Market research

Watermelons and melons market in Ecuador

Release date: Mar 28, 2026

Submission: 15 minutes after payment

Research period: 2017-2025

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File format: docx, xlsx

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Earlier Report Observations

From 2018 to 2020, the fresh watermelon and melon market in Ecuador expanded from 101 517 t to 106 715 t, driven primarily by rising imports. Ecuador's role as partner country at the international FRUIT LOGISTICA 2020 fair helped establish new commercial contacts, which likely supported increased trade activity. Domestic production remained stable at around 92 000 t throughout this period.

After peaking in 2020, the market size fell to 92 087 t by 2023, as imports plummeted from 14 283 t to just 1 t. This decline coincided with the Ministry of Production's 2023 technical resolutions that tightened foreign trade and labeling regulations. Furthermore, a national strike in June 2022 caused supply chain disruptions and shortages of watermelons and melons in local markets, further affecting availability.

Internally, the market faced challenges with misleading origin labeling of watermelons and melons in supermarkets, undermining consumer trust and traceability. Agricultural cooperatives also reported unjustified price drops that squeezed producer profitability. Despite these pressures, domestic production volume showed remarkable stability.

Table of content

1. Disclaimer
2. Terms of use of the report
3. Product codes in the statistical classifications used in the report
4. Key Market Indicators and Trends
1. 4.1. Key Market Indicators
  1. 4.1.1. In kind
    1. 4.1.1.1. Production, 2018-2023
    2. 4.1.1.2. Imports, 2018-2024
    3. 4.1.1.3. Exports, 2018-2024
    4. 4.1.1.4. Market size, 2018-2023
2. 4.2. Market Trends and Factors
5. Production
1. 5.1. Production in Ecuador
  1. 5.1.1. Annual dynamics of production in Ecuador in kind, 2018-2023, t
  2. 5.1.2. Annual dynamics of production in Ecuador in value, 2018-2023, $ US
2. 5.2. Global production by Country, 2018-2023
  1. 5.2.1. Annual dynamics of production by macroregions in kind, 2018-2023, t
  2. 5.2.2. Dynamics of production structure by macroregions in kind, 2018-2023
  3. 5.2.3. Annual dynamics of production by country in kind, 2018-2023, t
  4. 5.2.4. Structure of production by countries in kind, 2018-2023
  5. 5.2.5. Dynamics of peoduction structure by countries in kind, 2018-2023
6. Imports
1. 6.1. Imports (Direct Data)
  1. 6.1.1. Imports - Total information
  2. 6.1.2. Imports in kind, t
    1. 6.1.2.1. Annual dynamics of product's imports to Ecuador in kind, 2018-2024, t
    2. 6.1.2.2. Dynamics of product's imports in kind to Ecuador by countries, 2018-2024, t
    3. 6.1.2.3. Structure of product's imports in kind by countries, 2018-2024
  3. 6.1.3. Imports in value, K $ US
    1. 6.1.3.1. Annual dynamics of product's imports to Ecuador in value, 2018-2024, K $ US
    2. 6.1.3.2. Dynamics of product's imports in value to Ecuador by countries, 2018-2024, K $ US
    3. 6.1.3.3. Structure of product's imports in value by countries, 2018-2024
  4. 6.1.4. Average price of product's imports, $ US/kg
    1. 6.1.4.1. Annual dynamics of average price of product's imports to Ecuador, 2018-2024, $ US/kg
    2. 6.1.4.2. Dynamics of average price of product's imports to Ecuador by countries, 2018-2024, $ US/kg
2. 6.2. Imports (Mirror Data)
  1. 6.2.1. Imports - Total information
  2. 6.2.2. Imports in kind, t
    1. 6.2.2.1. Annual dynamics of product's imports to Ecuador in kind, 2018-2024, t
    2. 6.2.2.2. Dynamics of product's imports in kind to Ecuador by countries, 2018-2024, t
    3. 6.2.2.3. Structure of product's imports in kind by countries, 2018-2024
  3. 6.2.3. Imports in value, K $ US
    1. 6.2.3.1. Annual dynamics of product's imports to Ecuador in value, 2018-2024, K $ US
    2. 6.2.3.2. Dynamics of product's imports in value to Ecuador by countries, 2018-2024, K $ US
    3. 6.2.3.3. Structure of product's imports in value by countries, 2018-2024
  4. 6.2.4. Average price of product's imports, $ US/kg
    1. 6.2.4.1. Annual dynamics of average price of product's imports to Ecuador, 2018-2024, $ US/kg
    2. 6.2.4.2. Dynamics of average price of product's imports to Ecuador by countries, 2018-2024, $ US/kg
7. Exports
1. 7.1. Exports (Direct Data)
  1. 7.1.1. Exports - Total information
  2. 7.1.2. Exports in kind, t
    1. 7.1.2.1. Annual dynamics of product's exports from Ecuador in kind, 2018-2024, t
    2. 7.1.2.2. Dynamics of product's exports in kind from Ecuador by countries, 2018-2024, t
    3. 7.1.2.3. Structure of product's exports in kind by countries, 2018-2024
  3. 7.1.3. Exports in value, K $ US
    1. 7.1.3.1. Annual dynamics of product's exports from Ecuador in value, 2018-2024, K $ US
    2. 7.1.3.2. Dynamics of product's exports in value from Ecuador by countries, 2018-2024, K $ US
    3. 7.1.3.3. Structure of product's exports in value by countries, 2018-2024
  4. 7.1.4. Average price of product's exports, $ US/kg
    1. 7.1.4.1. Annual dynamics of average price of product's exports from Ecuador, 2018-2024, $ US/kg
    2. 7.1.4.2. Dynamics of average price of product's exports from Ecuador by countries, 2018-2024, $ US/kg
2. 7.2. Exports (Mirror Data)
  1. 7.2.1. Exports - Total information
  2. 7.2.2. Exports in kind, t
    1. 7.2.2.1. Annual dynamics of product's exports from Ecuador in kind, 2018-2024, t
    2. 7.2.2.2. Dynamics of product's exports in kind from Ecuador by countries, 2018-2024, t
    3. 7.2.2.3. Structure of product's exports in kind by countries, 2018-2024
  3. 7.2.3. Exports in value, K $ US
    1. 7.2.3.1. Annual dynamics of product's exports from Ecuador in value, 2018-2024, K $ US
    2. 7.2.3.2. Dynamics of product's exports in value from Ecuador by countries, 2018-2024, K $ US
    3. 7.2.3.3. Structure of product's exports in value by countries, 2018-2024
  4. 7.2.4. Average price of product's exports, $ US/kg
    1. 7.2.4.1. Annual dynamics of average price of product's exports from Ecuador, 2018-2024, $ US/kg
    2. 7.2.4.2. Dynamics of average price of product's exports from Ecuador by countries, 2018-2024, $ US/kg
8. Trade balance
1. 8.1. Trade balance (Direct Data)
  1. 8.1.1. In kind, t
  2. 8.1.2. In value, K $ US
2. 8.2. Trade balance (Mirror Data)
  1. 8.2.1. In kind, t
  2. 8.2.2. In value, K $ US
9. Top buying and selling countries, 2018-2024
1. 9.1. Direct Data
  1. 9.1.1. Import in Value by Countries-buyers
  2. 9.1.2. Export in Value by Countries-suppliers
2. 9.2. Mirror Data
  1. 9.2.1. Import in Value by Countries-buyers
  2. 9.2.2. Export in Value by Countries-suppliers

Production watermelons and melons in Ecuador

In kind, 2017-2020, t

Top producers of watermelons and melons, 2017-2020

Source: SHEV.io

World map of production of watermelons and melons, 2017-2020

Source: SHEV.io

In 2018, Ecuador's production of watermelons and melons reached its lowest point at 91 925 tonnes, with a slight decline of 0.2% from the previous year. By 2020, production had recovered to 92 433 tonnes, showing only marginal fluctuations compared to 2019 levels.

Annual dynamics of production in Ecuador in kind, 2017-2020, t

Parameter		2018	2019	2020	CAGR
1	Change from last year	(0.2%)	0.0%	0.5%	0.1%

Source: SHEV.io

Exports watermelons and melons from Ecuador

Exports in kind, t

Ecuador's exports of watermelons and melons in 2020 totaled just 0.1 tonnes, marking a sharp decline of 81.5% compared to 2019.

Annual dynamics of product's exports from Ecuador in kind, 2017-2020, t

Parameter		2018	2019	2020	CAGR
1	Change from last year	n/a	n/a	(81.5%)	-

Source: SHEV.io

From 2017 to 2020, the Netherlands was the dominant buyer of Ecuadorian watermelons and melons, accounting for 73.7% of total export volume, while other countries shared the remaining portion.

Structure of product's exports in kind by countries, 2017-2020

Source: SHEV.io

World map of product's exports from Ecuador in kind, 2017-2020

Source: SHEV.io

Exports in value, K $ US

In 2020, Ecuador's watermelons and melons exports reached 0.3 thousand US dollars, representing a 78.3% decrease year-over-year.

Annual dynamics of product's exports from Ecuador in value, 2017-2020, K $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	n/a	n/a	(78.3%)	-

Source: SHEV.io

Between 2017 and 2020, the Netherlands (51.8% of export value), Canada (28.0%), and Spain (16.9%) were the principal destinations for Ecuador's watermelons and melons exports in value terms, together accounting for 96.8% of total flows.

Structure of product's exports in value by countries, 2017-2020

Source: SHEV.io

World map of product's exports from Ecuador in value, 2017-2020

Source: SHEV.io

Imports watermelons and melons to Ecuador

Imports in kind, t

Ecuador's imports of watermelons and melons increased for the third consecutive year in 2020, reaching 14 283 tonnes—a 24.8% rise compared to the previous year. Over the 2017-2020 period, imports grew by 151.7%, with a compound annual growth rate of 36.0%.

Annual dynamics of product's imports to Ecuador in kind, 2017-2020, t

Parameter		2018	2019	2020	CAGR
1	Change from last year	69.0%	19.3%	24.8%	36.0%

Source: SHEV.io

From 2017 to 2020, Peru almost exclusively determined the geographical structure of Ecuador's watermelons and melons imports in volume terms, holding a 100.0% share of total flows.

Structure of product's imports in kind by countries, 2017-2020

Source: SHEV.io

World map of product's imports to Ecuador in kind, 2017-2020

Source: SHEV.io

Imports in value, K $ US

Foreign supplies of watermelons and melons to Ecuador increased for the third consecutive year in 2020, with imports registering 3 661 thousand US dollars—a significant 23.9% increase compared to 2019. Between 2017 and 2020, imports rose by 147.3%, equating to an annualized growth rate of 35.2%.

Annual dynamics of product's imports to Ecuador in value, 2017-2020, K $ US