Women's woven blouses and shirts market in Finland

Earlier Report Observations

The market for women's woven blouses and shirts in Finland contracted significantly between 2018 and 2024, with its value falling from 38.2 million dollars to 20.5 million dollars. The steepest declines occurred in 2020 and 2021, followed by a temporary rebound in 2022. However, this recovery proved short-lived as the market volume shrank again over the next two years.

By the end of the period, consumer preferences had shifted decisively toward practicality, durability, and sustainable fashion. The growing popularity of other apparel categories, such as sandals, shoulder bags, and cargo pants, diverted spending away from blouses and shirts. Although global fashion trends like floral prints and puff sleeves were present, they could not offset the overall decline in demand for this specific product group.

Production women's woven blouses and shirts in Finland

In value, 2017-2020, K $ US

Finland's production of women's woven blouses and shirts has declined for the second year in a row. In 2020, output was valued at 220.2 K $ US, which represents a 33.7% decrease from the previous year. From 2017 to 2020, production fell by 43.6%, averaging an annual decline of 17.4%. The highest value was recorded in 2018 at 414.0 K $ US, with the largest increase that year of 6.0%.

Annual dynamics of production in Finland in value, 2017-2020, K $ US

In kind, 2017-2020, unit

Finland's production of women's woven blouses and shirts has decreased for the second consecutive year. In 2020, 3 821 units were produced, marking a sharp contraction of 37.8% compared to 2019. Over the period from 2017 to 2020, production dropped by 46.9%, with a compound annual growth rate of -19.0%. The peak was in 2018 with 7 447 units, and the largest increase that year was 3.5%.

Annual dynamics of production in Finland in kind, 2017-2020, unit

Exports women's woven blouses and shirts from Finland

Exports in kind, K unit

The market exhibited volatility during the observed period. Exports reached their lowest point in 2019 at 45 K units and peaked in 2018 at 351 K units, resulting in a 7.7-fold difference between these years. In 2020, exports totaled 285 K units, showing a dramatic rise of 529.2% from the previous year. The largest decline occurred in 2019, falling by 87.1%.

Annual dynamics of product's exports from Finland in kind, 2017-2020, K unit

From 2017 to 2020, Sweden, Estonia, and the Netherlands were the main markets for Finland's exports of women's woven blouses and shirts in kind. Sweden accounted for 39.3% of exports, Estonia for 14.1%, and the Netherlands for 10.1%, together representing 63.5% of total flows.

Structure of product's exports in kind by countries, 2017-2020

World map of product's exports from Finland in kind, 2017-2020

Exports in value, K $ US

Finland's exports of women's woven blouses and shirts have declined for the second year in a row. In 2020, exports amounted to 6 893 K $ US, indicating a moderate decline of 9.6% from 2019. Between 2017 and 2020, exports decreased by 28.6%, averaging an annual drop of 10.6%. The highest value was in 2018 at 9 863 K $ US, with the largest decline in 2019 of 22.7% and the largest increase in 2018 of 2.2%.

Annual dynamics of product's exports from Finland in value, 2017-2020, K $ US

From 2017 to 2020, Sweden, Estonia, and the Netherlands continued to be the main buyers of women's woven blouses and shirts from Finland in value terms. Sweden made up 45.9% of exports, Estonia 9.8%, and the Netherlands 6.5%, jointly forming 62.1% of total exports.

Structure of product's exports in value by countries, 2017-2020

World map of product's exports from Finland in value, 2017-2020

Imports women's woven blouses and shirts to Finland

Imports in kind, K unit

The data shows irregular changes, pointing to a volatile market environment. Imports hit their lowest point in 2019 at 190 K units and peaked in 2018 at 4 015 K units, with a 21-fold difference between these years. In 2020, imports reached 2 873 K units, showing a steep increase of 1,415.0% from the previous year. The largest decline was in 2019, falling by 95.3%.

Annual dynamics of product's imports to Finland in kind, 2017-2020, K unit

Throughout 2017–2020, China, India, and Bangladesh were the key sources for Finland's imports of women's woven blouses and shirts in kind. China accounted for 29.7% of imports, India for 16.2%, and Bangladesh for 14.5%, together taking 60.4% of total flows.

Structure of product's imports in kind by countries, 2017-2020

World map of product's imports to Finland in kind, 2017-2020

Imports in value, K $ US

Finland's imports of women's woven blouses and shirts have declined for the second consecutive year. In 2020, import volume reached 32 340 K $ US, amounting to a solid contraction of 22.1% compared to 2019. Between 2017 and 2020, imports decreased by 27.1%, averaging an annual decline of 10.0%. The maximum value was recorded in 2018 at 47 616 K $ US, with the largest increase that year of 7.3%.

Annual dynamics of product's imports to Finland in value, 2017-2020, K $ US

In 2017–2020, China, India, and Turkey formed the main cluster of markets for Finland's imports of women's woven blouses and shirts in value terms. China represented 33.7% of imports, India 14.8%, and Turkey 7.5%, with a combined share of 55.9% of total flows.

Structure of product's imports in value by countries, 2017-2020

World map of product's imports to Finland in value, 2017-2020