Sleeping bags market in Germany

Earlier Report Observations

The German sleeping bags market experienced a decline in its retail value from 27.5 million US dollars in 2018 to 25.7 million US dollars in 2019. This contraction was primarily driven by intense price competition from discounters and supermarkets, which put downward pressure on the market.

A strong recovery followed, with market value rising sharply to 45.7 million US dollars by 2022, accompanied by physical volume reaching 1.95 million units. This growth phase was supported by the industry-wide adoption of the new DIN EN ISO 23537-1 standard for thermal labeling, which prompted product renewals, and a rising consumer preference for sustainable sleeping bags made from recycled materials.

By 2024, the market had contracted to a value of 26.9 million US dollars and a volume of 1.43 million units. During this period, the broader outdoor market in Germany remained vibrant, with ongoing trends favoring lightweight, weather-resistant products and a continued shift in consumer preferences towards comfort, functionality, and sustainable materials.

Production sleeping bags in Germany

In value, 2017-2020, K $ US

In Germany, the output value of sleeping bags reached 5 519 thousand US dollars in 2020, marking a modest 4.0% increase from 2019. Production peaked in 2018 at 6 599 thousand US dollars, then fell to its lowest point in 2019 at 5 225 thousand US dollars, with the largest decline of 20.8% occurring that year. Over the 2017-2020 period, production decreased by 13%, translating to a compound annual growth rate of -4.5%.

Annual dynamics of production in Germany in value, 2017-2020, K $ US

In kind, 2017-2020, K unit

Germany produced 200.6 thousand units of sleeping bags in 2020, representing a 6.4% increase compared to 2019.

Annual dynamics of production in Germany in kind, 2017-2020, K unit

Exports sleeping bags from Germany

Exports in kind, K unit

Germany's sleeping bag export volume declined for the second consecutive year. In 2020, exports totaled 784 thousand units, remaining virtually unchanged from the previous year. The highest export volume was recorded in 2018 at 896 thousand units, with the largest increase of 19.1% that year and the largest decline of 12.3% in 2019. Over the 2017-2020 period, exports grew by 4.2%, equating to a compound annual growth rate of 1.4%.

Annual dynamics of product's exports from Germany in kind, 2017-2020, K unit

From 2017 to 2020, the three largest markets for Germany's sleeping bag exports in kind were the Netherlands, Poland, and France, which together accounted for 54.4% of total export flows.

Structure of product's exports in kind by countries, 2017-2020

World map of product's exports from Germany in kind, 2017-2020

Exports in value, K $ US

Germany exported sleeping bags worth 23 141 thousand US dollars in 2020, showing a significant 12.8% advance from the previous year. The largest increase of 21.2% occurred in 2018, while the largest decline of 6.7% was recorded in 2019. Between 2017 and 2020, exports increased by 27.5%, corresponding to an annualized growth rate of 8.4%.

Annual dynamics of product's exports from Germany in value, 2017-2020, K $ US

Between 2017 and 2020, Germany's sleeping bag exports in value terms were distributed across many countries. Switzerland accounted for 15.6% of export value, the Netherlands for 14.2%, and Norway for 10.4%, with these three countries together making up 40.1% of total export flows.

Structure of product's exports in value by countries, 2017-2020

World map of product's exports from Germany in value, 2017-2020

Imports sleeping bags to Germany

Imports in kind, K unit

Germany's sleeping bag import volume declined for the second consecutive year. In 2020, imports amounted to 2 035 thousand units, reflecting a modest 9.6% decrease from the prior year. Imports peaked in 2018 at 2 623 thousand units, with the largest increase of 13.4% that year and the largest decline of 14.2% in 2019. Over the 2017-2020 period, imports decreased by 12%, resulting in a compound annual growth rate of -4.2%.

Annual dynamics of product's imports to Germany in kind, 2017-2020, K unit

From 2017 to 2020, China, Bangladesh, and Poland were the key partners for Germany's sleeping bag imports in kind. China accounted for 67.8% of import volume, Bangladesh for 8.6%, and Poland for 3.8%, with these three countries together representing 80.2% of total import flows.

Structure of product's imports in kind by countries, 2017-2020

World map of product's imports to Germany in kind, 2017-2020

Imports in value, K $ US

After a two-year decrease, Germany's sleeping bag import value increased in 2020. Imports totaled 50 641 thousand US dollars, indicating a significant 23.6% rise from 2019. The lowest import value was recorded in 2019 at 40 958 thousand US dollars, with the largest decline of 4.4% that year. Over the 2017-2020 period, imports grew by 17.7%, equating to a compound annual growth rate of 5.6%.

Annual dynamics of product's imports to Germany in value, 2017-2020, K $ US

Over the 2017-2020 period, China, Bangladesh, and Poland remained the leading sources for Germany's sleeping bag imports in value terms. China accounted for 54.7% of import value, Bangladesh for 7.1%, and Poland for 6.5%, with these three countries together comprising 68.4% of total import flows.

Structure of product's imports in value by countries, 2017-2020

World map of product's imports to Germany in value, 2017-2020