Fruit and vegetable juices market in Colombia

Earlier Report Observations

The Colombian fruit and vegetable juice market expanded in 2018, driven by rising health consciousness among consumers and substantial export activity led by key players like FLP Procesados SAS and Colombina SA. Increased wholesale fruit supply, particularly of oranges and pineapples, supported production growth in 2019. However, market volume contracted in 2020 despite continued fruit availability.

A sharp recovery occurred in 2021, fueled by a government-led agricultural development project with the International Fund for Agricultural Development and persistent demand for natural, healthy juices. In 2022, the industry adapted to updated sanitary regulations, including Resolution 1407 of 2022, which set new composition and labeling standards, while major companies like Conservas California reduced sugar content in response to health trends.

Market volume surged again in 2023, bolstered by favorable government policies and trade agreements. The trend towards organic and natural products, coupled with supportive policies, continued to drive export growth in 2024, with exports more than doubling compared to the previous year.

Production fruit and vegetable juices in Colombia

In kind, 2017-2020, K l

Top producers of fruit and vegetable juices, 2017-2020

World map of production of fruit and vegetable juices, 2017-2020

After rising for two years, Colombia's production of fruit and vegetable juices declined. In 2020, production reached 5 466 thousand liters, remaining relatively stable compared to 2019. Between 2017 and 2020, production increased by 10.9%, which translates to an average annual growth rate of 3.5%. The peak production was recorded in 2019 at 5 471 thousand liters, with the largest annual increase of 10.7% also occurring that year.

Annual dynamics of production in Colombia in kind, 2017-2020, K l

Exports fruit and vegetable juices from Colombia

Exports in kind, K l

Colombia's exports of fruit and vegetable juices increased for the third consecutive year. In 2020, the country exported 2 446 thousand liters, marking a 3.6% improvement over the previous year. From 2017 to 2020, exports grew by 60.8%, equivalent to an average annual rate of 17.2%.

Annual dynamics of product's exports from Colombia in kind, 2017-2020, K l

Between 2017 and 2020, the United States, Australia, and Germany were the leading destinations for Colombia's fruit and vegetable juice exports by volume. The United States accounted for 31.2% of exports, Australia for 12.1%, and Germany for 11.9%. Together, these three countries represented 55.3% of total export flows.

Structure of product's exports in kind by countries, 2017-2020

World map of product's exports from Colombia in kind, 2017-2020

Exports in value, K $ US

Colombia's fruit and vegetable juice exports by value declined for the third year in a row. In 2020, exports amounted to 1 593 thousand US dollars, down 20.9% from the previous year. From 2017 to 2020, export value decreased by 31.4%, averaging an annual decline of 11.8%.

Annual dynamics of product's exports from Colombia in value, 2017-2020, K $ US

From 2017 to 2020, the United States, Germany, and France consistently remained the top destinations for Colombia's fruit and vegetable juice exports by value. The United States held 39.1% of export value, Germany 10.3%, and France 9.7%. Collectively, these three markets accounted for 59.1% of total export flows.

Structure of product's exports in value by countries, 2017-2020

World map of product's exports from Colombia in value, 2017-2020

Imports fruit and vegetable juices to Colombia

Imports in kind, K l

Colombia imported approximately 5 207 thousand liters of fruit and vegetable juices in 2020, representing a solid decrease of 16.2% compared to 2019. Between 2017 and 2020, imports declined by 16.4%, with an average annual decrease of 5.8%. The largest annual increase occurred in 2019 at 9.5%.

Annual dynamics of product's imports to Colombia in kind, 2017-2020, K l

Over the period from 2017 to 2020, the United States, Brazil, and Argentina were the main sources of fruit and vegetable juice imports to Colombia by volume. The United States supplied 27.3% of imports, Brazil 14.3%, and Argentina 12.8%. Together, these three countries accounted for 54.3% of total import flows.

Structure of product's imports in kind by countries, 2017-2020

World map of product's imports to Colombia in kind, 2017-2020

Imports in value, K $ US

In 2020, Colombia's fruit and vegetable juice imports by value reached 8 208 thousand US dollars, showing a sharp decline of 40.0% from the previous year. Between 2017 and 2020, import value decreased by 39.8%, averaging an annual drop of 15.6%. The peak value was recorded in 2019 at 13 676 thousand US dollars, with the largest annual increase of 11.8% also occurring that year.

Annual dynamics of product's imports to Colombia in value, 2017-2020, K $ US

From 2017 to 2020, the United States, Mexico, and Brazil stood out as the primary markets for Colombia's fruit and vegetable juice imports by value. The United States accounted for 21.7% of import value, Mexico for 19.1%, and Brazil for 17.7%. Together, these three countries represented 58.5% of total import flows.

Structure of product's imports in value by countries, 2017-2020

World map of product's imports to Colombia in value, 2017-2020