Men's woven trousers and shorts market in Hungary

Earlier Report Observations

The market for men's woven trousers and shorts in Hungary experienced a sharp contraction from 2018 to 2020, with the market volume falling from 29 331 thousand units to 7 215 thousand units and its value declining from 129.8 million USD to 94.1 million USD. This decline was driven by a significant drop in imports, which plummeted from 31 372 thousand units in 2018 to 11 351 thousand units in 2020, alongside falling domestic production. The coronavirus outbreak in 2020 disrupted retail, influenced consumer demand, and triggered consolidation among retailers, contributing to the market's contraction.

After 2020, import volumes continued to decline, reaching a low of 9 720 thousand units in 2021 before showing some recovery. Regulatory changes became a dominant theme. The Omnibus Directive, effective from May 2022, introduced stricter consumer protection rules affecting marketing and sales practices. In 2023, the introduction of Extended Producer Responsibility obligations for textiles increased costs for producers and importers, coinciding with a drop in import volume to 10 730 thousand units and a rise in exports to 4 726 thousand units. Further regulations in 2024 addressed shrinkflation by requiring clear labeling for reduced product quantities, and from 2025, mandatory separate textile waste collection and enhanced EPR fees reinforced sustainability requirements, influencing market operations and compliance strategies.

Production men's woven trousers and shorts in Hungary

In value, 2018-2021, K $ US

Hungary's production of men's woven trousers and shorts declined for the second consecutive year. In 2020, output was valued at 16 842 K $ US, marking a significant 19.3% decrease compared to 2019. Over the 2018-2020 period, production fell by 41%, with a compound annual growth rate of 16.1%.

Annual dynamics of production in Hungary in value, 2018-2021, K $ US

In kind, 2018-2021, K unit

Men's woven trousers and shorts production in Hungary fell for the second year in a row. In 2020, Hungary produced 650 K units, representing a substantial 18.0% drop from the previous year. From 2018 to 2020, production decreased by 39.6%, with a compound annual growth rate of 15.5%.

Annual dynamics of production in Hungary in kind, 2018-2021, K unit

Exports men's woven trousers and shorts from Hungary

Exports in kind, K unit

The market showed an unstable trend throughout the period. Exports reached their lowest point in 2019 at 1 533 K units, then peaked in 2020 at 4 786 K units—a 3.1-fold difference between these years. In 2021, foreign supplies of men's woven trousers and shorts from Hungary totaled 2 643 K units, a sharp 44.8% decline from 2020. The largest decrease occurred in 2019 at 50.8%, while the largest increase was in 2020 at 212.3%.

Annual dynamics of product's exports from Hungary in kind, 2018-2021, K unit

From 2018 to 2021, Poland, Italy, and Croatia were the main destinations for Hungary's exports of men's woven trousers and shorts in kind. Poland accounted for 25.7% of exports, Italy for 13.0%, and Croatia for 11.5%, together making up 50.2% of total flows.

Structure of product's exports in kind by countries, 2018-2021

World map of product's exports from Hungary in kind, 2018-2021

Exports in value, M $ US

Hungary's exports of men's woven trousers and shorts increased for the second consecutive year. In 2021, export volume reached 19.3 M $ US, a moderate 5.4% rise compared to the previous year. Between 2018 and 2021, exports grew by 6.4%, equating to an annualized rate of 2.1%. The lowest value was recorded in 2019 at 15.3 M $ US, with the largest decline that year at 15.4% and the largest increase in 2020 at 19.3%.

Annual dynamics of product's exports from Hungary in value, 2018-2021, M $ US

From 2018 to 2021, Hungary supplied men's woven trousers and shorts to a diverse set of markets. Austria, Germany, and Poland were key destinations, accounting for 12.8%, 12.5%, and 12.1% of exports in value terms, respectively. Together, they represented 37.4% of total exports, while many smaller markets made up the remaining 62.6%.

Structure of product's exports in value by countries, 2018-2021

World map of product's exports from Hungary in value, 2018-2021

Imports men's woven trousers and shorts to Hungary

Imports in kind, K unit

Hungary's imports of men's woven trousers and shorts declined for the third consecutive year. In 2021, imports totaled 9 720 K units, a 14.4% drop compared to 2020. Over the 2018-2021 period, imports decreased by 69%, with a compound annual growth rate of 32.3%.

Annual dynamics of product's imports to Hungary in kind, 2018-2021, K unit

From 2018 to 2021, three main markets—China, Slovakia, and Germany—together absorbed 63.4% of Hungary's total imports of men's woven trousers and shorts in kind.

Structure of product's imports in kind by countries, 2018-2021

World map of product's imports to Hungary in kind, 2018-2021

Imports in value, M $ US

Hungary's imports of men's woven trousers and shorts fell for the third year in a row. In 2021, import volume reached 94.8 M $ US, down by 0.7% from 2020. Between 2018 and 2021, imports decreased by 20.6%, equating to an annualized rate of 7.4%.

Annual dynamics of product's imports to Hungary in value, 2018-2021, M $ US

From 2018 to 2021, the partner structure for imports in value terms was balanced rather than concentrated. Germany, Slovakia, and Spain accounted for 20.2%, 15.7%, and 11.5% of imports, respectively, jointly representing 47.4% of total flows. Many other countries contributed the remaining 52.6%.

Structure of product's imports in value by countries, 2018-2021

World map of product's imports to Hungary in value, 2018-2021