Woven textile floor coverings market in the Netherlands

Earlier Report Observations

The market for woven textile floor coverings in the Netherlands saw a contraction in 2019, with market size falling to US$33.9 million from US$36.4 million the previous year. This decline coincided with increased competition from vinyl/PVC and laminate flooring, which gained market share at the expense of textile floor coverings. The trend reversed sharply in 2020 as the COVID-19 pandemic spurred consumer interest in home improvements, driving market size up to US$41.3 million. This growth was reinforced by a surge in online searches for rugs, particularly in green tones, indicating heightened demand.

Market expansion continued into 2021, reaching US$47.2 million, supported by the industry's adaptation to hybrid trade fairs that improved market access and networking. From 2022 onward, regulatory changes took center stage with the introduction of Extended Producer Responsibility (UPV) for textiles, making producers responsible for recycling and reuse of floor coverings. This regulation, enforced from 2023, prompted manufacturers to invest in circular solutions. Concurrently, product innovation accelerated, with growth in woven vinyl flooring and strategic acquisitions like Hillfloor Group's takeover of LEOXX and Prints van Oranje in 2023 strengthening the supply base.

Consumer behavior remained price-conscious due to high inflation, influencing purchasing decisions throughout the period. The market also witnessed a shift towards sustainable and durable options, driven by both regulatory pressure and changing preferences, with woven vinyl emerging as a popular alternative. These factors collectively shaped the market's evolution toward greater circularity and innovation.

Production woven textile floor coverings in the Netherlands

In value, 2018-2021, K $ US

The Netherlands has seen its production of woven textile floor coverings grow for the second consecutive year. In 2021, output reached 16 153 thousand US dollars, marking a 12.3% increase from the previous year. Over the period from 2018 to 2021, production rose by 5.9%, with an average annual growth rate of 1.9%. The lowest value was recorded in 2019 at 13 976 thousand US dollars, which also saw the largest decline of 8.4%.

Annual dynamics of production in the Netherlands in value, 2018-2021, K $ US

In kind, 2018-2021, K m²

The Netherlands has experienced a third consecutive year of growth in the production volume of woven textile floor coverings. In 2021, production amounted to 1 181 thousand square meters, representing a significant 64.3% increase compared to the previous year. From 2018 to 2021, production surged by 70.7%, translating to an annualized growth rate of 19.5%.

Annual dynamics of production in the Netherlands in kind, 2018-2021, K m²

Exports woven textile floor coverings from the Netherlands

Exports in kind, K m²

In 2021, exports of woven textile floor coverings from the Netherlands reached 7 169 thousand square meters, showing a sharp increase of 50.0% from the previous year. Between 2018 and 2021, exports grew by 65.2%, with an annualized rate of 18.2%. The largest decline occurred in 2020, with a drop of 12.9%.

Annual dynamics of product's exports from the Netherlands in kind, 2018-2021, K m²

From 2018 to 2021, Germany, Belgium, and the United States were the primary destinations for the Netherlands' exports of woven textile floor coverings in volume terms. Germany accounted for 24.8% of exports, Belgium for 17.9%, and the United States for 9.8%, together making up 52.5% of total exports.

Structure of product's exports in kind by countries, 2018-2021

World map of product's exports from the Netherlands in kind, 2018-2021

Exports in value, M $ US

In 2021, the Netherlands' exports of woven textile floor coverings totaled 97.2 million US dollars, reflecting a substantial 68.6% rise compared to the previous year. Over the period from 2018 to 2021, exports increased by 41.9%, with an average annual growth rate of 12.4%. The lowest value was recorded in 2020 at 57.6 million US dollars, which also experienced the largest decline of 25.8%.

Annual dynamics of product's exports from the Netherlands in value, 2018-2021, M $ US

Between 2018 and 2021, Germany, the United States, and Belgium were the main destinations for the Netherlands' exports of woven textile floor coverings in value terms. Germany contributed 21.5% of exports, the United States 15.9%, and Belgium 13.6%, collectively accounting for 51.0% of total export flows.

Structure of product's exports in value by countries, 2018-2021

World map of product's exports from the Netherlands in value, 2018-2021

Imports woven textile floor coverings to the Netherlands

Imports in kind, K m²

The Netherlands has seen imports of woven textile floor coverings rise for the third consecutive year. In 2021, import volume stood at 14 145 thousand square meters, equivalent to a 44.7% gain from the previous year. From 2018 to 2021, imports increased by 62.4%, with an annualized growth rate of 17.5%.

Annual dynamics of product's imports to the Netherlands in kind, 2018-2021, K m²

Throughout 2018 to 2021, Belgium, India, and Germany were the key sources for the Netherlands' imports of woven textile floor coverings in volume terms. Belgium made up 22.2% of imports, India 20.2%, and Germany 14.5%, together representing 56.9% of total import flows.

Structure of product's imports in kind by countries, 2018-2021

World map of product's imports to the Netherlands in kind, 2018-2021

Imports in value, M $ US

In 2021, the Netherlands' imports of woven textile floor coverings amounted to 128.2 million US dollars, up by 51.6% from the previous year. Over the period from 2018 to 2021, imports grew by 43.1%, with an average annual growth rate of 12.7%. The minimum value was recorded in 2020 at 84.6 million US dollars, which also saw the largest decline of 13.4%.

Annual dynamics of product's imports to the Netherlands in value, 2018-2021, M $ US

From 2018 to 2021, Belgium, India, and Germany formed the main group of sources for the Netherlands' imports of woven textile floor coverings in value terms. Belgium accounted for 29.9% of imports, India for 19.5%, and Germany for 11.2%, with a combined share of 60.6% of total import flows.

Structure of product's imports in value by countries, 2018-2021

World map of product's imports to the Netherlands in value, 2018-2021