Frozen vegetables excluding potatoes, legumes and maize market in Hungary

Earlier Report Observations

The Hungarian market for frozen vegetables excluding potatoes, legumes and maize opened the period at 81 453 tons in 2018 before contracting to 68 064 tons in 2019. Weather-related harvest shortfalls that year impacted supply, while evolving consumer preferences for multi-flavor vegetable mixes and a growing focus on healthy eating supported underlying demand. A pronounced recovery to 69 060 tons occurred in 2020, directly fueled by the COVID-19 pandemic which triggered a 41% surge in sales during March as consumers stocked up, alongside rising demand for convenient frozen semi-finished products and innovative vegetable blends.

After a further increase to 70 041 tons in 2021, the market volume fell to 62 086 tons in 2022. During this year, the National Food Chain Safety Office (Nébih) initiated a study on consumer purchasing and consumption habits, placing a sharper focus on labeling compliance and food safety, which mirrored the market's ongoing trajectory toward quality-conscious and convenient options like organic and healthy prepared vegetables. The market rebounded strongly to 73 653 tons in 2023, with its value reaching 92 283 thousand US dollars, indicating a shift toward higher-value products.

Production frozen vegetables excluding potatoes, legumes and maize in Hungary

In kind, 2018-2021, t

Hungary ranked 15th globally in the production of frozen vegetables, excluding potatoes, legumes, and maize, during the period from 2018 to 2021.

Top producers of frozen vegetables excluding potatoes, legumes and maize, 2018-2021

World map of production of frozen vegetables excluding potatoes, legumes and maize, 2018-2021

In 2021, Hungary produced 56 645 tonnes of frozen vegetables, excluding potatoes, legumes, and maize, marking a 1.8% decrease from the previous year. Over the 2018-2021 period, production fell by 22%, with a compound annual growth rate of -7.9%. The lowest production level was recorded in 2019 at 55 612 tonnes. The largest decline occurred in 2019, with a drop of 23.4%, while the largest increase was seen in 2020, with a rise of 3.8%.

Annual dynamics of production in Hungary in kind, 2018-2021, t

In value, 2018-2021, K $ US

Frozen vegetable production in Hungary, excluding potatoes, legumes, and maize, increased for the second consecutive year. In 2021, the output was valued at 58 463 thousand US dollars, showing no significant change compared to 2020. Over the 2018-2021 period, production value decreased by 14.5%, with a compound annual growth rate of -5.1%. The minimum value was recorded in 2019 at 51 723 thousand US dollars. The largest decline occurred in 2019, with a drop of 24.3%, while the largest increase was in 2020, with a rise of 12.5%.

Annual dynamics of production in Hungary in value, 2018-2021, K $ US

Exports frozen vegetables excluding potatoes, legumes and maize from Hungary

Exports in kind, t

After a two-year decrease, Hungary's exports of frozen vegetables, excluding potatoes, legumes, and maize, increased in 2021. Exports totalled 11 425 tonnes, reflecting a substantial rise of 11.9% compared to 2020. Over the 2018-2021 period, exports decreased by 31.1%, with a compound annual growth rate of -11.7%. The minimum value was recorded in 2020 at 10 212 tonnes. The largest decline occurred in 2019, with a drop of 23.2%.

Annual dynamics of product's exports from Hungary in kind, 2018-2021, t

From 2018 to 2021, Hungary exported frozen vegetables, excluding potatoes, legumes, and maize, to a diverse range of markets. Even the largest destinations—Romania, Germany, and Jordan—together accounted for only 47.4% of total exports in volume.

Structure of product's exports in kind by countries, 2018-2021

World map of product's exports from Hungary in kind, 2018-2021

Exports in value, K $ US

After a two-year drop, Hungary's export value of frozen vegetables, excluding potatoes, legumes, and maize, increased in 2021. Exports reached 11 791 thousand US dollars, showing a rise of 14.5% year-over-year. Between 2018 and 2021, exports decreased by 24.5%, equating to an annualized rate of -9.0%. The minimum value was recorded in 2020 at 10 295 thousand US dollars. The largest decline occurred in 2019, with a drop of 24.1%.

Annual dynamics of product's exports from Hungary in value, 2018-2021, K $ US

During 2018-2021, the partner landscape for exports in value terms was broad. Romania, Germany, and Jordan, with shares of 23.4%, 15.8%, and 8.4% respectively, together formed only 47.6% of total export flows, while a substantial 52.4% went to many other countries.

Structure of product's exports in value by countries, 2018-2021

World map of product's exports from Hungary in value, 2018-2021

Imports frozen vegetables excluding potatoes, legumes and maize to Hungary

Imports in kind, t

After a two-year decline, Hungary's import volume of frozen vegetables, excluding potatoes, legumes, and maize, increased in 2021. Imports amounted to 24 820 tonnes, representing a rise of 15.1% compared to 2020. Over the 2018-2021 period, imports decreased by 2.4%, with a compound annual growth rate of -0.8%. The minimum value was recorded in 2020 at 21 566 tonnes. The largest decline occurred in 2020, with a drop of 14.4%.

Annual dynamics of product's imports to Hungary in kind, 2018-2021, t

From 2018 to 2021, Poland, Belgium, and Austria were the main sources for Hungary's imports of frozen vegetables, excluding potatoes, legumes, and maize, in volume terms. Together, they accounted for 63.4% of total imports, with shares of 28.7%, 18.8%, and 15.9% respectively.

Structure of product's imports in kind by countries, 2018-2021

World map of product's imports to Hungary in kind, 2018-2021

Imports in value, K $ US

After a two-year decline, Hungary's import value of frozen vegetables, excluding potatoes, legumes, and maize, increased in 2021. Imports amounted to 22 355 thousand US dollars, up by 20.7% compared to the previous year. Between 2018 and 2021, imports increased by 7.5%, equating to an annualized rate of 2.4%. The minimum value was recorded in 2020 at 18 516 thousand US dollars. The largest decline occurred in 2020, with a drop of 9.3%.

Annual dynamics of product's imports to Hungary in value, 2018-2021, K $ US

In 2018-2021, Poland, Belgium, and Germany remained the principal suppliers of frozen vegetables, excluding potatoes, legumes, and maize, to Hungary in value terms. They jointly accounted for 60.0% of total imports, with shares of 27.2%, 17.9%, and 14.9% respectively.

Structure of product's imports in value by countries, 2018-2021

World map of product's imports to Hungary in value, 2018-2021