Women's woven overcoats and anoraks market in Romania

Earlier Report Observations

The market for women's woven overcoats and anoraks in Romania saw its value expand from $31.8 million in 2018 to $50.7 million in 2020, driven by evolving consumer preferences. Demand was stimulated by the diversification of coat models, including elegant, casual, and sporty styles, and the growing popularity of functional materials like softshell and water-resistant fabrics. The launch of premium natural leather coat collections in urban centers further attracted buyers. However, market value contracted to $37.6 million in 2021 despite continued interest in traditional wool coats and the strengthening of local manufacturing capabilities.

Import volumes rose steadily throughout the period, from $82.7 million in 2018 to $139.6 million in 2024, indicating increased reliance on foreign supply. Exports fluctuated, declining in 2019 and 2020 before recovering and peaking in 2023. The growth of online platforms offering over 5,000 coat models by 2022 and a persistent focus on practical, urban-adapted designs supported sustained consumer engagement and import growth.

Local production faced a downward trend, falling from $118.9 million in 2018 to $81.5 million in 2021. Nevertheless, Romanian manufacturers maintained a presence with significant production capacities and lohn system expertise, and traditional coats made from quality wool remained a cherished niche, preserving a cultural link in the modern wardrobe.

Production women's woven overcoats and anoraks in Romania

In value, 2017-2020, M $ US

Romania's production of women's woven overcoats and anoraks has declined for the second year in a row. In 2019, output was valued at 105.6 million US dollars, but by 2020 it had dropped to 87.9 million US dollars—a decrease of 16.8%. Looking at the period from 2017 to 2020, production fell by 18%, which translates to an average annual decline of 6.4%. The peak was in 2018, when production reached 118.9 million US dollars, marking a 10.9% increase from the previous year.

Annual dynamics of production in Romania in value, 2017-2020, M $ US

Exports women's woven overcoats and anoraks from Romania

Exports in kind, t

Romania's exports of women's woven overcoats and anoraks have decreased for the third consecutive year. In 2019, exports totaled 2 040 tonnes, but in 2020 they fell to 1 568 tonnes—a drop of 23.1%. Over the four-year span from 2017 to 2020, exports declined by 33.8%, averaging an annual decrease of 12.8%.

Annual dynamics of product's exports from Romania in kind, 2017-2020, t

From 2017 to 2020, Italy, the United Kingdom, and France were the top destinations for Romania's exports of women's woven overcoats and anoraks by volume. Italy accounted for 34.9% of exports, followed by the United Kingdom at 14.6% and France at 12.9%. Together, these three countries made up 62.4% of total export volumes.

Structure of product's exports in kind by countries, 2017-2020

World map of product's exports from Romania in kind, 2017-2020

Exports in value, M $ US

Romania's export value of women's woven overcoats and anoraks has fallen for the second year running. In 2019, exports were worth 153.1 million US dollars, but in 2020 they decreased to 128.6 million US dollars—a 16.0% decline. Between 2017 and 2020, the export value dropped by 22%, with an average annual rate of decrease of 7.9%. The highest value was recorded in 2018 at 169.8 million US dollars, which was a 3.0% increase from the previous year.

Annual dynamics of product's exports from Romania in value, 2017-2020, M $ US

From 2017 to 2020, Italy, the United Kingdom, and France were the leading markets for Romania's exports of women's woven overcoats and anoraks by value. Italy held a 48.0% share, the United Kingdom 11.4%, and France 9.8%. Combined, these three countries represented 69.3% of total export value.

Structure of product's exports in value by countries, 2017-2020

World map of product's exports from Romania in value, 2017-2020

Imports women's woven overcoats and anoraks to Romania

Imports in kind, t

Romania's imports of women's woven overcoats and anoraks have declined for the second consecutive year. In 2019, imports were 3 543 tonnes, but in 2020 they fell to 3 111 tonnes—a decrease of 12.2%. Over the period from 2017 to 2020, imports actually increased by 31.2%, averaging an annual growth of 9.5%. The peak was in 2018, with imports reaching 3 660 tonnes, which was a 54.4% increase from the previous year.

Annual dynamics of product's imports to Romania in kind, 2017-2020, t

From 2017 to 2020, Spain, China, and Poland were the main suppliers of women's woven overcoats and anoraks to Romania by volume. Spain accounted for 19.5% of imports, China for 18.2%, and Poland for 18.1%. Together, these three countries made up 55.7% of total import volumes.

Structure of product's imports in kind by countries, 2017-2020

World map of product's imports to Romania in kind, 2017-2020

Imports in value, M $ US

Romania's import value of women's woven overcoats and anoraks has increased for the third year in a row. In 2019, imports were valued at 89.2 million US dollars, and in 2020 they rose slightly to 91.4 million US dollars—a 2.5% uptick. Between 2017 and 2020, import value grew by 45.4%, averaging an annual increase of 13.3%.

Annual dynamics of product's imports to Romania in value, 2017-2020, M $ US

From 2017 to 2020, Spain, Poland, and Germany were the primary sources for Romania's imports of women's woven overcoats and anoraks by value. Spain held a 22.4% share, Poland 16.1%, and Germany 12.1%. Combined, these three countries accounted for 50.6% of total import value.

Structure of product's imports in value by countries, 2017-2020

World map of product's imports to Romania in value, 2017-2020