Market research

Pastry market in Zimbabwe, 2026

Pastry market in Zimbabwe

Release date: Mar 30, 2026

Submission: 15 minutes after payment

Research period: 2017-2025

Report language:
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File format: docx, xlsx

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Earlier Report Observations

The pastry market volume in Zimbabwe expanded from 3.2 тыс. т in 2018 to 5.6 тыс. т in 2020. This growth was primarily driven by a shift in consumer preferences, where affluent consumers increased demand for traditional foods made from grains like sorghum, boosting overall market demand. Concurrently, government policies promoting traditional grains through price incentives and market development supported production increases.

After reaching a peak in 2020, the market contracted to 5.3 тыс. т in 2021 and further to 4.0 тыс. т in 2022, before recovering to 5.2 тыс. т in 2023. The rebound in 2023 aligned with government strategies to diversify agricultural markets and support urban household cultivation from the 2023/24 season. Additionally, the introduction of mandatory ESG reporting for listed companies from 2024 reflected regulatory shifts that could encourage sustainable practices in the food sector.

In 2024, several factors emerged that shaped the market environment, including the declaration of a State of Disaster due to El Nino-induced drought, which impacted agricultural output. Duty-free importation of staple foods and amendments to customs tariffs were implemented, while consumer preference for traditional grains remained strong, supported by ongoing state and community initiatives.

Table of content

  1. 1. Disclaimer
  2. 2. Terms of use of the report
  3. 3. Product codes in the statistical classifications used in the report
  4. 4. Key Market Indicators and Trends
    1. 4.1. Key Market Indicators
      1. 4.1.1. In kind
        1. 4.1.1.1. Production, 2018-2023
        2. 4.1.1.2. Imports, 2018-2024
        3. 4.1.1.3. Exports, 2018-2024
        4. 4.1.1.4. Market size, 2018-2023
    2. 4.2. Market Trends and Factors
  5. 5. Production
    1. 5.1. Production in Zimbabwe
      1. 5.1.1. Annual dynamics of production in Zimbabwe in kind, 2018-2023, t
      2. 5.1.2. Annual dynamics of production in Zimbabwe in value, 2018-2023, $ US
    2. 5.2. Global production by Country, 2018-2023
      1. 5.2.1. Annual dynamics of production by macroregions in kind, 2018-2023, t
      2. 5.2.2. Dynamics of production structure by macroregions in kind, 2018-2023
      3. 5.2.3. Annual dynamics of production by country in kind, 2018-2023, t
      4. 5.2.4. Structure of production by countries in kind, 2018-2023
      5. 5.2.5. Dynamics of peoduction structure by countries in kind, 2018-2023
  6. 6. Imports
    1. 6.1. Imports (Direct Data)
      1. 6.1.1. Imports - Total information
      2. 6.1.2. Imports in kind, t
        1. 6.1.2.1. Annual dynamics of product's imports to Zimbabwe in kind, 2018-2024, t
        2. 6.1.2.2. Dynamics of product's imports in kind to Zimbabwe by countries, 2018-2024, t
        3. 6.1.2.3. Structure of product's imports in kind by countries, 2018-2024
      3. 6.1.3. Imports in value, K $ US
        1. 6.1.3.1. Annual dynamics of product's imports to Zimbabwe in value, 2018-2024, K $ US
        2. 6.1.3.2. Dynamics of product's imports in value to Zimbabwe by countries, 2018-2024, K $ US
        3. 6.1.3.3. Structure of product's imports in value by countries, 2018-2024
      4. 6.1.4. Average price of product's imports, $ US/t
        1. 6.1.4.1. Annual dynamics of average price of product's imports to Zimbabwe, 2018-2024, $ US/t
        2. 6.1.4.2. Dynamics of average price of product's imports to Zimbabwe by countries, 2018-2024, $ US/t
    2. 6.2. Imports (Mirror Data)
      1. 6.2.1. Imports - Total information
      2. 6.2.2. Imports in kind, t
        1. 6.2.2.1. Annual dynamics of product's imports to Zimbabwe in kind, 2018-2024, t
        2. 6.2.2.2. Dynamics of product's imports in kind to Zimbabwe by countries, 2018-2024, t
        3. 6.2.2.3. Structure of product's imports in kind by countries, 2018-2024
      3. 6.2.3. Imports in value, K $ US
        1. 6.2.3.1. Annual dynamics of product's imports to Zimbabwe in value, 2018-2024, K $ US
        2. 6.2.3.2. Dynamics of product's imports in value to Zimbabwe by countries, 2018-2024, K $ US
        3. 6.2.3.3. Structure of product's imports in value by countries, 2018-2024
      4. 6.2.4. Average price of product's imports, $ US/t
        1. 6.2.4.1. Annual dynamics of average price of product's imports to Zimbabwe, 2018-2024, $ US/t
        2. 6.2.4.2. Dynamics of average price of product's imports to Zimbabwe by countries, 2018-2024, $ US/t
  7. 7. Exports
    1. 7.1. Exports (Direct Data)
      1. 7.1.1. Exports - Total information
      2. 7.1.2. Exports in kind, t
        1. 7.1.2.1. Annual dynamics of product's exports from Zimbabwe in kind, 2018-2024, t
        2. 7.1.2.2. Dynamics of product's exports in kind from Zimbabwe by countries, 2018-2024, t
        3. 7.1.2.3. Structure of product's exports in kind by countries, 2018-2024
      3. 7.1.3. Exports in value, K $ US
        1. 7.1.3.1. Annual dynamics of product's exports from Zimbabwe in value, 2018-2024, K $ US
        2. 7.1.3.2. Dynamics of product's exports in value from Zimbabwe by countries, 2018-2024, K $ US
        3. 7.1.3.3. Structure of product's exports in value by countries, 2018-2024
      4. 7.1.4. Average price of product's exports, $ US/t
        1. 7.1.4.1. Annual dynamics of average price of product's exports from Zimbabwe, 2018-2024, $ US/t
        2. 7.1.4.2. Dynamics of average price of product's exports from Zimbabwe by countries, 2018-2024, $ US/t
    2. 7.2. Exports (Mirror Data)
      1. 7.2.1. Exports - Total information
      2. 7.2.2. Exports in kind, t
        1. 7.2.2.1. Annual dynamics of product's exports from Zimbabwe in kind, 2018-2024, t
        2. 7.2.2.2. Dynamics of product's exports in kind from Zimbabwe by countries, 2018-2024, t
        3. 7.2.2.3. Structure of product's exports in kind by countries, 2018-2024
      3. 7.2.3. Exports in value, K $ US
        1. 7.2.3.1. Annual dynamics of product's exports from Zimbabwe in value, 2018-2024, K $ US
        2. 7.2.3.2. Dynamics of product's exports in value from Zimbabwe by countries, 2018-2024, K $ US
        3. 7.2.3.3. Structure of product's exports in value by countries, 2018-2024
      4. 7.2.4. Average price of product's exports, $ US/t
        1. 7.2.4.1. Annual dynamics of average price of product's exports from Zimbabwe, 2018-2024, $ US/t
        2. 7.2.4.2. Dynamics of average price of product's exports from Zimbabwe by countries, 2018-2024, $ US/t
  8. 8. Trade balance
    1. 8.1. Trade balance (Direct Data)
      1. 8.1.1. In kind, t
      2. 8.1.2. In value, K $ US
    2. 8.2. Trade balance (Mirror Data)
      1. 8.2.1. In kind, t
      2. 8.2.2. In value, K $ US
  9. 9. Top buying and selling countries, 2018-2024
    1. 9.1. Direct Data
      1. 9.1.1. Import in Value by Countries-buyers
      2. 9.1.2. Export in Value by Countries-suppliers
    2. 9.2. Mirror Data
      1. 9.2.1. Import in Value by Countries-buyers
      2. 9.2.2. Export in Value by Countries-suppliers

Production pastry in Zimbabwe

In kind, 2017-2020, t

Top producers of pastry, 2017-2020

Source: SHEV.io

World map of production of pastry, 2017-2020

Source: SHEV.io

Zimbabwe's pastry production volume increased for the second consecutive year. In 2020, the country produced 5 600 tonnes of pastry, representing a 51.4% rise compared to the previous year. Production grew by 70.1% between 2017 and 2020, which translates to an annualized growth rate of 19.4%. The lowest production volume was recorded in 2018 at 3 130 tonnes, while the largest decline occurred that same year with a 4.9% drop.

Annual dynamics of production in Zimbabwe in kind, 2017-2020, t

Parameter201820192020CAGR
1Change from last year(4.9%)18.2%51.4%19.4%
Source: SHEV.io

Exports pastry from Zimbabwe

Exports in kind, t

Zimbabwe exported 0.0 tonnes of pastry in 2020, marking a 97.6% decline compared to 2019.

Annual dynamics of product's exports from Zimbabwe in kind, 2017-2020, t

Parameter201820192020CAGR
1Change from last yearn/an/a(97.6%)-
Source: SHEV.io

Between 2017 and 2020, two countries—South Africa and Mozambique—accounted for the majority of Zimbabwe's pastry exports in volume, together representing 100.0% of total flows.

Structure of product's exports in kind by countries, 2017-2020

Source: SHEV.io

World map of product's exports from Zimbabwe in kind, 2017-2020

Source: SHEV.io

Exports in value, K $ US

In 2020, Zimbabwe's pastry exports totaled 0.0 thousand US dollars, reflecting a 94.7% decrease year-over-year.

Annual dynamics of product's exports from Zimbabwe in value, 2017-2020, K $ US

Parameter201820192020CAGR
1Change from last yearn/an/a(94.7%)-
Source: SHEV.io

From 2017 to 2020, Zimbabwe's pastry exports in value terms were heavily concentrated in South Africa and Mozambique, whose combined share reached 100.0% of total flows.

Structure of product's exports in value by countries, 2017-2020

Source: SHEV.io

World map of product's exports from Zimbabwe in value, 2017-2020

Source: SHEV.io

Imports pastry to Zimbabwe

Imports in kind, t

The market experienced notable fluctuations during this period. Import volumes peaked in 2017 and fell to their lowest point in 2019, with a 13.8-fold difference between these years. In 2020, Zimbabwe imported 38.8 tonnes of pastry, up 143.3% compared to the previous year. The minimum volume was recorded in 2019 at 15.9 tonnes, while the largest decline occurred that same year with an 82.7% drop.

Annual dynamics of product's imports to Zimbabwe in kind, 2017-2020, t

Parameter201820192020CAGR
1Change from last year(58.2%)(82.7%)143.3%(44.0%)
Source: SHEV.io

Between 2017 and 2020, South Africa was the dominant source for Zimbabwe's pastry imports in volume, accounting for 84.1% of total flows, with the remainder distributed among several smaller markets.

Structure of product's imports in kind by countries, 2017-2020

Source: SHEV.io

World map of product's imports to Zimbabwe in kind, 2017-2020

Source: SHEV.io

Imports in value, K $ US

After two years of decline, Zimbabwe's pastry imports increased in 2020, reaching 107.2 thousand US dollars—a 67.2% advance compared to 2019. Over the 2017–2020 period, imports decreased by 84.2%, corresponding to a compound annual growth rate of -45.9%. The lowest value was recorded in 2019 at 64.1 thousand US dollars, and the largest decline occurred that same year with a 69.3% drop.

Annual dynamics of product's imports to Zimbabwe in value, 2017-2020, K $ US

Parameter201820192020CAGR
1Change from last year(69.1%)(69.3%)67.2%(45.9%)
Source: SHEV.io

From 2017 to 2020, Zimbabwe's pastry import partner base in value terms was extremely narrow, with South Africa alone responsible for 93.2% of total flows.

Structure of product's imports in value by countries, 2017-2020

Source: SHEV.io

World map of product's imports to Zimbabwe in value, 2017-2020

Source: SHEV.io

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