Market research

Christmas festivity articles market in Finland

Release date: Mar 30, 2026

Submission: 15 minutes after payment

Research period: 2017-2025

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File format: docx, xlsx

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Earlier Report Observations

The market for Christmas festivity articles in Finland expanded consistently from 2018 to 2022, with its value rising from 7.7 million to 10.6 million US dollars. A notable surge of 21% occurred in 2021, when official statistics highlighted significant production activity and lively import-export trade for seasonal items, contributing to overall market growth.

After peaking in 2022, the market contracted sharply by 35% in 2023 to 6.9 million dollars, even as e-commerce sales for Christmas goods exceeded expectations, indicating a shift in consumer channels. In 2024, the market rebounded to 8.0 million dollars, supported by the continued expansion of online shopping, the emergence of new product segments like diverse advent calendars, and the introduction of a 30-day discount sale law that intensified pre-Christmas price competition.

Table of content

1. Disclaimer
2. Terms of use of the report
3. Product codes in the statistical classifications used in the report
4. Key Market Indicators and Trends
1. 4.1. Key Market Indicators
  1. 4.1.1. In value
    1. 4.1.1.1. Production, 2018-2024
    2. 4.1.1.2. Imports, 2018-2024
    3. 4.1.1.3. Exports, 2018-2024
    4. 4.1.1.4. Market size, 2018-2024
2. 4.2. Market Trends and Factors
5. Production
1. 5.1. Production in Finland
  1. 5.1.1. In value, 2018-2024, K $ US
2. 5.2. Production in the EU, 2018-2024
  1. 5.2.1. In value, 2018-2024, K $ US
6. Imports
1. 6.1. Imports (Direct Data)
  1. 6.1.1. Imports - Total information
  2. 6.1.2. Imports in kind, t
    1. 6.1.2.1. Annual dynamics of product's imports to Finland in kind, 2018-2024, t
    2. 6.1.2.2. Dynamics of product's imports in kind to Finland by countries, 2018-2024, t
    3. 6.1.2.3. Structure of product's imports in kind by countries, 2018-2024
  3. 6.1.3. Imports in value, K $ US
    1. 6.1.3.1. Annual dynamics of product's imports to Finland in value, 2018-2024, K $ US
    2. 6.1.3.2. Dynamics of product's imports in value to Finland by countries, 2018-2024, K $ US
    3. 6.1.3.3. Structure of product's imports in value by countries, 2018-2024
  4. 6.1.4. Average price of product's imports, $ US/kg
    1. 6.1.4.1. Annual dynamics of average price of product's imports to Finland, 2018-2024, $ US/kg
    2. 6.1.4.2. Dynamics of average price of product's imports to Finland by countries, 2018-2024, $ US/kg
2. 6.2. Imports (Mirror Data)
  1. 6.2.1. Imports - Total information
  2. 6.2.2. Imports in kind, t
    1. 6.2.2.1. Annual dynamics of product's imports to Finland in kind, 2018-2024, t
    2. 6.2.2.2. Dynamics of product's imports in kind to Finland by countries, 2018-2024, t
    3. 6.2.2.3. Structure of product's imports in kind by countries, 2018-2024
  3. 6.2.3. Imports in value, K $ US
    1. 6.2.3.1. Annual dynamics of product's imports to Finland in value, 2018-2024, K $ US
    2. 6.2.3.2. Dynamics of product's imports in value to Finland by countries, 2018-2024, K $ US
    3. 6.2.3.3. Structure of product's imports in value by countries, 2018-2024
  4. 6.2.4. Average price of product's imports, $ US/kg
    1. 6.2.4.1. Annual dynamics of average price of product's imports to Finland, 2018-2024, $ US/kg
    2. 6.2.4.2. Dynamics of average price of product's imports to Finland by countries, 2018-2024, $ US/kg
7. Exports
1. 7.1. Exports (Direct Data)
  1. 7.1.1. Exports - Total information
  2. 7.1.2. Exports in kind, t
    1. 7.1.2.1. Annual dynamics of product's exports from Finland in kind, 2018-2024, t
    2. 7.1.2.2. Dynamics of product's exports in kind from Finland by countries, 2018-2024, t
    3. 7.1.2.3. Structure of product's exports in kind by countries, 2018-2024
  3. 7.1.3. Exports in value, K $ US
    1. 7.1.3.1. Annual dynamics of product's exports from Finland in value, 2018-2024, K $ US
    2. 7.1.3.2. Dynamics of product's exports in value from Finland by countries, 2018-2024, K $ US
    3. 7.1.3.3. Structure of product's exports in value by countries, 2018-2024
  4. 7.1.4. Average price of product's exports, $ US/kg
    1. 7.1.4.1. Annual dynamics of average price of product's exports from Finland, 2018-2024, $ US/kg
    2. 7.1.4.2. Dynamics of average price of product's exports from Finland by countries, 2018-2024, $ US/kg
2. 7.2. Exports (Mirror Data)
  1. 7.2.1. Exports - Total information
  2. 7.2.2. Exports in kind, t
    1. 7.2.2.1. Annual dynamics of product's exports from Finland in kind, 2018-2024, t
    2. 7.2.2.2. Dynamics of product's exports in kind from Finland by countries, 2018-2024, t
    3. 7.2.2.3. Structure of product's exports in kind by countries, 2018-2024
  3. 7.2.3. Exports in value, K $ US
    1. 7.2.3.1. Annual dynamics of product's exports from Finland in value, 2018-2024, K $ US
    2. 7.2.3.2. Dynamics of product's exports in value from Finland by countries, 2018-2024, K $ US
    3. 7.2.3.3. Structure of product's exports in value by countries, 2018-2024
  4. 7.2.4. Average price of product's exports, $ US/kg
    1. 7.2.4.1. Annual dynamics of average price of product's exports from Finland, 2018-2024, $ US/kg
    2. 7.2.4.2. Dynamics of average price of product's exports from Finland by countries, 2018-2024, $ US/kg
8. Trade balance
1. 8.1. Trade balance (Direct Data)
  1. 8.1.1. In kind, t
  2. 8.1.2. In value, K $ US
2. 8.2. Trade balance (Mirror Data)
  1. 8.2.1. In kind, t
  2. 8.2.2. In value, K $ US
9. Top buying and selling countries, 2018-2024
1. 9.1. Direct Data
  1. 9.1.1. Import in Value by Countries-buyers
  2. 9.1.2. Export in Value by Countries-suppliers
2. 9.2. Mirror Data
  1. 9.2.1. Import in Value by Countries-buyers
  2. 9.2.2. Export in Value by Countries-suppliers

Production Christmas festivity articles in Finland

In value, 2017-2020, K $ US

In 2020, the output of Christmas festivity articles in Finland was valued at 1 917 K $ US, marking a steep decrease of 35.2% compared to 2019. Over the period from 2017 to 2020, production decreased by 37.5%, with a compound annual growth rate (CAGR) of 14.5%. The largest increase was recorded in 2019 at 4.4%.

Annual dynamics of production in Finland in value, 2017-2020, K $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	(7.6%)	4.4%	(35.2%)	(14.5%)

Source: SHEV.io

Exports Christmas festivity articles from Finland

Exports in kind, t

The market exhibited significant volatility during these years. Import levels fluctuated 26-fold between the high in 2017 and the low in 2019. In 2020, Finland's export volume of Christmas festivity articles reached 138 t, indicating a substantial gain of 1,739.5% compared to the previous year. The minimum value was recorded in 2019 at 7 t, with the largest decline that year at 95.2%.

Annual dynamics of product's exports from Finland in kind, 2017-2020, t

Parameter		2018	2019	2020	CAGR
1	Change from last year	(20.1%)	(95.2%)	1 739.5%	(10.7%)

Source: SHEV.io

From 2017 to 2020, Estonia (29.1% of exports in kind), France (19.1% of exports in kind), and Sweden (9.3% of exports in kind) remained the key destinations for exports in kind, together accounting for 57.5% of total flows.

Structure of product's exports in kind by countries, 2017-2020

Source: SHEV.io

World map of product's exports from Finland in kind, 2017-2020

Source: SHEV.io

Exports in value, K $ US

Exported volumes of Christmas festivity articles from Finland declined for the third consecutive year. In 2020, exports amounted to 3 177 K $ US, reflecting a strong decline of 15.1% over the past year. Over the period from 2017 to 2020, exports decreased by 28.1%, with a compound annual growth rate (CAGR) of 10.4%.

Annual dynamics of product's exports from Finland in value, 2017-2020, K $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	(8.6%)	(7.3%)	(15.1%)	(10.4%)

Source: SHEV.io

From 2017 to 2020, France (28.8% of exports in value terms), Estonia (14.1% of exports in value terms), and Russia (12.2% of exports in value terms) remained the leading destinations in the country structure of exports in value terms, with a combined share of 55.1% of total flows.

Structure of product's exports in value by countries, 2017-2020

Source: SHEV.io

World map of product's exports from Finland in value, 2017-2020

Source: SHEV.io

Imports Christmas festivity articles to Finland

Imports in kind, t

The market showed notable volatility during these years. Volumes dropped to a minimum in 2019 and climbed to their maximum in 2020, representing a 2.1-fold shift. In 2020, Christmas festivity articles volumes in Finland totaled 1 318 t, representing a 114.3% improvement compared to 2019. The minimum value was recorded in 2019 at 615 t, with the largest decline that year at 43.1%.

Annual dynamics of product's imports to Finland in kind, 2017-2020, t

Parameter		2018	2019	2020	CAGR
1	Change from last year	6.6%	(43.1%)	114.3%	9.1%

Source: SHEV.io

From 2017 to 2020, the market structure was highly concentrated, with China alone responsible for 91.0% of total imports in kind.

Structure of product's imports in kind by countries, 2017-2020

Source: SHEV.io

World map of product's imports to Finland in kind, 2017-2020

Source: SHEV.io

Imports in value, K $ US

Cross-border shipments of Christmas festivity articles in Finland increased for the third consecutive year. In 2020, import volume amounted to 9 656 K $ US, marking a gradual advance of 6.3% compared to 2019. Between 2017 and 2020, imports increased by 21.5%, equating to an annualized rate of 6.7%.

Annual dynamics of product's imports to Finland in value, 2017-2020, K $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	11.8%	2.2%	6.3%	6.7%

Source: SHEV.io

From 2017 to 2020, China consistently accounted for 84.2% of total imports in value terms, indicating a high concentration on this market, while the remainder was shared among other countries.

Structure of product's imports in value by countries, 2017-2020

Source: SHEV.io

World map of product's imports to Finland in value, 2017-2020

Source: SHEV.io