Market research

Strawberries market in Ecuador

Release date: Mar 28, 2026

Submission: 15 minutes after payment

Research period: 2017-2025

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File format: docx, xlsx

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Earlier Report Observations

From 2018 to 2019, Ecuador's strawberry market volume increased from 1 410 t to 1 462 t. This growth was supported by the cultivation of climate-adapted varieties like Camarosa and San Andreas, which offered disease resistance and good yields, boosting local production. High national and international demand for fresh, frozen, and processed strawberries further encouraged product diversification.

Between 2020 and 2023, market volume experienced minor fluctuations, dipping to 1 443 t in 2020 and then moving within a narrow range of 1 438 t to 1 447 t. By 2023, the market settled at 1 443 t, indicating overall stability during this period.

In 2024, Ecuador's fruit exports, including strawberries, achieved a FOB value of USD 4,268 million, reflecting a 4% growth. This was supported by improved cultivation and storage techniques that enhanced quality and export capacity, alongside rising consumer preference for fresh and natural products. Subscription models for organic strawberries also emerged as a new marketing channel.

Table of content

1. Disclaimer
2. Terms of use of the report
3. Product codes in the statistical classifications used in the report
4. Key Market Indicators and Trends
1. 4.1. Key Market Indicators
  1. 4.1.1. In kind
    1. 4.1.1.1. Production, 2018-2023
    2. 4.1.1.2. Imports, 2018-2024
    3. 4.1.1.3. Exports, 2018-2024
    4. 4.1.1.4. Market size, 2018-2023
2. 4.2. Market Trends and Factors
5. Production
1. 5.1. Production in Ecuador
  1. 5.1.1. Annual dynamics of production in Ecuador in kind, 2018-2023, t
  2. 5.1.2. Annual dynamics of production in Ecuador in value, 2018-2023, $ US
2. 5.2. Global production by Country, 2018-2023
  1. 5.2.1. Annual dynamics of production by macroregions in kind, 2018-2023, t
  2. 5.2.2. Dynamics of production structure by macroregions in kind, 2018-2023
  3. 5.2.3. Annual dynamics of production by country in kind, 2018-2023, t
  4. 5.2.4. Structure of production by countries in kind, 2018-2023
  5. 5.2.5. Dynamics of peoduction structure by countries in kind, 2018-2023
6. Exports
1. 6.1. Exports (Direct Data)
  1. 6.1.1. Exports - Total information
  2. 6.1.2. Exports in kind, kg
    1. 6.1.2.1. Annual dynamics of product's exports from Ecuador in kind, 2018-2024, kg
    2. 6.1.2.2. Dynamics of product's exports in kind from Ecuador by countries, 2018-2024, kg
    3. 6.1.2.3. Structure of product's exports in kind by countries, 2018-2024
  3. 6.1.3. Exports in value, $ US
    1. 6.1.3.1. Annual dynamics of product's exports from Ecuador in value, 2018-2024, $ US
    2. 6.1.3.2. Dynamics of product's exports in value from Ecuador by countries, 2018-2024, $ US
    3. 6.1.3.3. Structure of product's exports in value by countries, 2018-2024
  4. 6.1.4. Average price of product's exports, $ US/kg
    1. 6.1.4.1. Annual dynamics of average price of product's exports from Ecuador, 2018-2024, $ US/kg
    2. 6.1.4.2. Dynamics of average price of product's exports from Ecuador by countries, 2018-2024, $ US/kg
2. 6.2. Exports (Mirror Data)
  1. 6.2.1. Exports - Total information
  2. 6.2.2. Exports in kind, kg
    1. 6.2.2.1. Annual dynamics of product's exports from Ecuador in kind, 2018-2024, kg
    2. 6.2.2.2. Dynamics of product's exports in kind from Ecuador by countries, 2018-2024, kg
    3. 6.2.2.3. Structure of product's exports in kind by countries, 2018-2024
  3. 6.2.3. Exports in value, $ US
    1. 6.2.3.1. Annual dynamics of product's exports from Ecuador in value, 2018-2024, $ US
    2. 6.2.3.2. Dynamics of product's exports in value from Ecuador by countries, 2018-2024, $ US
    3. 6.2.3.3. Structure of product's exports in value by countries, 2018-2024
  4. 6.2.4. Average price of product's exports, $ US/kg
    1. 6.2.4.1. Annual dynamics of average price of product's exports from Ecuador, 2018-2024, $ US/kg
    2. 6.2.4.2. Dynamics of average price of product's exports from Ecuador by countries, 2018-2024, $ US/kg
7. Trade balance
1. 7.1. Trade balance (Direct Data)
  1. 7.1.1. In kind, kg
  2. 7.1.2. In value, $ US
2. 7.2. Trade balance (Mirror Data)
  1. 7.2.1. In kind, kg
  2. 7.2.2. In value, $ US
8. Top buying and selling countries, 2018-2024
1. 8.1. Direct Data
  1. 8.1.1. Import in Value by Countries-buyers
  2. 8.1.2. Export in Value by Countries-suppliers
2. 8.2. Mirror Data
  1. 8.2.1. Import in Value by Countries-buyers
  2. 8.2.2. Export in Value by Countries-suppliers

Production strawberries in Ecuador

In kind, 2017-2020, t

Top producers of strawberries, 2017-2020

Source: SHEV.io

World map of production of strawberries, 2017-2020

Source: SHEV.io

In 2019, Ecuador's strawberry production reached its peak at 1,462 tonnes. However, in 2020, production declined slightly to 1,444 tonnes, representing a 1.3% decrease compared to the previous year. The lowest production level was recorded in 2018 at 1,410 tonnes, which marked a 3.4% decline from 2017. The most significant growth occurred in 2019, with production increasing by 3.7%.

Annual dynamics of production in Ecuador in kind, 2017-2020, t

Parameter		2018	2019	2020	CAGR
1	Change from last year	(3.4%)	3.7%	(1.3%)	(0.4%)

Source: SHEV.io

Exports strawberries from Ecuador

Exports in kind, kg

In 2020, Ecuador exported 1,007 kilograms of strawberries, showing minimal change from the 2019 level. Over the period from 2017 to 2020, strawberry exports experienced remarkable growth, increasing by 40,180% with a compound annual growth rate (CAGR) of 638.5%.

Annual dynamics of product's exports from Ecuador in kind, 2017-2020, kg

Parameter		2018	2019	2020	CAGR
1	Change from last year	n/a	n/a	n/a	638.5%

Source: SHEV.io

From 2017 to 2020, the United States dominated Ecuador's strawberry exports in volume terms, accounting for 99.1% of the total shipments.

Structure of product's exports in kind by countries, 2017-2020

Source: SHEV.io

World map of product's exports from Ecuador in kind, 2017-2020

Source: SHEV.io

Exports in value, $ US

In 2020, the value of strawberry exports from Ecuador was $2,431, showing only a slight variation compared to 2019. Between 2017 and 2020, export values surged dramatically, growing by 1,215,550% with a compound annual growth rate (CAGR) of 2,199.3%.

Annual dynamics of product's exports from Ecuador in value, 2017-2020, $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	n/a	n/a	n/a	2 199.3%

Source: SHEV.io

During the 2017-2020 period, Ecuador's strawberry export market in value terms was highly concentrated, with the United States accounting for 100.0% of total export earnings.

Structure of product's exports in value by countries, 2017-2020

Source: SHEV.io

World map of product's exports from Ecuador in value, 2017-2020

Source: SHEV.io