Market research

Gingerbread market in Romania

Release date: Mar 29, 2026

Submission: 15 minutes after payment

Research period: 2017-2025

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File format: docx, xlsx

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Earlier Report Observations

Between 2018 and 2024, the Romanian gingerbread market experienced a decline in physical volume from 7 136 t to 6 339 t, while its value increased from 15,2 млн $ to 21,9 млн $. This indicates a shift towards higher-value products. Domestic production fell from 4 167 t to 2 902 t over the period, with imports consistently supplying over 3 700 t annually to meet demand.

The market was shaped by the presence of a dominant local producer, Paneurogal SRL, which led the gingerbread segment for over a decade. By 2022, consumer preferences for traditional and seasonal sweets, particularly during winter holidays, boosted demand and supported market recovery. Small companies and artisanal workshops continued to operate, offering personalized and traditional products, which enriched the market offering.

After a drop in 2019 and 2020, the market volume in tons partially rebounded in 2022 and 2023 before contracting again in 2024. The value of imports rose substantially, driving the overall market value upward despite fluctuations in physical consumption.

Table of content

1. Disclaimer
2. Terms of use of the report
3. Product codes in the statistical classifications used in the report
4. Key Market Indicators and Trends
1. 4.1. Key Market Indicators
  1. 4.1.1. In kind
    1. 4.1.1.1. Production, 2018-2020, 2022-2024
    2. 4.1.1.2. Imports, 2018-2024
    3. 4.1.1.3. Exports, 2018-2024
    4. 4.1.1.4. Market size, 2018-2020, 2022-2024
  2. 4.1.2. In value
    1. 4.1.2.1. Production, 2018-2020, 2022-2024
    2. 4.1.2.2. Imports, 2018-2024
    3. 4.1.2.3. Exports, 2018-2024
    4. 4.1.2.4. Market size, 2018-2020, 2022-2024
2. 4.2. Market Trends and Factors
5. Production
1. 5.1. Production in Romania
  1. 5.1.1. In kind, 2018-2020, 2022-2024, t
  2. 5.1.2. In value, 2018-2020, 2022-2024, K $ US
2. 5.2. Production in the EU, 2018-2024
  1. 5.2.1. In kind, 2018-2024, t
  2. 5.2.2. In value, 2018-2024, K $ US
6. Imports
1. 6.1. Imports (Direct Data)
  1. 6.1.1. Imports - Total information
  2. 6.1.2. Imports in kind, t
    1. 6.1.2.1. Annual dynamics of product's imports to Romania in kind, 2018-2024, t
    2. 6.1.2.2. Dynamics of product's imports in kind to Romania by countries, 2018-2024, t
    3. 6.1.2.3. Structure of product's imports in kind by countries, 2018-2024
  3. 6.1.3. Imports in value, K $ US
    1. 6.1.3.1. Annual dynamics of product's imports to Romania in value, 2018-2024, K $ US
    2. 6.1.3.2. Dynamics of product's imports in value to Romania by countries, 2018-2024, K $ US
    3. 6.1.3.3. Structure of product's imports in value by countries, 2018-2024
  4. 6.1.4. Average price of product's imports, $ US/t
    1. 6.1.4.1. Annual dynamics of average price of product's imports to Romania, 2018-2024, $ US/t
    2. 6.1.4.2. Dynamics of average price of product's imports to Romania by countries, 2018-2024, $ US/t
2. 6.2. Imports (Mirror Data)
  1. 6.2.1. Imports - Total information
  2. 6.2.2. Imports in kind, t
    1. 6.2.2.1. Annual dynamics of product's imports to Romania in kind, 2018-2024, t
    2. 6.2.2.2. Dynamics of product's imports in kind to Romania by countries, 2018-2024, t
    3. 6.2.2.3. Structure of product's imports in kind by countries, 2018-2024
  3. 6.2.3. Imports in value, K $ US
    1. 6.2.3.1. Annual dynamics of product's imports to Romania in value, 2018-2024, K $ US
    2. 6.2.3.2. Dynamics of product's imports in value to Romania by countries, 2018-2024, K $ US
    3. 6.2.3.3. Structure of product's imports in value by countries, 2018-2024
  4. 6.2.4. Average price of product's imports, $ US/t
    1. 6.2.4.1. Annual dynamics of average price of product's imports to Romania, 2018-2024, $ US/t
    2. 6.2.4.2. Dynamics of average price of product's imports to Romania by countries, 2018-2024, $ US/t
7. Exports
1. 7.1. Exports (Direct Data)
  1. 7.1.1. Exports - Total information
  2. 7.1.2. Exports in kind, t
    1. 7.1.2.1. Annual dynamics of product's exports from Romania in kind, 2018-2024, t
    2. 7.1.2.2. Dynamics of product's exports in kind from Romania by countries, 2018-2024, t
    3. 7.1.2.3. Structure of product's exports in kind by countries, 2018-2024
  3. 7.1.3. Exports in value, K $ US
    1. 7.1.3.1. Annual dynamics of product's exports from Romania in value, 2018-2024, K $ US
    2. 7.1.3.2. Dynamics of product's exports in value from Romania by countries, 2018-2024, K $ US
    3. 7.1.3.3. Structure of product's exports in value by countries, 2018-2024
  4. 7.1.4. Average price of product's exports, $ US/t
    1. 7.1.4.1. Annual dynamics of average price of product's exports from Romania, 2018-2024, $ US/t
    2. 7.1.4.2. Dynamics of average price of product's exports from Romania by countries, 2018-2024, $ US/t
2. 7.2. Exports (Mirror Data)
  1. 7.2.1. Exports - Total information
  2. 7.2.2. Exports in kind, t
    1. 7.2.2.1. Annual dynamics of product's exports from Romania in kind, 2018-2024, t
    2. 7.2.2.2. Dynamics of product's exports in kind from Romania by countries, 2018-2024, t
    3. 7.2.2.3. Structure of product's exports in kind by countries, 2018-2024
  3. 7.2.3. Exports in value, K $ US
    1. 7.2.3.1. Annual dynamics of product's exports from Romania in value, 2018-2024, K $ US
    2. 7.2.3.2. Dynamics of product's exports in value from Romania by countries, 2018-2024, K $ US
    3. 7.2.3.3. Structure of product's exports in value by countries, 2018-2024
  4. 7.2.4. Average price of product's exports, $ US/t
    1. 7.2.4.1. Annual dynamics of average price of product's exports from Romania, 2018-2024, $ US/t
    2. 7.2.4.2. Dynamics of average price of product's exports from Romania by countries, 2018-2024, $ US/t
8. Trade balance
1. 8.1. Trade balance (Direct Data)
  1. 8.1.1. In kind, t
  2. 8.1.2. In value, K $ US
2. 8.2. Trade balance (Mirror Data)
  1. 8.2.1. In kind, t
  2. 8.2.2. In value, K $ US
9. Top buying and selling countries, 2018-2024
1. 9.1. Direct Data
  1. 9.1.1. Import in Value by Countries-buyers
  2. 9.1.2. Export in Value by Countries-suppliers
2. 9.2. Mirror Data
  1. 9.2.1. Import in Value by Countries-buyers
  2. 9.2.2. Export in Value by Countries-suppliers

Production gingerbread in Romania

In value, 2017-2020, K $ US

Romania's gingerbread production declined for the third consecutive year. In 2020, output was valued at 6,089 thousand US dollars, marking a slight decrease of 2.5% compared to 2019. Between 2017 and 2020, production fell by 33.1%, which translates to an annualized decline of 12.5%.

Annual dynamics of production in Romania in value, 2017-2020, K $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	(0.4%)	(31.1%)	(2.5%)	(12.5%)

Source: SHEV.io

In kind, 2017-2020, t

Gingerbread production in Romania declined for the third consecutive year. In 2020, Romania produced 2,841 tonnes of gingerbread, down 8.0% from the previous year. Over the period from 2017 to 2020, production decreased by 38.9%, with a compound annual growth rate of -15.2%.

Annual dynamics of production in Romania in kind, 2017-2020, t

Parameter		2018	2019	2020	CAGR
1	Change from last year	(10.4%)	(25.9%)	(8.0%)	(15.2%)

Source: SHEV.io

Exports gingerbread from Romania

Exports in kind, t

Gingerbread exports from Romania increased for the third consecutive year. In 2020, exports reached 415 tonnes, up 36.8% year-over-year. Between 2017 and 2020, exports surged by 182.6%, equating to an annualized growth rate of 41.4%.

Annual dynamics of product's exports from Romania in kind, 2017-2020, t

Parameter		2018	2019	2020	CAGR
1	Change from last year	38.3%	49.3%	36.8%	41.4%

Source: SHEV.io

From 2017 to 2020, the three largest markets for Romania's gingerbread exports in volume terms were the United Kingdom, Italy, and Spain. Together, they accounted for 83.7% of total export flows.

Structure of product's exports in kind by countries, 2017-2020

Source: SHEV.io

World map of product's exports from Romania in kind, 2017-2020

Source: SHEV.io

Exports in value, K $ US

Gingerbread shipments from Romania increased for the third consecutive year. In 2020, exports totaled 979 thousand US dollars, a 35.4% rise compared to 2019. Over the period from 2017 to 2020, exports grew by 183.3%, with a compound annual growth rate of 41.5%.

Annual dynamics of product's exports from Romania in value, 2017-2020, K $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	50.8%	38.7%	35.4%	41.5%

Source: SHEV.io

From 2017 to 2020, the United Kingdom, Italy, and Spain were the key partners for Romania's gingerbread exports in value terms. The United Kingdom accounted for 41.2% of exports, Italy for 22.3%, and Spain for 18.7%, collectively representing 82.2% of total export flows.

Structure of product's exports in value by countries, 2017-2020

Source: SHEV.io

World map of product's exports from Romania in value, 2017-2020

Source: SHEV.io

Imports gingerbread to Romania

Imports in kind, t

After two years of growth, gingerbread imports into Romania declined. In 2020, imports stood at 3,796 tonnes, a 3.5% decrease from the previous year. Between 2017 and 2020, imports increased by 46.4%, with an annualized growth rate of 13.5%. The peak was recorded in 2019 at 3,932 tonnes, which also saw the largest increase of 23.9%.

Annual dynamics of product's imports to Romania in kind, 2017-2020, t

Parameter		2018	2019	2020	CAGR
1	Change from last year	22.3%	23.9%	(3.5%)	13.5%

Source: SHEV.io

From 2017 to 2020, Poland, Ukraine, and Moldova formed the core of Romania's gingerbread imports in volume terms. Poland accounted for 42.1% of imports, Ukraine for 19.9%, and Moldova for 12.2%, together making up 74.2% of total import flows.

Structure of product's imports in kind by countries, 2017-2020

Source: SHEV.io

World map of product's imports to Romania in kind, 2017-2020

Source: SHEV.io

Imports in value, K $ US

Gingerbread imports into Romania increased for the third consecutive year. In 2020, Romania imported 8,455 thousand US dollars worth of gingerbread, a modest advance of 5.2% compared to 2019. Between 2017 and 2020, imports rose by 68.3%, with an annualized growth rate of 18.9%.

Annual dynamics of product's imports to Romania in value, 2017-2020, K $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	33.0%	20.3%	5.2%	18.9%

Source: SHEV.io

From 2017 to 2020, Poland, Greece, and Germany were the main sources for Romania's gingerbread imports in value terms. Poland accounted for 42.1% of imports, Greece for 14.1%, and Germany for 12.0%, collectively representing 68.2% of total import flows.

Structure of product's imports in value by countries, 2017-2020

Source: SHEV.io

World map of product's imports to Romania in value, 2017-2020

Source: SHEV.io