousand tonnes, while value saw a slight 0.6% decrease to 1 142 million USD.

Market volume recovered in 2021, growing by 4.2% to 324 thousand tonnes, with value increasing by 6.4% to 1 215 million USD. Growth in volume continued strongly into 2022, rising by 7.0% to 347 thousand tonnes, while market value saw a more modest 0.8% gain to 1 225 million USD.

In 2023, marketing trends emphasizing strategic creativity, efficiency, and the adoption of artificial intelligence supported a significant 14.7% surge in market value to 1 405 million USD, alongside a 1.0% volume increase to 351 thousand tonnes. The following year, the bankruptcy of Mikon Leipä and Linkosuo's cessation of specific bread production lines altered market structure, as the industry continued to grapple with falling demand for domestic products, intense price competition, and the growth of alternative products. These factors contributed to a marked slowdown, with market value growing by only 0.9% to 1 417 million USD in 2024.

Production bread, pastry, cakes, biscuits and bakers’ wares in Finland

In value, 2017-2020, M $ US

In 2019, Finland's output of bread, pastry, cakes, biscuits, and bakers' wares reached its peak value at 935.4 million US dollars. This was followed by a slight decline to 919.6 million US dollars in 2020, representing a 1.7% decrease from the previous year. The lowest value in the period was recorded in 2018 at 908.6 million US dollars. The most significant annual change was a 3.0% increase in 2019, while the largest drop occurred in 2018 with a 2.6% decrease.

Annual dynamics of production in Finland in value, 2017-2020, M $ US

In kind, 2017-2020, K t

Between 2017 and 2020, Finland ranked as the 20th largest global producer of bread, pastry, cakes, biscuits, and bakers' wares by volume, positioning it among the world's leading producers in this category.

Top producers of bread, pastry, cakes, biscuits and bakers’ wares, 2017-2020

World map of production of bread, pastry, cakes, biscuits and bakers’ wares, 2017-2020

In 2020, Finland produced 247.9 thousand tons of bread, pastry, cakes, biscuits, and bakers' wares, marking a 2.5% decrease from the previous year. Over the 2017-2020 period, production declined by 8.2%, with a compound annual growth rate of -2.8%. The most substantial annual decrease was 7.7% in 2018, while 2019 saw a modest recovery with a 1.9% increase.

Annual dynamics of production in Finland in kind, 2017-2020, K t

Exports bread, pastry, cakes, biscuits and bakers’ wares from Finland

Exports in kind, t

Export volumes of bread, pastry, cakes, biscuits, and bakers' wares from Finland demonstrated notable volatility during the observed period. In 2019, exports hit their lowest point at 18 095 tons, but surged to 34 537 tons in 2020—a remarkable 90.9% increase year-over-year. This represents a 1.9-fold difference between the low in 2019 and the high in 2020. The most significant annual decline occurred in 2019 with a 24.6% drop.

Annual dynamics of product's exports from Finland in kind, 2017-2020, t

From 2017 to 2020, Sweden, Germany, and Russia were Finland's primary export markets for bread, pastry, cakes, biscuits, and bakers' wares by volume. Sweden accounted for 38.9% of exports, Germany for 12.4%, and Russia for 11.6%. Together, these three countries represented 62.9% of Finland's total exports in this category.

Structure of product's exports in kind by countries, 2017-2020

World map of product's exports from Finland in kind, 2017-2020

Exports in value, M $ US

Finland's export value of bread, pastry, cakes, biscuits, and bakers' wares reached 77.7 million US dollars in 2020, reflecting a 5.9% increase from 2019. Over the 2017-2020 period, exports grew by 8.5%, with a compound annual growth rate of 2.8%. The only annual decline during this timeframe was a modest 0.6% decrease in 2019.

Annual dynamics of product's exports from Finland in value, 2017-2020, M $ US

In value terms, Sweden, Germany, and Russia formed Finland's key export partners for bread, pastry, cakes, biscuits, and bakers' wares from 2017 to 2020. Sweden represented 30.7% of export value, Germany 13.5%, and Russia 13.1%. Collectively, these three markets accounted for 57.3% of Finland's total export value in this sector.

Structure of product's exports in value by countries, 2017-2020

World map of product's exports from Finland in value, 2017-2020

Imports bread, pastry, cakes, biscuits and bakers’ wares to Finland

Imports in kind, t

Finland's imports of bread, pastry, cakes, biscuits, and bakers' wares reached their lowest point in 2019 at 75 380 tons, but rebounded significantly to 103 000 tons in 2020—a substantial 29.9% increase from the previous year. Over the 2017-2020 period, imports grew by 3.9%, equating to an annualized rate of 1.3%. The most pronounced annual decline was a 22.2% decrease in 2019.

Annual dynamics of product's imports to Finland in kind, 2017-2020, t

From 2017 to 2020, Germany, Sweden, and Estonia were Finland's main sources of imports for bread, pastry, cakes, biscuits, and bakers' wares by volume. Germany supplied 26.1% of imports, Sweden 23.5%, and Estonia 14.1%. Together, these three countries represented 63.7% of Finland's total import volume in this category.

Structure of product's imports in kind by countries, 2017-2020

World map of product's imports to Finland in kind, 2017-2020

Imports in value, M $ US

Finland's import value of bread, pastry, cakes, biscuits, and bakers' wares continued its upward trend for the third consecutive year, reaching 299.8 million US dollars in 2020—a 4.3% increase from the previous year. Over the 2017-2020 period, imports grew by 14.9%, with a compound annual growth rate of 4.7%.

Annual dynamics of product's imports to Finland in value, 2017-2020, M $ US

In value terms, Germany, Sweden, and Estonia remained Finland's primary import sources for bread, pastry, cakes, biscuits, and bakers' wares from 2017 to 2020. Germany accounted for 26.5% of import value, Sweden for 25.6%, and Estonia for 8.9%. Collectively, these three countries represented 61.1% of Finland's total import value in this sector.

Structure of product's imports in value by countries, 2017-2020

World map of product's imports to Finland in value, 2017-2020