Poultry meat and offal market in Malaysia

Earlier Report Observations

Malaysia's poultry meat and offal market volume held steady at approximately 3 370 thousand tons in 2018 and 2019. The country's economic growth during this period strengthened consumer purchasing power, supporting stable demand for poultry products. By 2020, market volume expanded to 3 460 thousand tons, indicating continued consumption growth.

A sharp rise in fresh chicken prices from late 2021 led the Malaysian government to authorize temporary imports of frozen whole chicken for three months to address local supply shortages. This measure boosted imports to 97 thousand tons in 2021, though domestic production dipped slightly, resulting in a total market volume of 3 387 thousand tons. In 2022, stringent enforcement operations against non-compliant frozen poultry imports, particularly focusing on halal certification standards, tightened market entry for foreign products. Despite these controls, import volumes surged to 177 thousand tons, while consumer preference for local fresh chicken helped keep overall market volume stable at 3 384 thousand tons. The market value, however, jumped by 27% to 5 588 million US dollars, driven by higher prices and enhanced quality regulations.

The market continued its upward trajectory in 2023, with volume reaching 3 488 thousand tons and value rising to 5 762 million US dollars. Import volumes grew further to 238 thousand tons, underscoring the ongoing reliance on foreign supplies to meet domestic poultry demand.

Production poultry meat and offal in Malaysia

In kind, 2018-2021, K t

Globally, Malaysia ranked as the 18th largest producer of poultry meat and offal during the period from 2018 to 2021.

Top producers of poultry meat and offal, 2018-2021

World map of production of poultry meat and offal, 2018-2021

Following two years of growth, poultry meat and offal production in Malaysia experienced a decline. In 2021, the country produced 3 306 thousand tonnes, marking a 2.9% decrease compared to the previous year. Production peaked in 2020 at 3 406 thousand tonnes, which also saw the largest annual increase of 2.9%.

Annual dynamics of production in Malaysia in kind, 2018-2021, K t

In value, 2018-2021, M $ US

Poultry meat and offal production in Malaysia declined for the third consecutive year. In 2021, the output was valued at 4 223 million US dollars, reflecting a slight decrease of 2.6% from the prior year. From 2018 to 2021, production fell by 16.3%, averaging an annual decline of 5.8%.

Annual dynamics of production in Malaysia in value, 2018-2021, M $ US

Exports poultry meat and offal from Malaysia

Exports in kind, t

In 2021, Malaysia's poultry meat and offal exports totaled 15 360 tonnes, representing a 7.3% year-over-year decrease. Over the 2018-2021 period, exports grew by 20.5%, with a compound annual growth rate of 6.4%. The lowest volume was recorded in 2019 at 12 208 tonnes, while the highest was in 2020 at 16 572 tonnes, which also saw the largest annual increase of 35.7%.

Annual dynamics of product's exports from Malaysia in kind, 2018-2021, t

From 2018 to 2021, the main markets for Malaysia's poultry meat and offal exports in volume terms were Thailand, accounting for 53.9% of exports, Singapore at 17.3%, and Brunei Darussalam at 7.2%. Together, these three countries represented 78.4% of total export flows.

Structure of product's exports in kind by countries, 2018-2021

World map of product's exports from Malaysia in kind, 2018-2021

Exports in value, M $ US

In 2021, Malaysia's poultry meat and offal exports were valued at 19.6 million US dollars, showing a moderate decline of 7.0% compared to the previous year. The lowest value was recorded in 2019 at 16.7 million US dollars, which also experienced the largest annual decrease of 14.1%. The highest value was in 2020 at 21.1 million US dollars, with the largest annual increase of 26.3%.

Annual dynamics of product's exports from Malaysia in value, 2018-2021, M $ US

Between 2018 and 2021, Thailand, Singapore, and Brunei Darussalam were the primary destinations for Malaysia's poultry meat and offal exports in value terms. Thailand accounted for 32.4% of exports, Singapore for 25.9%, and Brunei Darussalam for 12.2%, collectively absorbing 70.4% of total export value.

Structure of product's exports in value by countries, 2018-2021

World map of product's exports from Malaysia in value, 2018-2021

Imports poultry meat and offal to Malaysia

Imports in kind, t

In 2021, Malaysia imported 71 243 tonnes of poultry meat and offal, a significant increase of 35.7% compared to the previous year. Over the 2018-2021 period, imports rose by 34.4%, with a compound annual growth rate of 10.4%. The lowest volume was recorded in 2020 at 71 243 tonnes, which also saw a decline of 2.0%.

Annual dynamics of product's imports to Malaysia in kind, 2018-2021, t

From 2018 to 2021, Malaysia's poultry meat and offal imports in volume terms were highly concentrated, with Thailand and China together accounting for 83.8% of total flows. Other trading partners contributed to the remaining share.

Structure of product's imports in kind by countries, 2018-2021

World map of product's imports to Malaysia in kind, 2018-2021

Imports in value, M $ US

In 2021, Malaysia's poultry meat and offal imports reached 186.8 million US dollars, a 30.8% increase year-over-year. Between 2018 and 2021, imports grew by 18.7%, averaging an annual rate of 5.9%. The lowest value was recorded in 2020 at 142.8 million US dollars, which also experienced the largest annual decline of 10.9%.

Annual dynamics of product's imports to Malaysia in value, 2018-2021, M $ US

During the 2018-2021 period, Thailand and China dominated Malaysia's poultry meat and offal imports in value terms, together accounting for 86.9% of the total. Other countries formed a more diversified but less significant portion of imports.

Structure of product's imports in value by countries, 2018-2021

World map of product's imports to Malaysia in value, 2018-2021