Vegetable puree market in Israel

Earlier Report Observations

The Israeli vegetable puree market volume stood at 1 624 t in 2018, with the Ministry of Agriculture initiating daily publication of domestic produce prices through the state-owned company 'Tozeret HaAretz', enhancing market transparency. However, in 2019, volume plunged to 964 t, as efforts to promote local farmer's markets remained minimal and slow, failing to offset broader challenges. A recovery followed in 2020, bringing volume to 1 508 t, nearly returning to pre-decline levels.

Market volume stabilized at 1 625 t in 2021, then edged down to 1 605 t in 2022 while value jumped to $6.6 million, reflecting price increases. This coincided with high market concentration where five major suppliers held about 37.5% share, alongside import barriers for frozen vegetables including health ministry regulations and customs duties. By 2023, volume declined further to 1 529 t, amid a longer-term trend of falling vegetable exports and rising fresh produce imports that pressured local production.

Production vegetable puree in Israel

In kind, 2017-2020, t

Globally, Israel ranked as the 19th largest producer of vegetable puree between 2017 and 2020.

Top producers of vegetable puree, 2017-2020

World map of production of vegetable puree, 2017-2020

In 2020, Israel produced 1 550 tonnes of vegetable puree, marking a sharp increase of 62.5% compared to the previous year. Over the period from 2017 to 2020, production grew by 44.7%, which translates to an annualized growth rate of 13.1%. The lowest production level was recorded in 2019 at 954 tonnes, while the highest was in 2018 at 1 683 tonnes. The most significant decline occurred in 2019, with a drop of 43.3%.

Annual dynamics of production in Israel in kind, 2017-2020, t

Exports vegetable puree from Israel

Exports in kind, t

The market exhibited volatility during the observed period. Exports peaked in 2017 and reached their lowest point in 2019, with a 32-fold difference between these years. In 2020, vegetable puree exports from Israel totaled 45.1 tonnes, representing a substantial increase of 380.5% compared to the previous year. The minimum export volume was recorded in 2019 at 9.4 tonnes, and the largest decline that year was 86.3%.

Annual dynamics of product's exports from Israel in kind, 2017-2020, t

From 2017 to 2020, the three largest markets for vegetable puree exports from Israel were France, the United States, and the United Kingdom. Together, they accounted for 71.1% of total export volumes.

Structure of product's exports in kind by countries, 2017-2020

World map of product's exports from Israel in kind, 2017-2020

Exports in value, K $ US

The market showed volatile behavior during these years. The highest export value was reached in 2017, while the lowest occurred in 2019, with a peak-to-trough ratio of 24 times. In 2020, the value of vegetable puree exports from Israel stood at 130.0 thousand US dollars, reflecting an uptick of 381.5% compared to 2019. The minimum value was recorded in 2019 at 27.0 thousand US dollars, and the largest decline that year was 86.7%.

Annual dynamics of product's exports from Israel in value, 2017-2020, K $ US

Between 2017 and 2020, France, the United States, and the United Kingdom were the main destinations for vegetable puree exports from Israel in value terms. France accounted for 33.1% of exports, the United States for 26.7%, and the United Kingdom for 24.4%, together making up 84.2% of total export value.

Structure of product's exports in value by countries, 2017-2020

World map of product's exports from Israel in value, 2017-2020

Imports vegetable puree to Israel

Imports in kind, t

The data indicates irregular changes, pointing to a volatile market environment. Imports reached their highest level in 2019 and their lowest in 2020, with a peak-to-trough ratio of 5.9 times. In 2020, Israel imported 3.3 tonnes of vegetable puree, down by 83.1% compared to the previous year. The maximum import volume was recorded in 2019 at 19.6 tonnes, and the largest increase that year was 101.9%.

Annual dynamics of product's imports to Israel in kind, 2017-2020, t

Throughout 2017–2020, Poland played the leading role in vegetable puree imports to Israel, accounting for 84.7% of total import volumes, while other markets made up the remainder.

Structure of product's imports in kind by countries, 2017-2020

World map of product's imports to Israel in kind, 2017-2020

Imports in value, K $ US

Noticeable fluctuations characterized market performance during this period. Imports varied from a high in 2019 to a low in 2020, with a 4.5-fold difference. In 2020, Israel imported 13.0 thousand US dollars worth of vegetable puree, indicating a dramatic decrease of 77.6% compared to 2019. The maximum value was recorded in 2019 at 58.0 thousand US dollars, and the largest increase that year was 70.6%.

Annual dynamics of product's imports to Israel in value, 2017-2020, K $ US

From 2017 to 2020, Poland dominated the partner structure for vegetable puree imports to Israel in value terms, with a share of 82.9% of total flows. Other markets had comparatively modest shares.

Structure of product's imports in value by countries, 2017-2020

World map of product's imports to Israel in value, 2017-2020