Frozen vegetables market in ASEAN

Earlier Report Observations

Between 2018 and 2023, the ASEAN frozen vegetables market volume in kind fluctuated, starting at 187.5 thousand tons in 2018 and peaking at 296.5 thousand tons in 2022 before declining to 260.6 thousand tons in 2023. In monetary terms, the market showed more consistent growth, rising from 228.0 million US dollars in 2018 to 397.6 million US dollars in 2023.

The most significant volume increase occurred in 2019, when the market grew by 72.4 thousand tons to 259.9 thousand tons. After a minor contraction in 2020, volume recovered and grew in 2021 and 2022 before falling by 12.1% in 2023. Meanwhile, the market value increased every year except 2020, suggesting shifts in product mix or price levels.

Industry sources in 2024 highlighted the launch of new frozen vegetable product lines by major companies like Green Giant and Conagra Brands, reflecting ongoing innovation and convenience trends. Growing consumer preference for organic, sustainable, and plant-based options, alongside the expansion of e-commerce and other distribution channels, continues to influence market development.

Production frozen vegetables in ASEAN

In kind, 2017-2020, K t

Top producers of frozen vegetables, 2017-2020

World map of production of frozen vegetables, 2017-2020

ASEAN produced 255.3 thousand tons of frozen vegetables in 2020, marking a slight decrease of 0.7% compared to the previous year. Production reached its lowest point in 2018 at 204.2 thousand tons, then surged to a peak of 257.2 thousand tons in 2019 with a substantial 26.0% increase. The largest decline occurred in 2018, when production fell by 3.0%. Overall, between 2017 and 2020, production grew by 21.3%, representing an annualized growth rate of 6.7%.

Annual dynamics of production in ASEAN in kind, 2017-2020, K t

In value, 2017-2020, M $ US

Following two consecutive years of growth, ASEAN's frozen vegetables production value declined in 2020. Output was valued at 391.8 million US dollars, reflecting a moderate decrease of 3.9% year-over-year. The highest value was recorded in 2019 at 407.7 million US dollars, which saw a significant 24.5% increase. From 2017 to 2020, production value rose by 21.3%, equating to an annualized growth rate of 6.7%.

Annual dynamics of production in ASEAN in value, 2017-2020, M $ US

Exports frozen vegetables from ASEAN

Exports in kind, K t

After two years of decline, frozen vegetables exports from ASEAN rebounded in 2020. Exports reached 126.9 thousand tons, representing a substantial 52.7% increase compared to the previous year. The lowest export volume was recorded in 2019 at 83.1 thousand tons, which experienced a sharp 31.5% decline. Over the period from 2017 to 2020, exports grew by 3.6%, with an annualized growth rate of 1.2%.

Annual dynamics of product's exports from ASEAN in kind, 2017-2020, K t

From 2017 to 2020, Japan remained the dominant buyer of frozen vegetables from ASEAN, accounting for 52.6% of exports in volume terms. The United States followed with 9.1%, and South Korea with 5.2%. Together, these three countries formed 66.9% of ASEAN's total frozen vegetable exports by volume.

Structure of product's exports in kind by countries, 2017-2020

World map of product's exports from ASEAN in kind, 2017-2020

Exports in value, M $ US

In 2020, frozen vegetables exports from ASEAN totaled 194.8 million US dollars, showing a steep 47.8% year-over-year increase. The lowest export value was recorded in 2019 at 131.8 million US dollars, which saw a significant 32.3% decline. Between 2017 and 2020, export value increased by 3.6%, with a compound annual growth rate of 1.2%.

Annual dynamics of product's exports from ASEAN in value, 2017-2020, M $ US

During the 2017–2020 period, Japan was the leading buyer of frozen vegetables from ASEAN in value terms, representing 63.1% of total exports. The United States accounted for 8.9%, and South Korea for 4.2%. Collectively, these three markets comprised 76.3% of ASEAN's total frozen vegetable export value.

Structure of product's exports in value by countries, 2017-2020

World map of product's exports from ASEAN in value, 2017-2020

Imports frozen vegetables to ASEAN

Imports in kind, K t

ASEAN's frozen vegetables imports reached 127.8 thousand tons in 2020, indicating a sharp 48.9% increase compared to 2019. The lowest import volume was recorded in 2019 at 85.9 thousand tons, which experienced an 18.0% decline. From 2017 to 2020, imports grew by 27.6%, with a compound annual growth rate of 8.5%.

Annual dynamics of product's imports to ASEAN in kind, 2017-2020, K t

Between 2017 and 2020, China was the largest source of frozen vegetables imports to ASEAN, accounting for 37.5% of imports by volume. The United States contributed 22.3%, and Denmark 12.2%. Together, these three countries supplied 72.1% of ASEAN's total frozen vegetable imports in volume terms.

Structure of product's imports in kind by countries, 2017-2020

World map of product's imports to ASEAN in kind, 2017-2020

Imports in value, M $ US

Following two years of decrease, frozen vegetables imports to ASEAN increased in 2020. Imports reached 120.2 million US dollars, equivalent to a 59.7% rise compared to 2019. The lowest import value was recorded in 2019 at 75.3 million US dollars, which saw a 20.9% decline. From 2017 to 2020, import value grew by 21.4%, representing an annualized growth rate of 6.7%.

Annual dynamics of product's imports to ASEAN in value, 2017-2020, M $ US

From 2017 to 2020, China accounted for the largest share of frozen vegetables imports to ASEAN in value terms at 39.4%. The United States followed with 22.3%, and Denmark with 8.5%. Together, these three countries comprised 70.2% of ASEAN's total frozen vegetable import value.

Structure of product's imports in value by countries, 2017-2020

World map of product's imports to ASEAN in value, 2017-2020