Provitamins and vitamins market in Russia

Earlier Report Observations

Between 2018 and 2020, the Russian provitamins and vitamins market expanded as consumer demand was reshaped by the COVID-19 pandemic. While domestic production remained relatively low, the market volume grew to 12 917 t in 2020, supported by high imports. The pandemic directly increased consumption of vitamins and dietary supplements for immune support, and the rise of online sales improved product accessibility. During this period, regulatory changes for supplements and investments in production capacity laid the groundwork for future market shifts.

A sharp market expansion to 15 234 t occurred in 2021, driven by sustained high consumer demand with over half of Russians using dietary supplements. New rules for the free provision of vitamins to certain worker categories further stimulated consumption. However, in 2022, sanctions and the exit of major foreign producers like Herbalife Nutrition and Bayer led to a severe contraction, slashing market volume by 31.8% to 10 395 t. The sudden drop in imports, a key market component, was the primary cause, although it subsequently encouraged the strengthening of domestic manufacturers.

The market began recovering in 2023, reaching 10 775 t, fueled by an 83.5% surge in capital investment into production modernization and the arrival of new products and brands. This recovery accelerated dramatically in 2024, with market volume jumping 33.2% to 14 348 t. This growth was underpinned by a 6% increase in domestic supplement production, ongoing investment, and portfolio expansion by manufacturers and pharmacy chains with their own brands. By 2025, domestic production stabilized at 707 t, indicating a consolidation phase after the rapid post-sanction adjustment.

Production provitamins and vitamins in Russia

In kind, 2018-2021, t

Russia's production of provitamins and vitamins has grown for the second year in a row. In 2021, output reached 567 tonnes, representing a significant 16.1% increase compared to 2020. Looking at the period from 2018 to 2021, production rose by 31.3%, with an average annual growth rate of 9.5%. The lowest production level was recorded in 2019 at 404 tonnes, which saw the largest decline of 6.4%. This was followed by the largest increase of 20.8% in 2020.

Annual dynamics of production in Russia in kind, 2018-2021, t

Exports provitamins and vitamins from Russia

Exports in kind, t

The market exhibited volatility during the observed period. Exports bottomed out in 2019 at 175 tonnes, then peaked in 2021 at 665 tonnes, representing a 3.8-fold difference between these years. The 2021 figure was 10.8% higher than in 2020. The largest decline occurred in 2019, dropping by 19.8%, while the largest increase was recorded in 2020, surging by 242.1%.

Annual dynamics of product's exports from Russia in kind, 2018-2021, t

From 2018 to 2021, Belarus, Ukraine, and Kazakhstan were the key partners for Russia's exports in kind. Belarus accounted for 31.3% of exports, Ukraine for 16.9%, and Kazakhstan for 16.0%. Together, these three countries represented 64.1% of total export flows.

Structure of product's exports in kind by countries, 2018-2021

World map of product's exports from Russia in kind, 2018-2021

Exports in value, M $ US

Market performance showed noticeable fluctuations during this period. Export volumes in value terms reached their minimum in 2019 at 1.7 million US dollars, then peaked in 2021 at 6.6 million US dollars, with a 3.9-fold difference between these years. The 2021 total marked a steep 56.8% increase year-over-year. The largest decline was recorded in 2019, falling by 59.8%, while the largest increase occurred in 2020, jumping by 147.8%.

Annual dynamics of product's exports from Russia in value, 2018-2021, M $ US

Between 2018 and 2021, Belarus, Kazakhstan, and Ukraine remained the leading destinations for Russia's exports in value terms. Belarus accounted for 45.7% of exports, Kazakhstan for 23.9%, and Ukraine for 5.7%. Collectively, these three countries represented 75.4% of total export flows.

Structure of product's exports in value by countries, 2018-2021

World map of product's exports from Russia in value, 2018-2021

Imports provitamins and vitamins to Russia

Imports in kind, t

Russia's imports of provitamins and vitamins have increased for the third consecutive year. In 2021, imports reached 15 323 tonnes, showing a robust 17.6% rise compared to the previous year. Over the period from 2018 to 2021, imports grew by 30.6%, with an average annual growth rate of 9.3%.

Annual dynamics of product's imports to Russia in kind, 2018-2021, t

During 2018–2021, China, Germany, and Switzerland were the main sources for Russia's imports in kind. China accounted for 47.6% of imports, Germany for 18.7%, and Switzerland for 10.8%. Together, these three countries made up 77.1% of total import flows.

Structure of product's imports in kind by countries, 2018-2021

World map of product's imports to Russia in kind, 2018-2021

Imports in value, M $ US

Russia's import volume of provitamins and vitamins in value terms has increased for the second consecutive year. In 2021, imports amounted to 210.4 million US dollars, representing a significant 14.7% increase compared to 2020. Over the period from 2018 to 2021, imports rose by 16.6%, with an average annual growth rate of 5.2%. The lowest value was recorded in 2019 at 167.6 million US dollars, which saw the largest decline of 7.2%.

Annual dynamics of product's imports to Russia in value, 2018-2021, M $ US

Throughout 2018–2021, China, Germany, and Switzerland played leading roles in Russia's imports of provitamins and vitamins in value terms. China accounted for 36.4% of imports, Germany for 21.6%, and Switzerland for 10.6%. Jointly, these three countries accounted for 68.6% of total import flows.

Structure of product's imports in value by countries, 2018-2021

World map of product's imports to Russia in value, 2018-2021