Cereal germ market in Oceania

Earlier Report Observations

The market volume for cereal germ in Oceania expanded from 65 823 tonnes in 2018 to 79 280 tonnes in 2023. After a period of stabilization around 66 000 tonnes in 2020, production and consumption increased steadily, reaching over 72 000 tonnes in 2021 and nearly 80 000 tonnes by 2023, representing a 20% increase over the five-year period.

In 2024, several developments in the broader grocery sector were noted. Consumer shopping habits increasingly prioritized price sensitivity, affecting purchasing decisions for cereal products. Regulatory inquiries into wholesale supply and retail competition were underway, which could influence market access and distribution channels for cereal germ. Additionally, global economic factors such as inflation and supply chain issues continued to impact cereal grain markets in the region.

Production cereal germ in Oceania

In kind, 2017-2020, t

Top producers of cereal germ, 2017-2020

World map of production of cereal germ, 2017-2020

After two consecutive years of growth, Oceania's cereal germ production declined. In 2019, production reached its peak at 67 188 tonnes, but then fell to 65 915 tonnes in 2020, representing a slight decrease of 1.9%. Over the four-year period from 2017 to 2020, production increased by 3.9%, with an average annual growth rate of 1.3%. The largest year-on-year increase occurred in 2018, when production rose by 3.7%.

Annual dynamics of production in Oceania in kind, 2017-2020, t

Exports cereal germ from Oceania

Exports in kind, kg

The market showed significant volatility during this period. Exports reached their lowest point in 2018 at 7 581 kilograms, then surged dramatically in 2019 with an 871.2% increase, and peaked in 2020 at 95 046 kilograms, marking a 29.1% rise from the previous year. The difference between the peak in 2020 and the trough in 2018 was 12.5 times. The largest decline occurred in 2018, when exports fell by 63.4%.

Annual dynamics of product's exports from Oceania in kind, 2017-2020, kg

From 2017 to 2020, Singapore, South Africa, and Malaysia were the key export partners for Oceania's cereal germ shipments in volume terms. Singapore accounted for 32.2% of exports, South Africa for 27.5%, and Malaysia for 11.4%. Together, these three countries represented 71.1% of total export flows.

Structure of product's exports in kind by countries, 2017-2020

World map of product's exports from Oceania in kind, 2017-2020

Exports in value, K $ US

Oceania's cereal germ exports in value terms showed mixed trends. The highest value was recorded in 2018 at 183.9 thousand US dollars, followed by a sharp decline of 53.0% in 2019 to 86.5 thousand US dollars. In 2020, exports recovered slightly to 88.0 thousand US dollars, a modest increase of 1.7% year-on-year. Over the 2017-2020 period, total exports decreased by 47.5%, with an average annual decline of 19.3%. The largest increase occurred in 2018, rising by 9.7%.

Annual dynamics of product's exports from Oceania in value, 2017-2020, K $ US

From 2017 to 2020, the United Kingdom, Singapore, and South Africa were the main buyers of Oceania's cereal germ in value terms. The United Kingdom accounted for 30.4% of export value, Singapore for 23.4%, and South Africa for 9.4%. Collectively, these three markets represented 63.3% of total export value during this period.

Structure of product's exports in value by countries, 2017-2020

World map of product's exports from Oceania in value, 2017-2020

Imports cereal germ to Oceania

Imports in kind, kg

Import volumes were highly volatile during these years. Imports peaked in 2018 at 39 873 kilograms, then plummeted by 74.4% in 2019 to 10 210 kilograms, the lowest point. In 2020, imports rebounded sharply to 14 025 kilograms, a 37.4% increase from the previous year. The difference between the peak in 2018 and the trough in 2019 was 3.9 times. The largest increase occurred in 2018, when imports surged by 180.7%.

Annual dynamics of product's imports to Oceania in kind, 2017-2020, kg

Between 2017 and 2020, Oceania's cereal germ imports came from a diverse range of countries. Even the largest sources—India, Asia (not elsewhere specified), and China—together accounted for only 34.9% of total import volume, indicating a fragmented supply base with many smaller contributors.

Structure of product's imports in kind by countries, 2017-2020

World map of product's imports to Oceania in kind, 2017-2020

Imports in value, K $ US

The market displayed considerable instability throughout this timeframe. Import values reached their highest point in 2017, then fell to their lowest in 2019 at 12.6 thousand US dollars, a decline of 72.6%. In 2020, imports recovered to 17.1 thousand US dollars, a sharp increase of 35.9% compared to 2019. The difference between the peak in 2017 and the trough in 2019 was 5.7 times.

Annual dynamics of product's imports to Oceania in value, 2017-2020, K $ US

From 2017 to 2020, Oceania's cereal germ imports in value terms were sourced from a wide array of markets. The top three suppliers—India (18.8% of import value), China (15.9%), and Asia (not elsewhere specified, 5.1%)—together represented only 39.8% of total import value. The remaining 60.2% came from numerous smaller destinations, highlighting the market's diversity.

Structure of product's imports in value by countries, 2017-2020

World map of product's imports to Oceania in value, 2017-2020