Fresh grapes market in Canada

Earlier Report Observations

Canadian fresh grape production and market volume showed significant variability between 2018 and 2023. Production reached 121.5 thousand tonnes in 2019, driving the total market volume to a high of 305.3 thousand tonnes. A multi-year decline followed, with production falling to 90.2 thousand tonnes and market volume contracting to 270.8 thousand tonnes by 2023.

The market landscape began shifting in 2022 when Quebec mandated that artisanal wine producers use exclusively local grapes, providing direct support for provincial grape cultivation. This regulatory push coincided with a 43% surge in grape sales within Quebec in 2023, attributed to higher farm prices and increased local production, even as the national harvested area for grapes declined by 2.3%.

In 2024, favorable weather conditions in Quebec spurred a sharp 46.4% increase in provincial grape output, while adverse weather damaged crops in British Columbia. The concurrent establishment of the Centre of Expertise in Viticulture and Oenology of Quebec aimed to boost industry competitiveness through research. Growing consumer preference for local products was reflected in a 13.1% volume increase for 'Origin Quebec' wine sales, supporting a rise in overall market value from $470.3 million in 2018 to $585.2 million in 2023.

Production fresh grapes in Canada

In kind, 2017-2020, K t

Top producers of fresh grapes, 2017-2020

World map of production of fresh grapes, 2017-2020

In 2020, Canada produced 104.7 K t of fresh grapes, representing a 13.8% decrease compared to the previous year. Over the 2017-2020 period, production declined by 20.1%, with a compound annual growth rate (CAGR) of -7.2%. The most significant drop occurred in 2018, at 17.3%, while the largest increase was recorded in 2019, at 12.1%.

Annual dynamics of production in Canada in kind, 2017-2020, K t

Exports fresh grapes from Canada

Exports in kind, K t

The market exhibited volatility during the observed period. Exports reached their lowest point in 2020 and peaked in 2017, with a 3.4-fold difference between these years. In 2020, Canada exported 1.1 K t of fresh grapes, down 61.2% from the year before. The largest increase was observed in 2019, at 75.7%.

Annual dynamics of product's exports from Canada in kind, 2017-2020, K t

From 2017 to 2020, Cuba and the United States were the primary export destinations in volume terms, jointly accounting for 86.0% of total flows, while the remaining share was distributed among other markets.

Structure of product's exports in kind by countries, 2017-2020

World map of product's exports from Canada in kind, 2017-2020

Exports in value, M $ US

In 2020, fresh grape exports from Canada totaled 0.4 M $ US, marking a 64.4% year-over-year decline. Over the 2017-2020 period, exports fell by 68.6%, with a CAGR of -32.0%. The largest increase was recorded in 2019, at 56.7%.

Annual dynamics of product's exports from Canada in value, 2017-2020, M $ US

Between 2017 and 2020, Cuba and the United States consistently represented 87.9% of total export value, indicating a high degree of market concentration alongside a long tail of smaller markets.

Structure of product's exports in value by countries, 2017-2020

World map of product's exports from Canada in value, 2017-2020

Imports fresh grapes to Canada

Imports in kind, K t

In 2020, Canada's fresh grape imports stood at 185.7 K t, showing no change from 2019. Over the 2017-2020 period, imports decreased by 2.6%, with a CAGR of -0.9%. The lowest volume was recorded in 2018 at 184.6 K t, which also saw the largest decline of 3.2%. The largest increase occurred in 2019, at 1.0%.

Annual dynamics of product's imports to Canada in kind, 2017-2020, K t

During 2017–2020, three key markets—the United States, Chile, and Mexico—collectively accounted for 80.7% of Canada's total fresh grape imports in volume terms.

Structure of product's imports in kind by countries, 2017-2020

World map of product's imports to Canada in kind, 2017-2020

Imports in value, M $ US

Canada's fresh grape imports rose for the second consecutive year. In 2020, imports amounted to 445.1 M $ US, reflecting a modest 2.9% increase compared to 2019. Between 2017 and 2020, imports grew by 5.5%, equating to an annualized rate of 1.8%. The lowest value was recorded in 2018 at 421.2 M $ US, which also experienced the largest decline of 0.2%.

Annual dynamics of product's imports to Canada in value, 2017-2020, M $ US

From 2017 to 2020, the United States (44.2% of import value), Chile (22.0%), and Mexico (12.0%) remained the primary partners for Canada's fresh grape imports in value terms, together comprising 78.2% of total flows.

Structure of product's imports in value by countries, 2017-2020

World map of product's imports to Canada in value, 2017-2020