Market research

Strawberries market in Germany

Release date: Mar 28, 2026

Submission: 15 minutes after payment

Research period: 2017-2025

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Earlier Report Observations

The volume of the fresh strawberry market in Germany grew from 233 thousand tons in 2018 to a peak of 278 thousand tons in 2020, before contracting to 241 thousand tons by 2023. In value terms, the market followed a similar trajectory, rising to $931.6 million in 2020 and then decreasing to $790.8 million in 2023.

German consumer preferences have long emphasized freshness and high quality as key selection criteria for strawberries, influencing marketing and supply strategies. In 2023, the market was further shaped by a growing demand for healthy, natural, and organic strawberries, alongside technological advancements such as digital monitoring systems on farms and improved greenhouse technologies that enhanced production efficiency.

A change in the UK's import risk category for EU strawberries, implemented in January 2025, improved market access for German exporters. Global trends toward sustainable and locally grown produce, along with steady import demand, continued to influence the market landscape in 2024.

Table of content

1. Disclaimer
2. Terms of use of the report
3. Product codes in the statistical classifications used in the report
4. Key Market Indicators and Trends
1. 4.1. Key Market Indicators
  1. 4.1.1. In kind
    1. 4.1.1.1. Production, 2018-2023
    2. 4.1.1.2. Imports, 2018-2024
    3. 4.1.1.3. Exports, 2018-2024
    4. 4.1.1.4. Market size, 2018-2023
  2. 4.1.2. In value
    1. 4.1.2.1. Production, 2018-2023
    2. 4.1.2.2. Imports, 2018-2024
    3. 4.1.2.3. Exports, 2018-2024
    4. 4.1.2.4. Market size, 2018-2023
2. 4.2. Market Trends and Factors
5. Production
1. 5.1. Production in Germany
  1. 5.1.1. Annual dynamics of production in Germany in kind, 2018-2023, K t
  2. 5.1.2. Annual dynamics of production in Germany in value, 2018-2023, $ US
2. 5.2. Global production by Country, 2018-2023
  1. 5.2.1. Annual dynamics of production by macroregions in kind, 2018-2023, K t
  2. 5.2.2. Dynamics of production structure by macroregions in kind, 2018-2023
  3. 5.2.3. Annual dynamics of production by country in kind, 2018-2023, K t
  4. 5.2.4. Structure of production by countries in kind, 2018-2023
  5. 5.2.5. Dynamics of peoduction structure by countries in kind, 2018-2023
6. Imports
1. 6.1. Imports (Direct Data)
  1. 6.1.1. Imports - Total information
  2. 6.1.2. Imports in kind, K t
    1. 6.1.2.1. Annual dynamics of product's imports to Germany in kind, 2018-2024, K t
    2. 6.1.2.2. Dynamics of product's imports in kind to Germany by countries, 2018-2024, K t
    3. 6.1.2.3. Structure of product's imports in kind by countries, 2018-2024
  3. 6.1.3. Imports in value, M $ US
    1. 6.1.3.1. Annual dynamics of product's imports to Germany in value, 2018-2024, M $ US
    2. 6.1.3.2. Dynamics of product's imports in value to Germany by countries, 2018-2024, M $ US
    3. 6.1.3.3. Structure of product's imports in value by countries, 2018-2024
  4. 6.1.4. Average price of product's imports, $ US/t
    1. 6.1.4.1. Annual dynamics of average price of product's imports to Germany, 2018-2024, $ US/t
    2. 6.1.4.2. Dynamics of average price of product's imports to Germany by countries, 2018-2024, $ US/t
2. 6.2. Imports (Mirror Data)
  1. 6.2.1. Imports - Total information
  2. 6.2.2. Imports in kind, K t
    1. 6.2.2.1. Annual dynamics of product's imports to Germany in kind, 2018-2024, K t
    2. 6.2.2.2. Dynamics of product's imports in kind to Germany by countries, 2018-2024, K t
    3. 6.2.2.3. Structure of product's imports in kind by countries, 2018-2024
  3. 6.2.3. Imports in value, M $ US
    1. 6.2.3.1. Annual dynamics of product's imports to Germany in value, 2018-2024, M $ US
    2. 6.2.3.2. Dynamics of product's imports in value to Germany by countries, 2018-2024, M $ US
    3. 6.2.3.3. Structure of product's imports in value by countries, 2018-2024
  4. 6.2.4. Average price of product's imports, $ US/t
    1. 6.2.4.1. Annual dynamics of average price of product's imports to Germany, 2018-2024, $ US/t
    2. 6.2.4.2. Dynamics of average price of product's imports to Germany by countries, 2018-2024, $ US/t
7. Exports
1. 7.1. Exports (Direct Data)
  1. 7.1.1. Exports - Total information
  2. 7.1.2. Exports in kind, K t
    1. 7.1.2.1. Annual dynamics of product's exports from Germany in kind, 2018-2024, K t
    2. 7.1.2.2. Dynamics of product's exports in kind from Germany by countries, 2018-2024, K t
    3. 7.1.2.3. Structure of product's exports in kind by countries, 2018-2024
  3. 7.1.3. Exports in value, M $ US
    1. 7.1.3.1. Annual dynamics of product's exports from Germany in value, 2018-2024, M $ US
    2. 7.1.3.2. Dynamics of product's exports in value from Germany by countries, 2018-2024, M $ US
    3. 7.1.3.3. Structure of product's exports in value by countries, 2018-2024
  4. 7.1.4. Average price of product's exports, $ US/t
    1. 7.1.4.1. Annual dynamics of average price of product's exports from Germany, 2018-2024, $ US/t
    2. 7.1.4.2. Dynamics of average price of product's exports from Germany by countries, 2018-2024, $ US/t
2. 7.2. Exports (Mirror Data)
  1. 7.2.1. Exports - Total information
  2. 7.2.2. Exports in kind, K t
    1. 7.2.2.1. Annual dynamics of product's exports from Germany in kind, 2018-2024, K t
    2. 7.2.2.2. Dynamics of product's exports in kind from Germany by countries, 2018-2024, K t
    3. 7.2.2.3. Structure of product's exports in kind by countries, 2018-2024
  3. 7.2.3. Exports in value, M $ US
    1. 7.2.3.1. Annual dynamics of product's exports from Germany in value, 2018-2024, M $ US
    2. 7.2.3.2. Dynamics of product's exports in value from Germany by countries, 2018-2024, M $ US
    3. 7.2.3.3. Structure of product's exports in value by countries, 2018-2024
  4. 7.2.4. Average price of product's exports, $ US/t
    1. 7.2.4.1. Annual dynamics of average price of product's exports from Germany, 2018-2024, $ US/t
    2. 7.2.4.2. Dynamics of average price of product's exports from Germany by countries, 2018-2024, $ US/t
8. Trade balance
1. 8.1. Trade balance (Direct Data)
  1. 8.1.1. In kind, K t
  2. 8.1.2. In value, M $ US
2. 8.2. Trade balance (Mirror Data)
  1. 8.2.1. In kind, K t
  2. 8.2.2. In value, M $ US
9. Top buying and selling countries, 2018-2024
1. 9.1. Direct Data
  1. 9.1.1. Import in Value by Countries-buyers
  2. 9.1.2. Export in Value by Countries-suppliers
2. 9.2. Mirror Data
  1. 9.2.1. Import in Value by Countries-buyers
  2. 9.2.2. Export in Value by Countries-suppliers

Production strawberries in Germany

In kind, 2017-2020, K t

Germany ranked 13th globally in strawberry production between 2017 and 2020.

Top producers of strawberries, 2017-2020

Source: SHEV.io

World map of production of strawberries, 2017-2020

Source: SHEV.io

Strawberry production in Germany has risen for the third year in a row. In 2020, the country produced 152.2 thousand tonnes of strawberries, marking a steady year-on-year increase of 5.7%. From 2017 to 2020, production grew by 12.5%, which translates to an annualized growth rate of 4.0%.

Annual dynamics of production in Germany in kind, 2017-2020, K t

Parameter		2018	2019	2020	CAGR
1	Change from last year	4.7%	1.6%	5.7%	4.0%

Source: SHEV.io

In value, 2017-2020, M $ US

Germany's strawberry production has increased for the third consecutive year. In 2020, the output was valued at 604.0 million US dollars, up 12.3% compared to the previous year. Over the 2017-2020 period, production rose by 33.1%, with a compound annual growth rate of 10.0%.

Annual dynamics of production in Germany in value, 2017-2020, M $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	11.8%	6.0%	12.3%	10.0%

Source: SHEV.io

Exports strawberries from Germany

Exports in kind, K t

In 2020, Germany's strawberry export volume reached 9.5 thousand tonnes, a 22.1% decline from the year before. Between 2017 and 2020, exports fell by 26.9%, with a compound annual growth rate of -9.9%. The largest increase occurred in 2019, at 2.2%.

Annual dynamics of product's exports from Germany in kind, 2017-2020, K t

Parameter		2018	2019	2020	CAGR
1	Change from last year	(8.1%)	2.2%	(22.1%)	(9.9%)

Source: SHEV.io

From 2017 to 2020, Austria, the United Kingdom, and France were the primary buyers of German strawberries in terms of volume. Austria accounted for 35.3% of exports, the United Kingdom for 17.9%, and France for 13.6%, together making up 66.7% of total exports.

Structure of product's exports in kind by countries, 2017-2020

Source: SHEV.io

World map of product's exports from Germany in kind, 2017-2020

Source: SHEV.io

Exports in value, M $ US

In 2020, Germany's strawberry exports totaled 37.9 million US dollars, showing a significant decrease of 17.2% from the previous year. Over the 2017-2020 period, exports dropped by 13.4%, with a compound annual growth rate of -4.7%. The highest value was recorded in 2019 at 45.7 million US dollars, with the largest increase that year at 6.6%.

Annual dynamics of product's exports from Germany in value, 2017-2020, M $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	(1.9%)	6.6%	(17.2%)	(4.7%)

Source: SHEV.io

Between 2017 and 2020, Austria, the United Kingdom, and France were the main markets for German strawberry exports in value terms. Austria represented 35.6% of exports, the United Kingdom 26.6%, and France 11.5%, collectively accounting for 73.7% of total export value.

Structure of product's exports in value by countries, 2017-2020

Source: SHEV.io

World map of product's exports from Germany in value, 2017-2020

Source: SHEV.io

Imports strawberries to Germany

Imports in kind, K t

Strawberry imports into Germany have grown for the second consecutive year. In 2020, imports amounted to 135.3 thousand tonnes, a 4.9% increase from the previous year. From 2017 to 2020, imports rose by 24.8%, with a compound annual growth rate of 7.7%. The lowest volume was in 2018 at 103.3 thousand tonnes, with the largest decline that year at 4.7%, while the largest increase occurred in 2019 at 24.9%.

Annual dynamics of product's imports to Germany in kind, 2017-2020, K t

Parameter		2018	2019	2020	CAGR
1	Change from last year	(4.7%)	24.9%	4.9%	7.7%

Source: SHEV.io

Throughout 2017 to 2020, Spain remained the leading source for strawberry imports into Germany in volume terms, accounting for 72.5% of total imports, with the rest distributed among various smaller markets.

Structure of product's imports in kind by countries, 2017-2020

Source: SHEV.io

World map of product's imports to Germany in kind, 2017-2020

Source: SHEV.io

Imports in value, M $ US

Germany's strawberry imports have increased for the third year in a row. In 2020, imports were valued at 365.5 million US dollars, a strong 20.2% rise from the year before. Over the 2017-2020 period, imports grew by 32.1%, with a compound annual growth rate of 9.7%.

Annual dynamics of product's imports to Germany in value, 2017-2020, M $ US

Parameter		2018	2019	2020	CAGR
1	Change from last year	1.6%	8.1%	20.2%	9.7%

Source: SHEV.io

From 2017 to 2020, Spain and the Netherlands were the dominant sources for strawberry imports into Germany in value terms, together making up 80.8% of total imports, while the remainder was shared among smaller markets.

Structure of product's imports in value by countries, 2017-2020

Source: SHEV.io

World map of product's imports to Germany in value, 2017-2020

Source: SHEV.io