Market research

Toothbrushes market in Czechia

Release date: Mar 30, 2026

Submission: 15 minutes after payment

Research period: 2017-2025

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File format: docx, xlsx

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Earlier Report Observations

Between 2018 and 2022, the toothbrush market in Czechia expanded from 29.5 million units to 48.7 million units. This sustained growth was fueled by rapidly increasing demand for electric toothbrushes, whose sales rose by over 25% annually, capturing nearly 19% of the market. The introduction of features like pressure sensors and timers, along with children's models featuring interactive apps, stimulated consumer interest. Furthermore, reforms in the reimbursement system for dental services effective from 2022, including health insurers' support for higher-quality dental prosthetics and new technologies, provided additional momentum for the dental supplies market.

In 2023, market volume sharply contracted to 19.3 million units. During this period, legislative changes continued, such as preparations for the free provision of white fillings starting in 2026 and adjustments to maximum prices for dental products within the insurance system. The market partially recovered to 25.4 million units in 2024, alongside a growing trend for eco-friendly and natural toothbrushes, including biodegradable materials, and the ongoing expansion of the electric brush segment featuring advanced sonic technology and AI-driven functions.

Table of content

1. Disclaimer
2. Terms of use of the report
3. Product codes in the statistical classifications used in the report
4. Key Market Indicators and Trends
1. 4.1. Key Market Indicators
  1. 4.1.1. In kind
    1. 4.1.1.1. Production, 2018-2024
    2. 4.1.1.2. Imports, 2018-2025
    3. 4.1.1.3. Exports, 2018-2025
    4. 4.1.1.4. Market size, 2018-2024
  2. 4.1.2. In value
    1. 4.1.2.1. Production, 2021-2024
    2. 4.1.2.2. Imports, 2018-2025
    3. 4.1.2.3. Exports, 2018-2025
    4. 4.1.2.4. Market size, 2021-2024
2. 4.2. Market Trends and Factors
5. Production
1. 5.1. Production in Czechia
  1. 5.1.1. In kind, 2018-2024, K unit
  2. 5.1.2. In value, 2021-2024, K $ US
2. 5.2. Production in the EU, 2018-2024
  1. 5.2.1. In kind, 2018-2024, K unit
  2. 5.2.2. In value, 2018-2024, K $ US
6. Imports
1. 6.1. Imports (Direct Data)
  1. 6.1.1. Imports - Total information
  2. 6.1.2. Imports in kind, K unit
    1. 6.1.2.1. Annual dynamics of product's imports to Czechia in kind, 2018-2025, K unit
    2. 6.1.2.2. Dynamics of product's imports in kind to Czechia by countries, 2018-2025, K unit
    3. 6.1.2.3. Structure of product's imports in kind by countries, 2018-2025
  3. 6.1.3. Imports in value, K $ US
    1. 6.1.3.1. Annual dynamics of product's imports to Czechia in value, 2018-2025, K $ US
    2. 6.1.3.2. Dynamics of product's imports in value to Czechia by countries, 2018-2025, K $ US
    3. 6.1.3.3. Structure of product's imports in value by countries, 2018-2025
  4. 6.1.4. Average price of product's imports, $ US/K unit
    1. 6.1.4.1. Annual dynamics of average price of product's imports to Czechia, 2018-2025, $ US/K unit
    2. 6.1.4.2. Dynamics of average price of product's imports to Czechia by countries, 2018-2025, $ US/K unit
2. 6.2. Imports (Mirror Data)
  1. 6.2.1. Imports - Total information
  2. 6.2.2. Imports in kind, K unit
    1. 6.2.2.1. Annual dynamics of product's imports to Czechia in kind, 2018-2025, K unit
    2. 6.2.2.2. Dynamics of product's imports in kind to Czechia by countries, 2018-2025, K unit
    3. 6.2.2.3. Structure of product's imports in kind by countries, 2018-2025
  3. 6.2.3. Imports in value, K $ US
    1. 6.2.3.1. Annual dynamics of product's imports to Czechia in value, 2018-2025, K $ US
    2. 6.2.3.2. Dynamics of product's imports in value to Czechia by countries, 2018-2025, K $ US
    3. 6.2.3.3. Structure of product's imports in value by countries, 2018-2025
  4. 6.2.4. Average price of product's imports, $ US/K unit
    1. 6.2.4.1. Annual dynamics of average price of product's imports to Czechia, 2018-2025, $ US/K unit
    2. 6.2.4.2. Dynamics of average price of product's imports to Czechia by countries, 2018-2025, $ US/K unit
7. Exports
1. 7.1. Exports (Direct Data)
  1. 7.1.1. Exports - Total information
  2. 7.1.2. Exports in kind, K unit
    1. 7.1.2.1. Annual dynamics of product's exports from Czechia in kind, 2018-2025, K unit
    2. 7.1.2.2. Dynamics of product's exports in kind from Czechia by countries, 2018-2025, K unit
    3. 7.1.2.3. Structure of product's exports in kind by countries, 2018-2025
  3. 7.1.3. Exports in value, K $ US
    1. 7.1.3.1. Annual dynamics of product's exports from Czechia in value, 2018-2025, K $ US
    2. 7.1.3.2. Dynamics of product's exports in value from Czechia by countries, 2018-2025, K $ US
    3. 7.1.3.3. Structure of product's exports in value by countries, 2018-2025
  4. 7.1.4. Average price of product's exports, $ US/K unit
    1. 7.1.4.1. Annual dynamics of average price of product's exports from Czechia, 2018-2025, $ US/K unit
    2. 7.1.4.2. Dynamics of average price of product's exports from Czechia by countries, 2018-2025, $ US/K unit
2. 7.2. Exports (Mirror Data)
  1. 7.2.1. Exports - Total information
  2. 7.2.2. Exports in kind, K unit
    1. 7.2.2.1. Annual dynamics of product's exports from Czechia in kind, 2018-2025, K unit
    2. 7.2.2.2. Dynamics of product's exports in kind from Czechia by countries, 2018-2025, K unit
    3. 7.2.2.3. Structure of product's exports in kind by countries, 2018-2025
  3. 7.2.3. Exports in value, K $ US
    1. 7.2.3.1. Annual dynamics of product's exports from Czechia in value, 2018-2025, K $ US
    2. 7.2.3.2. Dynamics of product's exports in value from Czechia by countries, 2018-2025, K $ US
    3. 7.2.3.3. Structure of product's exports in value by countries, 2018-2025
  4. 7.2.4. Average price of product's exports, $ US/K unit
    1. 7.2.4.1. Annual dynamics of average price of product's exports from Czechia, 2018-2025, $ US/K unit
    2. 7.2.4.2. Dynamics of average price of product's exports from Czechia by countries, 2018-2025, $ US/K unit
8. Trade balance
1. 8.1. Trade balance (Direct Data)
  1. 8.1.1. In kind, K unit
  2. 8.1.2. In value, K $ US
2. 8.2. Trade balance (Mirror Data)
  1. 8.2.1. In kind, K unit
  2. 8.2.2. In value, K $ US
9. Top buying and selling countries, 2018-2025
1. 9.1. Direct Data
  1. 9.1.1. Import in Value by Countries-buyers
  2. 9.1.2. Export in Value by Countries-suppliers
2. 9.2. Mirror Data
  1. 9.2.1. Import in Value by Countries-buyers
  2. 9.2.2. Export in Value by Countries-suppliers

Production toothbrushes in Czechia

In value, 2018-2021, K $ US

Annual dynamics of production in Czechia in value, 2018-2021, K $ US

Parameter		2019	2020	2021	CAGR
1	Change from last year	n/a	n/a	n/a	-

Source: SHEV.io

In kind, 2018-2021, K unit

Czechia's toothbrush production has grown for the third year in a row. In 2021, the country produced 15 389 thousand units of toothbrushes, marking a sharp year-over-year increase of 475.7%. Between 2018 and 2021, production rose by 517.1%, which translates to an annualized growth rate of 83.4%.

Annual dynamics of production in Czechia in kind, 2018-2021, K unit

Parameter		2019	2020	2021	CAGR
1	Change from last year	3.2%	3.9%	475.7%	83.4%

Source: SHEV.io

Exports toothbrushes from Czechia

Exports in kind, K unit

Toothbrush exports from Czechia have increased for the third consecutive year. In 2021, exports reached 44 733 thousand units, showing a year-over-year gain of 33.8%. From 2018 to 2021, exports grew by 68.2%, with an annualized rate of 18.9%.

Annual dynamics of product's exports from Czechia in kind, 2018-2021, K unit

Parameter		2019	2020	2021	CAGR
1	Change from last year	7.5%	16.9%	33.8%	18.9%

Source: SHEV.io

From 2018 to 2021, Germany, Hungary, and Slovakia remained the primary buyers of Czech toothbrushes in terms of volume. Germany accounted for 53.1% of exports, Hungary for 12.6%, and Slovakia for 11.2%. Together, these three countries made up 76.9% of total toothbrush exports from Czechia.

Structure of product's exports in kind by countries, 2018-2021

Source: SHEV.io

World map of product's exports from Czechia in kind, 2018-2021

Source: SHEV.io

Exports in value, K $ US

Czechia's toothbrush export value has risen for the third year in a row. In 2021, the country exported 31 071 thousand US dollars worth of toothbrushes, which is 21.0% higher than in 2020. Over the period from 2018 to 2021, export value increased by 69.8%, with a compound annual growth rate of 19.3%.

Annual dynamics of product's exports from Czechia in value, 2018-2021, K $ US

Parameter		2019	2020	2021	CAGR
1	Change from last year	12.9%	24.3%	21.0%	19.3%

Source: SHEV.io

Between 2018 and 2021, Germany, Hungary, and Slovakia continued to be the main destinations for Czech toothbrush exports in value terms. Germany represented 29.7% of export value, Hungary 19.8%, and Slovakia 18.8%. Collectively, these three countries accounted for 68.3% of total export value.

Structure of product's exports in value by countries, 2018-2021

Source: SHEV.io

World map of product's exports from Czechia in value, 2018-2021

Source: SHEV.io

Imports toothbrushes to Czechia

Imports in kind, K unit

Toothbrush imports into Czechia have grown for the third consecutive year. In 2021, imports stood at 73 695 thousand units, reflecting a modest increase of 3.5% compared to 2020. From 2018 to 2021, imports rose by 37.6%, with a compound annual growth rate of 11.2%.

Annual dynamics of product's imports to Czechia in kind, 2018-2021, K unit

Parameter		2019	2020	2021	CAGR
1	Change from last year	23.1%	8.0%	3.5%	11.2%

Source: SHEV.io

Throughout 2018 to 2021, Germany, China, and Switzerland were the key partners for toothbrush imports into Czechia in volume terms. Germany contributed 48.5% of imports, China 25.2%, and Switzerland 8.9%. Together, these three countries represented 82.6% of total import volume.

Structure of product's imports in kind by countries, 2018-2021

Source: SHEV.io

World map of product's imports to Czechia in kind, 2018-2021

Source: SHEV.io

Imports in value, K $ US

Foreign toothbrush supplies to Czechia have increased for the third year in a row. In 2021, Czechia imported toothbrushes worth 31 071 thousand US dollars, up by 14.7% from 2020. Over the period from 2018 to 2021, import value grew by 54.7%, with a compound annual growth rate of 15.6%.

Annual dynamics of product's imports to Czechia in value, 2018-2021, K $ US

Parameter		2019	2020	2021	CAGR
1	Change from last year	7.6%	25.3%	14.7%	15.6%

Source: SHEV.io

From 2018 to 2021, Germany, Switzerland, and China continued to lead as the main suppliers of toothbrushes to Czechia in value terms. Germany accounted for 30.0% of import value, Switzerland for 27.4%, and China for 11.8%. These three countries jointly made up 69.2% of total import value.

Structure of product's imports in value by countries, 2018-2021

Source: SHEV.io

World map of product's imports to Czechia in value, 2018-2021

Source: SHEV.io