Market research

Salted, in brine, dried or smoked beef market in New Zealand

Salted, in brine, dried or smoked beef market in New Zealand

Release date: Mar 27, 2026

Submission: 15 minutes after payment

Research period: 2017-2025

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File format: docx, xlsx

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Earlier Report Observations

From 2018 to 2021, the market for salted, in brine, dried or smoked beef in New Zealand experienced fluctuations, with volume peaking at 284.1 t in 2021. The initial increase in beef production on the South Island, driven by regional agricultural shifts from sheep farming, contributed to supply growth in the earlier period.

Regulatory pressures, including emissions and freshwater regulations aligned with Paris Agreement commitments, began to constrain production from 2022, contributing to a market contraction to 270.1 t that year. However, high global meat prices and growing international demand for New Zealand's grass-fed beef, a competitive advantage driven by consumer preferences for animal welfare and health benefits, supported export returns and helped the market recover to 278.2 t in 2023.

Market dynamics were further influenced by trade policy, such as quota restrictions and tariff fluctuations in key export markets like China and the US, which affected access and competitiveness. Concurrently, consumer behavior, with taste as the primary purchase driver, adjusted to inflation-driven price increases, impacting domestic consumption patterns.

Table of content

  1. 1. Disclaimer
  2. 2. Terms of use of the report
  3. 3. Product codes in the statistical classifications used in the report
  4. 4. Key Market Indicators and Trends
    1. 4.1. Key Market Indicators
      1. 4.1.1. In kind
        1. 4.1.1.1. Production, 2018-2023
        2. 4.1.1.2. Imports, 2018-2025
        3. 4.1.1.3. Exports, 2018-2025
        4. 4.1.1.4. Market size, 2018-2023
      2. 4.1.2. In value
        1. 4.1.2.1. Production, 2018-2023
        2. 4.1.2.2. Imports, 2018-2025
        3. 4.1.2.3. Exports, 2018-2025
        4. 4.1.2.4. Market size, 2018-2023
    2. 4.2. Market Trends and Factors
  5. 5. Production
    1. 5.1. Production in New Zealand
      1. 5.1.1. Annual dynamics of production in New Zealand in kind, 2018-2023, t
      2. 5.1.2. Annual dynamics of production in New Zealand in value, 2018-2023, $ US
    2. 5.2. Global production by Country, 2018-2023
      1. 5.2.1. Annual dynamics of production by macroregions in kind, 2018-2023, t
      2. 5.2.2. Dynamics of production structure by macroregions in kind, 2018-2023
      3. 5.2.3. Annual dynamics of production by country in kind, 2018-2023, t
      4. 5.2.4. Structure of production by countries in kind, 2018-2023
      5. 5.2.5. Dynamics of peoduction structure by countries in kind, 2018-2023
  6. 6. Exports
    1. 6.1. Exports (Direct Data)
      1. 6.1.1. Exports - Total information
      2. 6.1.2. Exports in kind, kg
        1. 6.1.2.1. Annual dynamics of product's exports from New Zealand in kind, 2018-2025, kg
        2. 6.1.2.2. Dynamics of product's exports in kind from New Zealand by countries, 2018-2025, kg
        3. 6.1.2.3. Structure of product's exports in kind by countries, 2018-2025
      3. 6.1.3. Exports in value, K $ US
        1. 6.1.3.1. Annual dynamics of product's exports from New Zealand in value, 2018-2025, K $ US
        2. 6.1.3.2. Dynamics of product's exports in value from New Zealand by countries, 2018-2025, K $ US
        3. 6.1.3.3. Structure of product's exports in value by countries, 2018-2025
      4. 6.1.4. Average price of product's exports, $ US/kg
        1. 6.1.4.1. Annual dynamics of average price of product's exports from New Zealand, 2018-2025, $ US/kg
        2. 6.1.4.2. Dynamics of average price of product's exports from New Zealand by countries, 2018-2025, $ US/kg
    2. 6.2. Exports (Mirror Data)
      1. 6.2.1. Exports - Total information
      2. 6.2.2. Exports in kind, kg
        1. 6.2.2.1. Annual dynamics of product's exports from New Zealand in kind, 2018-2025, kg
        2. 6.2.2.2. Dynamics of product's exports in kind from New Zealand by countries, 2018-2025, kg
        3. 6.2.2.3. Structure of product's exports in kind by countries, 2018-2025
      3. 6.2.3. Exports in value, K $ US
        1. 6.2.3.1. Annual dynamics of product's exports from New Zealand in value, 2018-2025, K $ US
        2. 6.2.3.2. Dynamics of product's exports in value from New Zealand by countries, 2018-2025, K $ US
        3. 6.2.3.3. Structure of product's exports in value by countries, 2018-2025
      4. 6.2.4. Average price of product's exports, $ US/kg
        1. 6.2.4.1. Annual dynamics of average price of product's exports from New Zealand, 2018-2025, $ US/kg
        2. 6.2.4.2. Dynamics of average price of product's exports from New Zealand by countries, 2018-2025, $ US/kg
  7. 7. Imports
    1. 7.1. Imports (Direct Data)
      1. 7.1.1. Imports - Total information
      2. 7.1.2. Imports in kind, kg
        1. 7.1.2.1. Annual dynamics of product's imports to New Zealand in kind, 2018-2025, kg
        2. 7.1.2.2. Dynamics of product's imports in kind to New Zealand by countries, 2018-2025, kg
        3. 7.1.2.3. Structure of product's imports in kind by countries, 2018-2025
      3. 7.1.3. Imports in value, K $ US
        1. 7.1.3.1. Annual dynamics of product's imports to New Zealand in value, 2018-2025, K $ US
        2. 7.1.3.2. Dynamics of product's imports in value to New Zealand by countries, 2018-2025, K $ US
        3. 7.1.3.3. Structure of product's imports in value by countries, 2018-2025
      4. 7.1.4. Average price of product's imports, $ US/kg
        1. 7.1.4.1. Annual dynamics of average price of product's imports to New Zealand, 2018-2025, $ US/kg
        2. 7.1.4.2. Dynamics of average price of product's imports to New Zealand by countries, 2018-2025, $ US/kg
    2. 7.2. Imports (Mirror Data)
      1. 7.2.1. Imports - Total information
      2. 7.2.2. Imports in kind, kg
        1. 7.2.2.1. Annual dynamics of product's imports to New Zealand in kind, 2018-2025, kg
        2. 7.2.2.2. Dynamics of product's imports in kind to New Zealand by countries, 2018-2025, kg
        3. 7.2.2.3. Structure of product's imports in kind by countries, 2018-2025
      3. 7.2.3. Imports in value, K $ US
        1. 7.2.3.1. Annual dynamics of product's imports to New Zealand in value, 2018-2025, K $ US
        2. 7.2.3.2. Dynamics of product's imports in value to New Zealand by countries, 2018-2025, K $ US
        3. 7.2.3.3. Structure of product's imports in value by countries, 2018-2025
      4. 7.2.4. Average price of product's imports, $ US/kg
        1. 7.2.4.1. Annual dynamics of average price of product's imports to New Zealand, 2018-2025, $ US/kg
        2. 7.2.4.2. Dynamics of average price of product's imports to New Zealand by countries, 2018-2025, $ US/kg
  8. 8. Trade balance
    1. 8.1. Trade balance (Direct Data)
      1. 8.1.1. In kind, kg
      2. 8.1.2. In value, K $ US
    2. 8.2. Trade balance (Mirror Data)
      1. 8.2.1. In kind, kg
      2. 8.2.2. In value, K $ US
  9. 9. Top buying and selling countries, 2018-2025
    1. 9.1. Direct Data
      1. 9.1.1. Import in Value by Countries-buyers
      2. 9.1.2. Export in Value by Countries-suppliers
    2. 9.2. Mirror Data
      1. 9.2.1. Import in Value by Countries-buyers
      2. 9.2.2. Export in Value by Countries-suppliers

Production salted, in brine, dried or smoked beef in New Zealand

In kind, 2018-2021, t

Top producers of salted, in brine, dried or smoked beef, 2018-2021

Source: SHEV.io

World map of production of salted, in brine, dried or smoked beef, 2018-2021

Source: SHEV.io

New Zealand's production of salted, brined, dried, or smoked beef has increased for the second consecutive year. In 2021, the country produced 287.7 tonnes, marking a modest 7.2% rise from the previous year. Looking at the period from 2018 to 2021, production grew by 8.5%, with an average annual growth rate of 2.8%. The lowest production level was recorded in 2019 at 261.8 tonnes, which saw a decline of 1.3%.

Annual dynamics of production in New Zealand in kind, 2018-2021, t

Parameter201920202021CAGR
1Change from last year(1.3%)2.5%7.2%2.8%
Source: SHEV.io

In value, 2018-2021, K $ US

New Zealand's production of salted, brined, dried, or smoked beef has increased for the third consecutive year. In 2021, the output was valued at 7 988 thousand US dollars, reflecting a 1.8% year-over-year increase. From 2018 to 2021, production value rose by 27.3%, translating to an annualized growth rate of 8.4%.

Annual dynamics of production in New Zealand in value, 2018-2021, K $ US

Parameter201920202021CAGR
1Change from last year17.9%6.1%1.8%8.4%
Source: SHEV.io

Exports salted, in brine, dried or smoked beef from New Zealand

Exports in kind, kg

After a two-year decline, New Zealand's exports of salted, brined, dried, or smoked beef have rebounded. In 2021, the country exported 7 201 kilograms, up by 18.9% compared to the previous year. Over the 2018-2021 period, exports increased by 4.4%, with an average annual growth rate of 1.4%. The lowest export volume was recorded in 2020 at 6 054 kilograms, which saw a decline of 7.7%.

Annual dynamics of product's exports from New Zealand in kind, 2018-2021, kg

Parameter201920202021CAGR
1Change from last year(4.9%)(7.7%)18.9%1.4%
Source: SHEV.io

From 2018 to 2021, Australia, Japan, and French Polynesia were the leading destinations for New Zealand's exports of salted, brined, dried, or smoked beef in volume terms. Australia accounted for 26.3% of exports, Japan for 25.1%, and French Polynesia for 24.9%, collectively representing 76.3% of total export flows.

Structure of product's exports in kind by countries, 2018-2021

Source: SHEV.io

World map of product's exports from New Zealand in kind, 2018-2021

Source: SHEV.io

Exports in value, K $ US

New Zealand exported 200.0 thousand US dollars worth of salted, brined, dried, or smoked beef in 2021, showing a strong gain of 12.9% year-over-year. Between 2018 and 2021, export value increased by 22.5%, equating to an annualized rate of 7.0%. The largest decline occurred in 2020 at 4.5%, while the largest increase was recorded in 2019 at 13.6%.

Annual dynamics of product's exports from New Zealand in value, 2018-2021, K $ US

Parameter201920202021CAGR
1Change from last year13.6%(4.5%)12.9%7.0%
Source: SHEV.io

From 2018 to 2021, Australia, Japan, and French Polynesia were the principal destinations for New Zealand's exports of salted, brined, dried, or smoked beef in value terms. Australia accounted for 28.8% of exports, Japan for 23.1%, and French Polynesia for 21.1%, together making up 73.1% of total export flows.

Structure of product's exports in value by countries, 2018-2021

Source: SHEV.io

World map of product's exports from New Zealand in value, 2018-2021

Source: SHEV.io

Imports salted, in brine, dried or smoked beef to New Zealand

Imports in kind, kg

The market for imports of salted, brined, dried, or smoked beef into New Zealand showed significant volatility during this period. Import volumes peaked in 2019 at 25 666 kilograms and dropped to their lowest in 2018, representing a 49-fold difference. In 2021, imports reached 3 578 kilograms, a steep rise of 66.1% from the previous year. The largest decline was recorded in 2020 at 91.6%, while the largest increase occurred in 2019 at 4,835.8%.

Annual dynamics of product's imports to New Zealand in kind, 2018-2021, kg

Parameter201920202021CAGR
1Change from last year4 835.8%(91.6%)66.1%90.2%
Source: SHEV.io

From 2018 to 2021, Australia dominated New Zealand's imports of salted, brined, dried, or smoked beef in volume terms, absorbing 86.9% of total imports. The remaining imports were spread across a wide range of smaller destinations.

Structure of product's imports in kind by countries, 2018-2021

Source: SHEV.io

World map of product's imports to New Zealand in kind, 2018-2021

Source: SHEV.io

Imports in value, K $ US

Market performance for imports of salted, brined, dried, or smoked beef into New Zealand showed noticeable fluctuations during this period. The highest value was recorded in 2019 at 90.2 thousand US dollars, while the lowest occurred in 2018, with a peak-to-trough ratio of 7.2 times. In 2021, import value reached 28.1 thousand US dollars, showing a steep reduction of 25.6% compared to the previous year. The largest decline was recorded in 2020 at 58.1%, and the largest increase occurred in 2019 at 619.6%.

Annual dynamics of product's imports to New Zealand in value, 2018-2021, K $ US

Parameter201920202021CAGR
1Change from last year619.6%(58.1%)(25.6%)30.9%
Source: SHEV.io

From 2018 to 2021, Australia and Italy dominated New Zealand's imports of salted, brined, dried, or smoked beef in value terms, accounting together for 87.0% of total import flows. Other destinations contributed smaller individual shares.

Structure of product's imports in value by countries, 2018-2021

Source: SHEV.io

World map of product's imports to New Zealand in value, 2018-2021

Source: SHEV.io

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