Woven textile floor coverings market in Hungary

Earlier Report Observations

The Hungarian market for woven textile floor coverings showed initial stability in physical volume, around 1.69 million m² in 2018 and 2019, influenced by trendsetting exhibitions like DOMOTEX and ongoing technical innovations from companies such as Mapei. However, market volume contracted sharply to 1.44 million m² in 2020, a decline that reset market conditions.

A pronounced shift toward higher-value products emerged from 2021, driving the market value up by 25% to $13.0 million despite a slight volume dip, fueled by growing demand for sustainable materials like bamboo and cork and faster installation solutions in construction. This premiumization continued into 2022, with volume recovering to 1.62 million m² and value reaching $14.4 million, supported by increased consumer interest in laminate and cork floors and the expanding influence of global players following Mohawk Industries' major acquisition.

After a dip in both volume and value in 2023, the market rebounded strongly in 2024, with value surging 22% to $15.4 million. This late-period growth was propelled by tightening EU regulations on textile waste and sustainable production, which spurred innovation and a sustained consumer preference for eco-friendly and premium floor covering options.

Production woven textile floor coverings in Hungary

In value, 2018-2021, K $ US

Hungary's woven textile floor coverings production increased for the second consecutive year. In 2021, output was valued at 3 748 thousand US dollars, marking a sharp rise of 33.6% from the previous year. Over the period from 2018 to 2021, production grew by 17.4%, with a compound annual growth rate of 5.5%. The lowest value was recorded in 2019 at 2 768 thousand US dollars, which also saw the largest decline of 13.3%.

Annual dynamics of production in Hungary in value, 2018-2021, K $ US

In kind, 2018-2021, K m²

After a two-year decline, Hungary's woven textile floor coverings production rebounded. In 2021, 224.5 thousand square meters were produced, representing a significant increase of 53.9% compared to 2020. Between 2018 and 2021, production rose by 33.2%, equating to an annualized growth rate of 10.0%. The lowest output was recorded in 2020 at 145.9 thousand square meters, while the largest decline occurred in 2019 with an 11.6% drop.

Annual dynamics of production in Hungary in kind, 2018-2021, K m²

Exports woven textile floor coverings from Hungary

Exports in kind, K m²

In 2021, woven textile floor coverings exports from Hungary reached 445 thousand square meters, showing a strong uptick of 25.0% compared to 2020. Between 2018 and 2021, exports increased by 30.1%, with an annualized growth rate of 9.2%. The largest decline was recorded in 2020 at 4.0%.

Annual dynamics of product's exports from Hungary in kind, 2018-2021, K m²

From 2018 to 2021, the leading destinations for Hungary's woven textile floor coverings exports in kind were Austria, accounting for 34.6% of exports, Germany with 29.0%, and Romania at 23.7%. Together, these three countries represented 87.4% of total export flows.

Structure of product's exports in kind by countries, 2018-2021

World map of product's exports from Hungary in kind, 2018-2021

Exports in value, K $ US

After a two-year decrease, Hungary's woven textile floor coverings exports in value terms increased. In 2021, exports amounted to 7 141 thousand US dollars, reflecting a moderate rise of 9.8% compared to the previous year. Over the period from 2018 to 2021, exports grew by 4.1%, with a compound annual growth rate of 1.3%. The lowest value was recorded in 2020 at 6 501 thousand US dollars, while the largest decline occurred in 2019 with a 3.0% drop.

Annual dynamics of product's exports from Hungary in value, 2018-2021, K $ US

From 2018 to 2021, Germany, Romania, and Austria formed the main cluster of markets for Hungary's woven textile floor coverings exports in value terms. Germany accounted for 36.4% of exports, Romania for 31.4%, and Austria for 17.4%, with their combined share reaching 85.1% of total flows.

Structure of product's exports in value by countries, 2018-2021

World map of product's exports from Hungary in value, 2018-2021

Imports woven textile floor coverings to Hungary

Imports in kind, K m²

In 2021, cross-border shipments of woven textile floor coverings to Hungary totaled 1 651 thousand square meters, showing no significant change compared to the previous year. Between 2018 and 2021, imports decreased by 11.2%, equating to an annualized decline of 3.9%. The highest value was recorded in 2019 at 1 913 thousand square meters, which also saw the largest increase of 2.8%. The largest decline occurred in 2020 with a 13.6% drop.

Annual dynamics of product's imports to Hungary in kind, 2018-2021, K m²

Over the period from 2018 to 2021, Turkey, Poland, and Germany were the top suppliers of woven textile floor coverings to Hungary in kind. Turkey accounted for 41.7% of imports, Poland for 19.1%, and Germany for 9.6%, with their combined share reaching 70.4% of total imports.

Structure of product's imports in kind by countries, 2018-2021

World map of product's imports to Hungary in kind, 2018-2021

Imports in value, K $ US

After a two-year decrease, Hungary's imports of woven textile floor coverings in value terms increased. In 2021, imports totaled 16 467 thousand US dollars, representing a 16.7% rise compared to the previous year. The lowest value was recorded in 2020 at 14 091 thousand US dollars, which also saw the largest decline of 11.1%.

Annual dynamics of product's imports to Hungary in value, 2018-2021, K $ US

From 2018 to 2021, Turkey, Poland, and Germany were the principal sources for Hungary's woven textile floor coverings imports in value terms. Turkey accounted for 31.5% of imports, Poland for 18.0%, and Germany for 17.1%, jointly making up 66.5% of total flows.

Structure of product's imports in value by countries, 2018-2021

World map of product's imports to Hungary in value, 2018-2021