Woven babies' garments and clothing accessories market in Romania

Earlier Report Observations

The market for woven babies' garments in Romania began the period with a value of 15.0 million $ in 2019, supported by a prior increase in purchasing power and a growing e-commerce segment for baby products. However, the market contracted to 14.4 million $ in 2020. A recovery followed in 2021, with the market expanding to 17.3 million $.

Market growth accelerated significantly to 21.1 million $ in 2022, driven by rising consumer spending and the expansion of modern retail space across the country. This period also saw Pepco become the leading clothing retailer in Romania, increasing competitive intensity and market activity. Furthermore, updated legislation reinforced children's right to clothing, supporting underlying demand.

The market continued its upward trajectory, reaching 22.8 million $ in 2024. This growth was fueled by higher household incomes, the delivery of new retail floor space, and the increasing visibility of regional brands from neighboring countries. Concurrently, new European regulations on textile sustainability began to shape market conditions, aligning with a consumer shift towards natural and safe materials for infants.

Production babies' woven garments and accessories in Romania

In value, 2017-2020, K $ US

The market showed an unstable trend throughout the period. Import levels fluctuated significantly, with a 1.7-fold difference between the low in 2019 and the high in 2017. In 2020, the output of woven babies' garments and clothing accessories in Romania was valued at 3 103 K $ US, marking a sharp increase of 31.1% compared to the previous year.

Annual dynamics of production in Romania in value, 2017-2020, K $ US

Exports babies' woven garments and accessories from Romania

Exports in kind, t

The data reveals irregular changes, indicating a volatile market environment. Exports varied by a factor of 2, from a low in 2017 to a high in 2019. In 2020, the volume of woven babies' garments and clothing accessories exported from Romania amounted to 27.9 t, representing a decline of 33.0% over the past year. The maximum value was recorded in 2019 at 41.6 t, while the largest increase occurred in 2018 with a 95.2% rise.

Annual dynamics of product's exports from Romania in kind, 2017-2020, t

From 2017 to 2020, Hungary, Italy, and the United Kingdom were the leading destinations for exports in kind, accounting for 27.1%, 24.8%, and 11.8% of the total, respectively. Together, they made up 63.8% of all export flows.

Structure of product's exports in kind by countries, 2017-2020

World map of product's exports from Romania in kind, 2017-2020

Exports in value, K $ US

The market exhibited an unstable trend throughout the timeframe. Exports peaked in 2018 and hit a trough in 2017, with a 1.8-fold gap between these years. In 2020, the value of exported woven babies' garments and clothing accessories from Romania stood at 1 314 K $ US, which is 15.1% lower than the previous year. The maximum value was recorded in 2018 at 1 969 K $ US, with the largest decline of 21.4% in 2019 and the largest increase of 82.7% in 2018.

Annual dynamics of product's exports from Romania in value, 2017-2020, K $ US

Throughout 2017 to 2020, Italy, Hungary, and Spain were the three largest markets for exports in value terms, together accounting for 71.6% of total flows.

Structure of product's exports in value by countries, 2017-2020

World map of product's exports from Romania in value, 2017-2020

Imports babies' woven garments and accessories to Romania

Imports in kind, t

Imports of woven babies' garments and clothing accessories into Romania declined for the third consecutive year. In 2020, imports reached 388.0 t, reflecting a solid decrease of 18.7% compared to the previous year. Between 2017 and 2020, imports decreased by 31.8%, equating to an annualized rate of 12.0%.

Annual dynamics of product's imports to Romania in kind, 2017-2020, t

From 2017 to 2020, Poland, France, and Spain were the biggest contributors to imports in kind, with shares of 19.2%, 18.7%, and 15.4%, respectively. Together, they accounted for 53.3% of total import flows.

Structure of product's imports in kind by countries, 2017-2020

World map of product's imports to Romania in kind, 2017-2020

Imports in value, K $ US

In 2020, imports of woven babies' garments and clothing accessories into Romania totalled 12 609 K $ US, showing a robust drop of 11.1% compared with 2019. Between 2017 and 2020, imports decreased by 14.3%, equating to an annualized rate of 5.0%. The minimum value was recorded in 2018 at 12 584 K $ US, with the largest decline of 14.4% in 2018 and the largest increase of 12.7% in 2019.

Annual dynamics of product's imports to Romania in value, 2017-2020, K $ US

From 2017 to 2020, Spain, Poland, and France were the main suppliers of woven babies' garments and clothing accessories to Romania in value terms, accounting for 24.3%, 18.5%, and 10.4% of imports, respectively. Together, they comprised 53.1% of total imports in value terms.

Structure of product's imports in value by countries, 2017-2020

World map of product's imports to Romania in value, 2017-2020