Men's woven jackets and blazers market in Croatia

Earlier Report Observations

The market for men's woven jackets and blazers in Croatia expanded from 296 000 units in 2018 to 414 000 units in 2019. This initial growth coincided with significant fashion trends, notably a shift from short, fitted blazers to oversized models becoming essential items, alongside a broader consumer move towards casual and sportswear styles, which stimulated demand for new products.

Market volume contracted to 348 000 units in 2020 due to the widespread disruption caused by the COVID-19 pandemic, which affected retail operations and consumer spending across the apparel sector. A recovery began in 2021, with volume reaching 385 000 units.

From 2022 to 2024, the market continued to grow, reaching 548 000 units. This expansion was supported by EU regulatory changes, including new rules on price labeling and product claims, as well as sustainability policies such as bans on discarding unsold clothing. These measures were accompanied by rising online sales and a shift in consumer behavior towards more informed and sustainable purchases, which further bolstered market volume.

Production men's woven jackets and blazers in Croatia

In value, 2017-2020, K $ US

Croatia's production of men's woven jackets and blazers declined for the second consecutive year. In 2020, output was valued at 15 258 K $ US, marking a sharp drop of 27.7% compared to 2019. Over the period from 2017 to 2020, production decreased by 24.7%, with an annualized decline rate of 9.0%. The highest production value was recorded in 2018 at 23 527 K $ US, which also saw the largest annual increase of 16.1%.

Annual dynamics of production in Croatia in value, 2017-2020, K $ US

In kind, 2017-2020, K unit

Croatia's production volume of men's woven jackets and blazers fell for the second year in a row. In 2020, 329.2 K units were produced, reflecting a sharp reduction of 30.9% from the previous year. Between 2017 and 2020, production decreased by 38.2%, equating to an annualized decline of 14.8%. The peak volume was recorded in 2018 at 534.7 K units, which also experienced the largest increase of 0.5%.

Annual dynamics of production in Croatia in kind, 2017-2020, K unit

Exports men's woven jackets and blazers from Croatia

Exports in kind, K unit

Exports of men's woven jackets and blazers from Croatia declined for the second consecutive year. In 2020, exports reached 198.5 K units, showing a sharp contraction of 42.6% compared to 2019. Over the period from 2017 to 2020, exports decreased by 55.5%, with an annualized decline rate of 23.7%. The maximum export volume was recorded in 2018 at 531.7 K units, which also saw the largest increase of 19.2%.

Annual dynamics of product's exports from Croatia in kind, 2017-2020, K unit

From 2017 to 2020, Germany, Serbia, and Sweden were the main destinations for Croatia's exports of men's woven jackets and blazers in kind. Germany accounted for 58.9% of exports, Serbia for 9.4%, and Sweden for 6.1%. Together, these three countries represented 74.4% of total export flows.

Structure of product's exports in kind by countries, 2017-2020

World map of product's exports from Croatia in kind, 2017-2020

Exports in value, K $ US

Exports of men's woven jackets and blazers from Croatia declined for the third consecutive year. In 2020, exports stood at 13 396 K $ US, which is 42.1% lower than in 2019. Over the period from 2017 to 2020, exports decreased by 50.9%, with an annualized decline rate of 21.1%.

Annual dynamics of product's exports from Croatia in value, 2017-2020, K $ US

From 2017 to 2020, Germany, Sweden, and Poland formed the main cluster of markets for Croatia's exports in value terms. Germany accounted for 66.8% of exports, Sweden for 7.9%, and Poland for 6.9%. Combined, these three countries made up 81.6% of total export flows.

Structure of product's exports in value by countries, 2017-2020

World map of product's exports from Croatia in value, 2017-2020

Imports men's woven jackets and blazers to Croatia

Imports in kind, K unit

Imports of men's woven jackets and blazers into Croatia declined for the third consecutive year. In 2020, Croatia imported 216.9 K units, equivalent to a strong decrease of 23.3% compared to 2019. Over the period from 2017 to 2020, imports decreased by 26.2%, with an annualized decline rate of 9.6%.

Annual dynamics of product's imports to Croatia in kind, 2017-2020, K unit

Over the period from 2017 to 2020, the geographical structure of imports in kind was highly diversified. Germany accounted for 15.0% of imports, Italy for 12.7%, and Spain for 12.2%. Together, these three countries represented only 39.9% of total flows, while the remaining 60.1% was distributed among numerous smaller partner countries.

Structure of product's imports in kind by countries, 2017-2020

World map of product's imports to Croatia in kind, 2017-2020

Imports in value, K $ US

Imports of men's woven jackets and blazers into Croatia declined for the second consecutive year. In 2020, imports totalled 6 885 K $ US, down by 23.2% from 2019. Over the period from 2017 to 2020, imports decreased by 20.7%, with an annualized decline rate of 7.4%. The highest import value was recorded in 2018 at 9 245 K $ US, which also saw the largest increase of 6.4%.

Annual dynamics of product's imports to Croatia in value, 2017-2020, K $ US

From 2017 to 2020, the leading destinations for imports in value terms to Croatia were Germany, Austria, and Spain. Germany accounted for 21.0% of imports, Austria for 18.4%, and Spain for 13.2%. Jointly, these three countries accounted for 52.6% of total import flows.

Structure of product's imports in value by countries, 2017-2020

World map of product's imports to Croatia in value, 2017-2020